Hi Friend,

You’re hustling. You’re creating posts, writing blogs, sending newsletters, tweaking your LinkedIn profile… But at the end of the week, you look at your results and wonder:

“Am I actually moving the needle… or just keeping busy?”

Most solo business owners I talk to are buried under an avalanche of tactics, trends, and shiny new tools they “should” be using. It’s exhausting, and it’s not the path to long-term visibility, credibility, and profitability.

Here’s the good news: you don’t need more moving parts. You need a smarter, streamlined approach that makes every piece of content work harder for you, without burning you out.

Where I Come In

I help you create content that matters, optimize it so it gets found, and syndicate it across the right platforms, your website, blog, LinkedIn, and wherever your audience hangs out.

The result?

- More visibility so the right people find you

- More credibility so they trust you

- More profitability so you can focus on what you do best

And we do it without adding a million extra tasks to your plate.

A Client Story: From Busy but Invisible to Consistently Seen

Laura, a graphic designer, felt like she was throwing spaghetti at the wall with her marketing.

We created a content calendar, built evergreen blog posts, and repurposed them across LinkedIn and Medium.

In 8 weeks:

-Consistent brand presence

-New client inquiries from LinkedIn without 24/7 posting

Two Things You Can Do Right Now to Work Smarter, Not Harder

1. Audit your top-performing content Instead of constantly creating from scratch, take a look at your analytics (Google Analytics, LinkedIn Insights, or your email platform) and see which posts, blogs, or videos are getting the most engagement.

Ask yourself:

• Can I update it with fresh info?

• Can I turn it into a different format (e.g., a blog into a LinkedIn carousel, a video into an email tip)?

2. Create a “Content Hub” Pick one primary platform ( your blog, LinkedIn, or YouTube ) as your main content home. Publish there first, then share and adapt that piece across other platforms. This keeps your messaging consistent and saves you from reinventing the wheel each time.

Let’s Make Your Content Do the Heavy Lifting

You don’t have to do all the things. You just have to do the right things, in the right order, so your content works for you 24/7.

If you’re curious how this could look for your business, hit Reply to this email and let’s chat. I’d love to help you get more results with less overwhelm.

To your online success!

Take care,

Janice

PS: Getting closer to the launch date in September of my upcoming book: GROWTH Unlocked: A Practical SEO Blueprint for Building Your Visibility, Credibility, and Profitability Online

It’s a step-by-step roadmap to help you go from hidden gem to go-to expert with ease, clarity, and purpose.

This book is for you if you’re ready to:

-Stop guessing what content to create

-Get found by your ideal clients

-Build visibility that doesn’t depend on going viral

Curious? Get on the early notification list and be the first to know when GROWTH Unlocked drops:

👉 janicedugas.com/en/notification-growth-unlocked