Guest posting is a great way to expand your online reach and promote your product or service. But it is important to identify the right blog or website that gives you a wider reach. Search Engine Journal contributor Alexandra Tachalova has published a list of 45 top digital marketing blogs that accept guest posts. She says, “Which top-notch digital... [Read more]

Quality content enables you to reach your conversion goals. It can help you expand your network, persuade your audience and improve sales. Search Engine Journal contributor Danny Goodwin has shared 10 useful tips for creating high-quality content. He says, “Once you’ve set the parameters necessary to analyze the success or failure of your content... [Read more]

Lighthouse is an open-source, automated tool for improving the quality of web pages. It has audits for performance, accessibility, progressive web apps, SEO, and more. Search Engine Journal has published ‘A Technical SEO Guide to Lighthouse Performance Metrics’. Jamie Indigo says, “Lighthouse runs performance tests using emulated... [Read more]

Larry Kearney just released Sales Funnel Supremacy to show you the secrets for building a sales funnel that can convert your leads into High-Ticket customers. In this course, you’ll discover the steps that successful businesses, entrepreneurs, and even the big brands use to convert visitors into customers. This is how it is done. Don’t... [Read more]

LinkedIn has introduced the ‘creator mode’ on your profile to grow your reach and influence on LinkedIn. As a LinkedIn creator, you can share the topics you post about the most. This will make it easier for other LinkedIn members to discover your content and follow you. Learn how to turn on, edit, and turn off creator mode. Social Media... [Read more]

When it comes to making money using the Internet, there are several opportunities you can utilize. All you need is to focus on what you choose. In his newly released video, Neil Patel has shared the secrets of generating passive income with SEO. He says, “There are many ways you can earn passive income. You can do this for almost any industry,... [Read more]

Google Discover is an updated Google feed experience that keeps you informed about the interests and hobbies you care about most. MOZ has published a new Whiteboard Friday video ‘SEO and Google Discover’ featuring Tom Capper. The MOZ team says, “In today’s episode of Whiteboard Friday, Moz’s own SEO expert, Tom Capper, talks about... [Read more]

Munch Money has just been released by Lyn Newkirk. Newkirk has discovered (and is now sharing) a way to get other marketers, often marketers with a lot of experience, to sell your products far better than you can sell them yourself. You just pay them a commission for each sale. Of course, the idea is nothing new. This is affiliate marketing, plain and... [Read more]

Organic search refers to the search results of a search engine that cannot be influenced by paid advertising. Organic search results are ranked according to their relevance to the search term. Ahrefs’ Head of Content, Joshua Hardwick has published a comprehensive guide on organic search. This guide covers the following: Types of organic search... [Read more]

Search Engine Journal has published a new podcast episode ‘Importance of Understanding Your Audience’ featuring Chris Brogan and Brian Clark. Brent Csutoras says, “Chris Brogan and Brian Clark both join SEJ’s Loren Baker on this episode to discuss the importance of building an audience, the value of an email list, the importance... [Read more]

By growing your network on social media platforms, you can boost your sales. On Instagram too, you can achieve sales growth by reaching more people. Social Media Examiner contributor Corinna Keefe has shared nine useful ways to help you improve your Instagram reach. She says, “For business accounts, the algorithm rewards novelty: new content,... [Read more]

No matter what happens in the world. from pandemic to inflation, eCommerce is here to stay. Over the last 20 years, more and more sales are occurring online every year. The pandemic has only accelerated the move to online sales. There’s no going back. That means that there will always be room for new eCommerce sites, particularly specialty (on... [Read more]

Google has created many tools to supports SEO activities. By using them rightly, you can take your SEO performance to the next level. MOZ contributor Brie E Anderson has published an article highlighting five free Google tools to upgrade your SEO strategy. She says, “There’s plenty of room for paid tools in the SEO space — Moz is a prime... [Read more]

The concept of social selling refers to using social media platforms to boost your online sales. According to HubSpot, “Social selling on LinkedIn refers to using LinkedIn to find, connect, and build relationships with leads and prospects in hopes of driving sales.” HubSpot contributor Aja Frost has published a comprehensive guide on ‘Social... [Read more]

Personal websites help you project various elements. You can create a resume site, portfolio site, personal blog, and much more. HubSpot contributor Sophia Bernazzani has published an article highlighting 19 examples of great personal websites. She says, “Did you know 80% of businesses say a personal website is important when evaluating job... [Read more]

The e-learning marketplace is expected to be worth $165 BILLION in sales this year and is predicted to double in the next few years. New e-learning software, Coursium, helps you sell online courses, even assisting with creating the courses. Now, you can create an attractive, e-learning academy full of courses in just minutes. With Coursium, you can... [Read more]

A web hosting provider is in business to assist people and organizations to create their own sites and then make them accessible on the World Wide Web. While it is possible to host your website on servers that you own (and we have, in the past), the vast majority of sites are hosted on the servers of hosting service providers because this is much... [Read more]

Impressing potential customers with the urgency of making a decision and buying is a frequently used marketing tactic. Every grocery and general merchandise store in developed countries around the world has time-limited offers. In the USA, they are called “sales”; elsewhere they may have other names. There’s nothing stupid about that.... [Read more]

Maybe you’ve been online a long time, or maybe you are new in this profession. Either way, avoiding mistakes (either rookie mistakes or careless mistakes) will improve your results. Keep your eye on the ball. What is your mission? What is the purpose of your activity? Of course, it is likely to ultimately be to earn a living, but that can be... [Read more]

If you are looking for a fix to your site’s traffic problem, check out Traffic Goliath. “How can I get more traffic to my site?” It’s a question IM NewsWatch readers are always asking. Everyone needs more traffic to their site. You do; we do. The usual answer is better ranking in Google. There’s no more economical way to get more... [Read more]

The IM NewsWatch editor is hospitalized for a few days with a mosquito-borne disease. This will reduce our ability to publish news for the rest of this week. We wish him well and hope to have him back with us next week. In the meantime, our publisher will be filling in on a limited basis, publishing articles as often as possible.  [Read more]

By creating useful and popular content, you can increase the prospects of improving your sales and marketing revenue. Links pointing to your content play a vital role in this process. Search Engine Journal is hosting a webinar ‘How to Create Linkable Content’ on Tuesday, August 17, 2021, at 1.00 pm ET. Annette Franz CEO of CX Journey Inc.... [Read more]

Creating an attractive website with a responsive design is certainly important. It’s the starting point for building a flourishing online business. At the same time, it is equally important to correctly promote your website. Emerson was wrong about just building a better mousetrap. A website is a “product”, and as with any product,... [Read more]