Subject: The correct way to network

The correct way to network

February 7th, 2022 at 5:00 pm BST

View onlineFriend, Networking at the bottom can be difficult. You're stuck at the bottom and levelling up can appear difficult. So what can you do? Most people go about it the wrong way. They want to gain something from nothing. My network only imp ...

How to price your services

January 31st, 2022 at 5:00 pm BST

View onlineFriend, One of the most common questions I'm asked is How should I price my services? In my opinion there are three strategies you can start with: 1- Price per word (The worst option) 2- Price per hour (Better but still not great) 3- Pr ...

Setbacks are part of the process

January 24th, 2022 at 5:00 pm BST

View onlineFriend, At the start of this year I was on fire. I landed a huge client, was training BJJ 6 times a week felt amazing. This was the general feeling for the first two weeks. Then something changed. I got home from training one evening and ...

Boom & bust vs steadiness

January 17th, 2022 at 5:00 pm BST

View onlineFriend, In 1911 Britain raced Norway to become the first country to reach the South Pole. One expedition would end in victory and the other, disaster. The British team was led by Robert Falcon Scott, who recruited men from his original A ...

This is more important than signing new clients

January 10th, 2022 at 5:00 pm BST

View onlineFriend, Nearly every page on Twitter will tell you how to land clients. They'll outline the strategies you can use. The outreach methods. The templates. But they don't tell you the most important part of business. Keeping your clients. T ...

Start as you mean to go on

January 3rd, 2022 at 5:00 pm BST

View onlineFriend, Most people wait till the New Year to make changes in their life. They then wait for the week to start. By the time Monday comes around starting their goals is a burden. The result? 92% of people fail to achieve their New Years r ...

The power of rest

December 20th, 2021 at 5:00 pm BST

View onlineFriend, I've been extremely busy with clients the past few weeks. Helping launch NFT projects, writing copy for crypto companies and landing pages for supplement stores. Although I've loved every minute of it, I'm feeling a bit exhausted ...

The mindset shift needed for success

December 13th, 2021 at 5:00 pm BST

View onlineFriend, When I went solo as a copywriter I expected the world to support me. I was excited, hungry and ready to take on a whole new chapter in my life. What happened was the opposite of my expectations. Many of my friends became distant. ...

5 tips to make your headings stand out

December 6th, 2021 at 5:00 pm BST

View onlineFriend, Your headline is the most important part of your copy. Without a great headline, your copy will never be read (let alone convert). And still, many copywriters get this part of their copy wrong. They make headlines too long, untar ...

What I'd do if I was to start from scratch

November 29th, 2021 at 5:00 pm BST

View onlineFriend, A stereotype of a copywriter is that you need to be lonely. Quiet days. Evenings by yourself. No team to talk with. This was something I believed for a long time too. And even now I spend time writing copy by myself. Being alone ...