Andrea told me she resonated with how we frame YouTube as a long game—about legacy and leadership, not just quick wins. She saw us as a great fit for this summit, especially with so many entrepreneurs trying to navigate visibility in an AI-driven world without losing authenticity…

…and, if you’ve been here a while, you already know I’m all about building a business that’s aligned, sustainable, and rooted in who you actually are.

This 3-day online event (July 29–31) is all about real conversations with real business owners navigating what leadership actually looks like right now—in the middle of rapid change, tech overload, and shifting client expectations.

We’ll be talking about:

✅ What’s changing in client behavior
✅ How to integrate AI without losing your voice
✅ Staying visible without burning out
✅ Scaling your business in a way that still feels like you

And most importantly - what it means to lead with a human-first lens when algorithms, automation, and overwhelm are all part of the equation.

And it's free to attend - want to join the conversation?

✨ Save your free seat here

You’ll hear from entrepreneurs, creatives, and founders who are in the thick of it—navigating growth in a way that’s thoughtful, grounded, and human:

➡️ A founder who scaled to 8 figures using YouTube and helped clients generate over $300M in sales
➡️ A speaker whose tools have reached 10+ million downloads
➡️ A branding strategist whose frameworks helped boost podcast downloads by 45% and IG engagement by 50% (with zero ads!)
➡️ And a whole lineup of powerhouse voices (seriously, the lineup is stacked)

Whether you’re managing a team, building something solo, or simply trying to lead in a way that still feels like you, this is one of the most refreshingly honest events I’ve seen all year.

If you’ve been craving smarter conversations and more human ways to grow — this is your space.

I hope you’ll join us → Grab your free seat.

Auret Esselen & Jewel Tolentino

Founders, Essetino Media