If you’re running branded paid search campaigns, you might unknowingly be competing with yourself. This overlooked issue within Google Ads can silently drain budgets in many industries, and most advertisers aren’t even aware it’s happening. Search Engine Journal is hosting a webinar, ‘The Hidden... [Read more]

Data analysis and storytelling turn raw numbers into clear, compelling narratives that drive decision-making. Presenting insights as stories makes complex data relatable, memorable, and actionable for any audience. Content Marketing Institute has published a new video, ‘How Can AI Change the Game for Data Analysis and Storytelling?’. The... [Read more]

AI search optimization tailors your content and site structure to align with how AI-driven search engines deliver answers. It ensures your brand stays visible in conversational, intent-based search results. The latest ‘Exposure Ninja’ video is titled ‘What is AI Search Optimisation (and How To Do It)’. This video... [Read more]

The PLR Powerhouse Fire Sale kicks off at 9:00 EDT, bringing you a remarkabk collection of 600 eBooks spanning 6 popular niches, all with Unlimited PLR Rights. What’s inside the bundle: ➤ 100 eBooks on Internet Marketing ➤ 100 eBooks focused on Self-Help ➤ 100 Health & Fitness books ➤ 100 Yoga & Wellness guides ➤ 100 Cooking eBooks ➤... [Read more]

Retail media can boost holiday sales by placing targeted ads directly where shoppers are ready to buy. Strategic holiday campaigns on retail platforms help brands capture seasonal demand and maximize revenue. EMARKETER is hosting a webinar, ‘Test, Learn, Win: The Creative Edge in Retail Media for Holiday Success’ on Tuesday, July 15,... [Read more]

High-quality SEO content drives organic traffic by matching what users are searching for with relevant, valuable information. It builds authority, attracts backlinks, and keeps your website visible and competitive in search results. MOZ has published the latest episode of the Whiteboard Friday video ‘SEO Content Has a Packaging ProblemMeghan Pahinui’... [Read more]

Keyword and page performance reporting helps track how well your target keywords and key pages rank in search results over time. This insight guides SEO improvements and content strategy for better visibility and traffic. Ask ChatGPT Conductor is hosting a webinar, ‘Keyword and Page Performance Reporting’ on Thursday, July 17, 2025, at 1.00... [Read more]

The Online Learning market is enormous. You can tackle it with AI CourseCentric . Have you ever found yourself typing “How to…” into Google? Chances are, you have—almost daily. At least, we do. We’re not alone in this. Countless others are doing the same thing. This is the reason platforms like Udemy, Lynda, and Masterclass thrive. These... [Read more]

This is a reminder for the EMARKETER webinar on July 1, 2025. In a shifting economy, marketing strategies must adapt to changing consumer priorities, spending habits, and market uncertainties. Brands need to focus on value, trust, and agility to stay competitive. EMARKETER is hosting a webinar, ‘Recession-Proofing Your Strategy in a Shifting... [Read more]

Human-centered marketing focuses on understanding real customer needs, emotions, and values to create more meaningful connections. It builds loyalty by prioritizing empathy and authentic communication over pure sales tactics. Search Engine Journal has published a new guide, ‘Human-Centered Marketing: The Right Message To The Right People’. Ashley... [Read more]

Offering freebies is a powerful way to attract potential customers, build trust, and encourage engagement. They create goodwill and can lead to increased brand awareness and conversions. HubSpot contributor Mandy Bray has published an article featuring useful tips on using freebies to optimize your lead generation. She says, “In most purchasing... [Read more]

Promoyze Animated Video Creator In a sea of cookie-cutter AI talking heads and robotic avatars, Promoyze emerges as a game-changer—enabling anyone to craft authentic animated marketing videos in three simple clicks. Built by veteran marketer Andrew Darius, this desktop application offers 100 fully rendered, click-and-swap templates that break the... [Read more]

Content Marketing Institute has published a new video, ‘How Generative AI is Helping Improve Empathy and Outcomes’. The CMI team says, “Albert Einstein once said, “It has become appallingly obvious that our technology has exceeded our humanity.” That is not always true. Generative AI has been used for the last six years to bring... [Read more]

AI tools simplify video creation by automating editing, adding voiceovers, and generating visuals from text prompts. This helps marketers and creators produce engaging videos faster and more affordably. HubSpot has published the latest episode of the ‘This New AI Tool Makes Videos... [Read more]

Large-scale site migration involves moving a website’s content, structure, or platform while preserving SEO and user experience. Careful planning ensures minimal downtime, ranking retention, and smooth transitions. Search Engine Journal has InMotion Hosting have published ‘The Smart SEO Team’s Guide To Timing & Executing A Large-Scale... [Read more]

LinkedIn Newsletters are powerful tools for building thought leadership and staying top-of-mind with your professional audience. They encourage consistent engagement through direct updates and foster loyal follower communities. The latest ‘HubSpot Marketing’ video is titled ‘How to Create a LinkedIn Newsletter That Actually Grows... [Read more]

A strong messaging strategy ensures your brand communicates a clear, consistent, and compelling value proposition across all channels. It helps connect emotionally with your audience and drive action. Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Advanced Messaging... [Read more]

Promoyze Animated Video Creator In a sea of cookie-cutter AI talking heads and robotic avatars, Promoyze emerges as a game-changer—enabling anyone to craft authentic animated marketing videos in three simple clicks. Built by veteran marketer Andrew Darius, this desktop application offers 100 fully rendered, click-and-swap templates that break the... [Read more]

CTV is the fastest-growing channel in digital marketing for a reason: marketers who understand how to leverage it and measure its impact are transforming their business results. Digital Marketing Depot has published ‘The Ultimate CTV Start-Up Kit’. The DMD team says, “The channel’s unique combination of big-screen storytelling and... [Read more]

AI search is transforming how people discover information—delivering direct answers instead of just link lists—and brands must adapt quickly or risk falling behind in visibility and relevance. Conductor is hosting a webinar, ‘Future-Proof Your SEO Strategy in the AI Era’ on Thursday, July 10, 2025, at 1.00 pm EDT. The Conductor team... [Read more]

Building a lasting marketing career requires continuous learning, adaptability to evolving trends, and a strong foundation in strategy and creativity. Networking and personal branding also play crucial roles in long-term success. Content Marketing Institute contributor Ann Gynn has published an article featuring 25+ tips for newbies and pros on building... [Read more]

Teaching AI to speak your brand language involves training models with tone, style, and vocabulary that reflect your brand’s identity. This ensures consistency across all customer touchpoints, from ads to emails. HubSpot contributor Erin Pennings has published an article featuring useful strategies to get AI to write copy in your brand voice. She... [Read more]

Google’s AI Mode is an advanced feature that integrates generative AI into search, offering smarter, context-aware responses and summaries directly within results. It transforms search into a more interactive, assistant-like experience. The latest ‘Exposure Ninja’ video is titled ‘How To Rank in Google’s AI Mode’. This... [Read more]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘Demystifying SEO for developers’. The GSC team says, “Developers often have misconceptions about SEO. In this episode of Search Off the Record, John Mueller and Martin Splitt clarify what matters and what doesn’t. They... [Read more]