Subject: How Important Is Your Schedule To Growing Your Dojo?
How Important Is Your Schedule To Growing Your Dojo?
October 17th, 2016 at 6:09 am CDTFriend, How important is your schedule to your school's success? Quite a lot. It's pivotal, actually. Unfortunately, most school owners don't realize this early on in their careers, so they set their schedule haphazardly, or based on what's simplest ...
A Little Friday Fun...
October 14th, 2016 at 5:56 am CDTFriend, TGIF, right? Well, unless you have to teach a full class schedule tomorrow. If so, I hope it's because your dojo is growing at a tremendous rate. If that's the case, then congrats. Anyway, I have a few interesting and entertaining tidbits fo ...
For Traditional Martial Arts Instructors Only...
October 13th, 2016 at 8:18 am CDTFriend, Over the last several years, there seems to have been a trend toward mainstreaming traditional martial arts practice and instruction. And while I don't see anything wrong with adding mainstream programs to your dojo (fitness classes and pure ...
How to 80-20 Your Dojo...
October 12th, 2016 at 6:42 am CDTFriend, Ah, the 80/20 Rule... Everyone talks about it... Few understand it... And even fewer still know how to apply it. Which is why I wrote the following article: http://martialartsbusinessdaily.com/4168/martial-arts-business-and-the-8020-rule/ Un ...
Do You Need To Go Back To The Basics In Your Dojo?
October 11th, 2016 at 7:37 am CDTFriend, If you feel like you're beating your head against a brick wall in trying to grow your dojo, maybe it's time to go back to the basics... Simplifying your business--or rather, your approach to business--is often the cure for stagnation and stal ...
Ever Wish There Were Two Of You In Your Dojo?
October 10th, 2016 at 9:14 am CDTFriend, Ever wish there were two of you in your dojo? Or, maybe one of you to run the place while you were at home with your family? A short time after my first dojo took off, I started feeling that way. So, I did something about it. Check out this p ...
Brazilian Jiu-Jitsu's Ugly Step-Cousin?
October 7th, 2016 at 6:18 am CDTFriend, I want to apologize in advance to my German subscribers for showing this video. But you have to admit, watching two guys in lederhosen doing "jiu-jitsu" is pretty funny: https://youtu.be/xQKykW0epIA On a more serious note, I came across some ...
Tips To Fix Your Martial Art School's Website...
October 6th, 2016 at 6:33 am CDTFriend, Web marketing seems to baffle a lot of school owners. And when it comes to the topic of getting leads from a website, the confusion only increases. A while back I wrote a series of articles specifically to clear up some of that confusion. Sin ...
Social Media Marketing For Dojo Owners...
October 5th, 2016 at 7:21 am CDTFriend, In keeping with the theme of yesterday's email, today's article explains social media and social media marketing as it relates to marketing your dojo. This is more or less a short beginners' guide to social media marketing. Check it out if yo ...
Low-Cost Martial Arts Marketing Ideas...
October 4th, 2016 at 6:30 am CDTFriend, When most people think of low-cost marketing ideas for martial art schools, they're thinking of things like fliers, snipe/yard signs, and the like. But some of the best low-cost marketing you can do for your school involves getting out in you ...