Subject: Are you making this simple mistake?

Are you making this simple mistake?

October 27th, 2025 at 5:00 pm GMT

Friend, Picture this. You finally decided to take your outreach to the next level by hiring an agency. You speak to the founder, Kevin, who promises you a minimum of ten meetings a month. During your onboarding call you realise Kevin is asking ques ...

4 tips to edit like a pro

October 20th, 2025 at 5:00 pm GMT

The editing process is where your copy comes to life. It's where you turn good copy into copy that actually generates sales. However, when you're new to copywriting it can be difficult to know where to start. A lot of work often needs doing and edi ...

3 Cognitive biases you need use in your writing

October 13th, 2025 at 5:00 pm GMT

View onlineFriend, Cognitive biases are criminally underused by smaller brands. They can be used to create stories, engage with your audience and evoke emotion on a massive scale. You can redefine a whole brand using them. Here are 3 biases I've fo ...

Don't fall into this common mindset trap...

October 6th, 2025 at 5:00 pm GMT

It'll hold you back for years if you let it ...

3 reasons your copy isn't converting

September 22nd, 2025 at 5:00 pm GMT

[] View onlineWhen I first started copywriting my writing wasn't converting. I'd spend hours on a landing page, just to find conversions didn't improve. It was frustrating. How could I charge clients big money if I couldn't guarantee results? Then ...

Are you making this simple copywriting mistake?

September 15th, 2025 at 5:00 pm GMT

[]It could crash your conversions... ...

Don't learn copywriting from social media

September 8th, 2025 at 5:00 pm GMT

[]Do this instead... ...

These 3 mistakes are holding back your skill development

September 1st, 2025 at 5:00 pm GMT

[]Here's what you need to do instead ...

Are you being productive or procrastinating?

August 18th, 2025 at 5:00 pm GMT

A question you need to ask yourself often... ...

How to use AI and build your copywriting skills

August 11th, 2025 at 5:00 pm GMT

Stop outsourcing your thinking ...