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Visibility Generating Authority Building * Writing and Marketing Information
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November 05, 2014 / Newsletter 110514
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NOTE: Sorry for the italics - can't seem to turn it off and need to get this ready today. I'll have to look into this.
Social Media Marketing – Should You Use Twitter Auto-Direct Messaging
Have you ‘followed’ someone on Twitter and then received a Direct Message (DM) from that person?
I don’t get them from everyone I follow, but I do from some. And, it’s annoying.
AutoDMs
These new connection messages are usually autoDMs. The autoDMs are
messages that are setup to be sent automatically under certain criteria -
usually when a new connection is made.
It may be:
A welcome message
A ‘follow me’ on Facebook (or other social network)
A ‘get this free’ offer
There are others also, but these are the usual ones and they are SPAM.
In my marketing research a while ago, I found it’s not the savvy thing to do and wonder why these people still use them anyway.
The auto DM will usually ask you to connect with the person on
other social networks, or check out his/her book. But, I received one
today that asked if I’d check out his website and let him know what I
think. If this message gets people to click on the link, it will
increase his website traffic.
So, as I do with the others, I deleted it. But, before I deleted, since
it had to do with websites and I’m into website optimization, I did
click on the link and found a few things that could be tweaked on the
site, but that’s another post. This guy’s autoDM did get one more
visitor to his site.
Two services that offer Twitter AutoDMs are Twitter DMer and Social Oomph. But, I recommend NOT setting up for autoDMs.
Mass Auto DMs
There are also ‘mass’ autoDMs. This tool is for sending mass messages
about your new product or service. Or, maybe an event you’re hosting or a
special offer. I’ve gotten some of these also. And, again, they’re
annoying.
Unless you’ve already started a conversation with me and I at least know you somewhat, these DMs are spam.
Two services that offer this type of service are Twitter Mass DM Sender
and Tweet Manager. Again, I recommend NOT using them – that’s why the
links aren’t included.
Okay, I digressed a bit.
The point of this post is to answer the question of whether you should use Twitter AutoDMs and the answer is NO.
Everyone is busy. It’s important to respect the time of the people you’re connecting with.
And, there are many people who ‘unfollow’ those who send them autoDMs.
The ‘Real Deal’ DM
The opposite of AutoDMs are the unique and personal DMs. These direct
messages are a great tool that you use directly through your Twitter
account. Use the DM when appropriate - save it for a one-on-one question
or conversation.
Avoid any type of messaging that involves spam.
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Karen Cioffi, Freelance Writer For Businesses and Individuals
karencioffi [at] ymail [dot] com
I'm an affiliate for some of the products I recommend. I only tell you about products I've checked out.
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