Subject: Why The Holidays Are A Great Time To Enroll Students...
Why The Holidays Are A Great Time To Enroll Students...
November 8th, 2016 at 7:46 am CDTFriend, When I first started out as a school owner, I was told that you couldn't sell memberships over the holidays. "After Thanksgiving, it's dead. You may as well work on your New Year's marketing and be ready for the rush after the 1st of the year ...
When The Holidays Are Almost At Your Dojo's Door...
November 7th, 2016 at 6:20 am CDTFriend, The holidays are almost upon us. I don't know if things are the same in Europe and Australia, but here in the U.S. it means people are about to get distracted by all the holiday craziness. Meaning, enrolling in martial arts classes is going ...
Why You Shouldn't Showboat in MMA...
November 4th, 2016 at 6:27 am CDTFriend, It's Friday, and that means it's random martial arts video time... Here's a video that illustrates why you shouldn't showboat in MMA. If two decades of pro MMA fights have taught us one thing, it's that anything can happen in the cage. Someon ...
Efficient Dojo Scheduling and Class Structure, Pt. XI
November 3rd, 2016 at 8:42 am CDTFriend, We've hit the end of this current email series, so it's time to wrap things up with one final concept... one that will help you:Enroll more students, retain more students, and keep your finger on the pulse of your school, even when you have t ...
Efficient Dojo Scheduling and Class Structure, Pt. X
November 2nd, 2016 at 11:07 am CDTFriend, In my last email to you, I showed you how to set up your schedule when you're first starting out, in order to maximize your student capacity so you can scale up your operations. We looked at two schedules, one for school owners starting from ...
Efficient Dojo Scheduling and Class Structure, Pt. IX
November 1st, 2016 at 8:28 am CDTFriend, Yesterday I wrote to you about various common methods of setting up a class schedule, and the advantages and pitfalls of each. Today I'm going to start showing you how to set up a schedule that is scalable, and also convenient for your client ...
Efficient Dojo Scheduling and Class Structure, Pt. VIII
October 31st, 2016 at 7:06 am CDTFriend, We're on the third week of this series on efficient class scheduling and curriculum design. Last week we discussed curriculum, and how that ties into your scheduling. This week, it's time to talk about actually creating a schedule that allows ...
Essential Self-Defense Against... Clowns?
October 28th, 2016 at 8:33 am CDTFriend, We all knew this day would come. The day when the clowns tried to take over. We knew, because I'm pretty sure that every religion in the world warns about this happening in the end times: "Lo, and verily, in that day will clowns rise up, and ...
Efficient Dojo Scheduling and Class Structure, Pt. VII
October 27th, 2016 at 6:49 am CDTFriend, Alright, let's talk about using a rotating curriculum. If you've been following me for a while, you know I wrote a short book on how to set up and implement a rotating curriculum.* So, since I've already covered how to set one up and use one, ...
Efficient Dojo Scheduling and Class Structure, Pt. VI
October 26th, 2016 at 7:43 am CDTFriend, Thus far this week, we've discussed how price impacts scheduling, and how attention span, student age, and performance expectations need to be factored into scheduling and curriculum design. Today, I want to start looking at how curriculum an ...