Subject: an effortless way to beat writer's block

an effortless way to beat writer's block

April 21st, 2020 at 1:22 pm EDT

Writer's block. Or as I like to call it: the “blank screen blues”. That’s when you sit down to write your first line of email copy and… NOTHING. What usually follows ...

Spanked by the $138 billion man

April 15th, 2020 at 7:05 pm EDT

Jeff Bezos just snapped his fingers and made the happiness and financial security of millions of people -- poof! -- disappear. Awful news. But Bezos cosplaying as Thanos und ...

I'm keeping my promise to you

April 13th, 2020 at 12:10 pm EDT

Hey Friend, As promised, I come bearing gifts. Quick recap in case you missed yesterday’s announcement: Over the next couple days, I’m going to share some tools with yo ...

get higher open rates by doing 1 simple thing

April 12th, 2020 at 4:17 pm EDT

You opened this email. So that subject line did its job. Thing is, I was confident that subject line would work. Why? Because it's based on a proven formula. One I've used o ...

Quick question

April 5th, 2020 at 4:49 pm EDT

Howdy and happy Sunday. I'm putting together a f-r-e-e "mini course" on email marketing. This course will be a good fit for you if: 1) You offer email marketing to clients a ...

Advice for email marketers who want more opens, clicks, and sales

April 1st, 2020 at 1:17 pm EDT

Hey, it's Paul. I just wrote a new article with advice on how you can get more opens, clicks, and sales in an unusual (but very effective) way. If you're an email marketer, o ...