Visibility Generating
& Authority Building
Writing and Marketing Information
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| October 22, 2014 / Newsletter 102214
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If you noticed, today is Wednesday. :)
Based on marketing research, the best days to send your email messages are Tuesday, Wednesday, and Thursday. So, listening to the 'powers that be' I switched the day of this newsletter from Saturday to Wednesday.
Have any thoughts on this change? Good idea? Bad idea? Let me know!
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Social Media Marketing – Oh that Facebook (your visibility is diminishing even more)
By Karen Cioffi
For a while now I’ve found it a bit pointless to focus on Facebook as
part of my social media marketing efforts. It’s been a while since the
reigning king of the social media world reduced the visibility results
of your postings. Now, they have a new algorithm reducing your posts’
visibility to around 2% of your fanbase, more likely less.
I don’t get it.
Okay, well maybe I do. They want you to pay to get more visibility. And,
we all know that visibility leads to website traffic, so to some this
may be tempting.
But, there is another way around this,
sort of. It’s a bit more work on your part and your fan’s part, but it
will help out somewhat.
It has to do with using the Notifications option Facebook offers. When
‘Liking’ a page, click the Notifications button – it will turn the
feature on. Or, if you’ve already Liked a page, do the same on that
page.
Also, you can ‘sort of’ fine-tune your Interests, Groups, and so on.
Just scroll down the Dashboard on the left sidebar and see how you can
tweak your experience . . . and efforts.
Now, to get your Followers to see more of what you’re posting, they’ll need to do the same. So, you might want to do a blog post about it and let them know.
For a 5 minute video explaining more on this, click the link above.
~~~~~
You might also be interested in this writing article:
Books to Give You AHA Moments in Writing
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A Cool Tool to Check Out
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Are you an author or freelance writer, or have a home business?
If you need help getting your website and online platform moving forward then check out my 6 week e-class through WOW! Women on Writing, just CLICK HERE. (The next class is November 3rd.)
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