Subject: Back to Dojo Basics Series Wrap-Up...
Back to Dojo Basics Series Wrap-Up...
May 22nd, 2017 at 7:39 am CDTFriend, For the last couple of weeks we've been discussing dojo basics... you know, the nuts and bolts of starting, growing, and running a profitable small dojo. Just to recap the steps we d ...
The Awful Reality of Women's Self-Defense...
May 19th, 2017 at 7:37 am CDTFriend, Ever ask yourself why there's so many cringe-worthy videos online on the topic of women's self-defense? If you're not sure what I mean, here's a prime example: https://youtu.be/Jcv3 ...
Back to Dojo Basics #10...
May 18th, 2017 at 7:44 am CDTFriend, We're close to wrapping up this back to basics series, and we've been discussing the final step in building a successful, profitable small dojo -- future planning. Yesterday I told y ...
Back to Dojo Basics #9...
May 17th, 2017 at 8:12 am CDTFriend, So. we're wrapping up this series on dojo basics by talking about future planning, which is more or less the final step in building a successful, stable, profitable martial art schoo ...
Back to Dojo Basics #8...
May 16th, 2017 at 6:51 am CDTFriend, In the world of business (and especially, consultants) everybody talks about having systems... but few people can actually explain what they are and why you need them. However, the d ...
Back to Dojo Basics #7...
May 15th, 2017 at 7:09 am CDTFriend, Ah, Mondays. If you love your job (and if you're a school owner, I hope you do), then you love Mondays. But if you're still doing the 9-to-5 grind, you're probably dreading heading i ...
Remember This Martial Arts Show?
May 12th, 2017 at 5:25 am CDTFriend, Hey, do you remember Fight Quest? Of course you do. The show ran for 1.5 seasons in 2007 and 2008 on The Discovery Channel, and it "starred" Jimmy Smith and Doug Anderson, two relati ...
Back to Dojo Basics #6...
May 11th, 2017 at 6:45 am CDTFriend, What's that dirty word we're supposed to be talking about today? Oh yes... "profit." Brrrr. Gives a martial arts instructor the chills, just thinking about it. But despite all the bu ...
Back to Dojo Basics #5...
May 10th, 2017 at 8:36 am CDTFriend, Question: Do you really need staff to run a small dojo? I'm here to tell you, you really don't -- at least, not until you hit a certain number of students. You absolutely can start a ...
Back to Dojo Basics #4...
May 9th, 2017 at 7:12 am CDTFriend, Yesterday we discussed getting students -- paying students -- and how getting good at marketing, selling, and collecting money allows you to do that. Today we're going to talk about ...