Subject: Must-See Knife Defense Video...

Must-See Knife Defense Video...

January 15th, 2016 at 7:37 am CDT

Friend, Here's a little Friday humor for you. Honestly, I've seen worse knife defenses taught in real life... https://youtu.be/m083GRjqNOk Until next time, Mike MassieMartialArtsBusinessDaily.com P.S. - I'll be back next week with more in my email se ...

Step #1 In Hiring The Right Person For Your Dojo...

January 14th, 2016 at 7:22 am CDT

Friend, We've talked about staffing pros and cons, and I've shared horror stories regarding what can happen when you hire the wrong person for your dojo... Now, it's time to talk about how to hire the right person. You might think that all you have t ...

Hiring The Right People For Your Dojo...

January 13th, 2016 at 6:08 am CDT

Friend, Now that we've discussed the pros and cons of either going with a minimally-staffed dojo or running a dojo with a large staff, let's talk about hiring. Or, more specifically let's talk about hiring right. Too often I see martial art school ow ...

The Cons of Having A Large Staff in Your Dojo, Pt. II...

January 12th, 2016 at 8:15 am CDT

Friend, Yesterday I explained how hiring more employees increases your overhead costs, and I went into detail about the hidden costs of having a large staff. Today, I'm going to discuss other cons associated with hiring and maintaining a large staff ...

The Cons of Having A Large Staff in Your Dojo...

January 11th, 2016 at 8:02 am CDT

Friend, Last week I discussed the pros and cons of having minimal staff in your dojo, and I also discussed the plus side of having a larger staff. Today, let's talk about the cons of having a large staff in your dojo. By now most of this should be o ...

Get More Students, Keep More Students...

January 8th, 2016 at 6:25 am CDT

Friend, Some of you may remember podcast episode 15, when I interviewed Christopher Folmar... Chris has the distinction of running a very successful 150-student school - in his spare time in a rec center. (Listen to the podcast for more on how he did ...

The Pros and Cons of Staffing Out Your Dojo...

January 7th, 2016 at 6:23 am CDT

Friend, Honestly, I've never been a big fan of having a lot of staff in a martial art school. Reason number one is that I like teaching, I like being hands on, and I like having face time with every single one of my students each week. Secondly, I do ...

The Pros and Cons of a Minimally Staffed Dojo...

January 6th, 2016 at 5:58 am CDT

Friend, So yesterday I listed the pros of running a minimally staffed dojo...Less overhead -More profit (or just as much) with fewer students -Fewer classes to teach -Less admin work -That all sounds great (and it is), but before you decide that this ...

Why Run A Minimally Staffed Dojo?

January 5th, 2016 at 5:38 am CDT

Friend, As promised, this week I'm going to break down the pros and cons of running a minimally staffed dojo, and also for running a dojo with a larger staff. Let's start this off by tackling the pros of running a minimally staffed dojo. And by minim ...

What's Missing From Your Dojo?

January 4th, 2016 at 6:04 am CDT

Friend, If I asked you, right now, "What's missing from your dojo?" ...how would you respond? Would you say you needed more students? More equipment? More space? More classes? More programs? More profit? That all might be true, depending on your sit ...