Subject: Only 2 Months Left! Step Into What’s Next for You—Early Bird Pricing Ends Soon 😰

May 15th, 2025

Celebrate 40 years of excellence with the NNBA! For four decades, we've been at the forefront of empowering nurses through cutting-edge entrepreneurial models. Thousands of testimonials speak to the life-changing impact of our membership and the unparalleled value of our annual conference on nurse entrepreneurship.


Join us in this milestone year and take your career to new heights!

How Your Story Can Attract Your Aligned Audience

Our special guest this week was Teresa Sanderson—nurse entrepreneur, storyteller, and visibility strategist—who joined us to talk about one of the most powerful tools in your business: your story.


You don’t need a marketing degree to grow your business. You just need to know how to share your journey in a way that builds trust, creates connection, and helps others see what’s possib le for them.


In this conversation, we explored:

  • Why your story is your most valuable business asset

  • How to decide what to share (and what to leave out)

  • The line between authenticity and oversharing

  • How your transformation becomes the proof behind your offer

This isn’t about being polished—it’s about being real. Because your story might be the exact thing someone else needs to hear to believe change is possible.


▶️ Catch the replay or subscribe on YouTube to join us live every Tuesday for honest conversations, practical strategy, and nurse-led business growth that feels aligned.


Interested in being a guest? Email casey@nursesbusiness.com

Beyond the Agenda: Can’t-Miss

Opportunities to Connect at NNBA 2025

The NNBA 2025 Conference is more than keynotes and breakout sessions—it’s your chance to connect with people who get you. Whether you’re looking for collaborators, mentors, or your next big idea, some of the best moments happen between the sessions.


Here’s where the real magic happens:


Meet & Greet Reception
Kick off the conference with a relaxed evening of conversation, light refreshments, and easy introductions. Wear your badge—and your curiosity.


Exhibit Hall Featuring Nurse-Owned Businesses
Explore products, platforms, and services created by nurses, for nurses. You’ll find game-changing resources—and meet the people behind them.


Speaker Table Meetups
This year, you’ll have the chance to chat directly with featured presenters—including keynote speaker Sonnie Linebarger—for insights you won’t get anywhere else.


Power Networking with Donna Cardillo
Don’t miss this impactful session designed to help you form real connections fast. You’ll leave with contacts, confidence, and maybe even your next collaborator.


💡 Pro Tip: Save your LinkedIn QR code to your phone or have a digital business card ready to share—making connections is easy when you come prepared!


Take a look at the full schedule and mark the sessions that align with your current season of business—and the one you’re stepping into next!

A Note From Nena

Hi Nurses,


One thing I’m constantly being reminded of is how often growth starts with a simple conversation. A casual moment where someone shares something that clicks, a connection that brings clarity, or a story that makes you feel seen.


That’s one of the many reasons I’m especially looking forward to the NNBA 2025 Conference. Yes, the sessions are packed with strategy and practical tools—but it’s the energy in the room, the hallway chats, the shared experiences that make it truly powerful.


If you’re navigating change or thinking about your next move, this is the kind of space that helps you get clear—and feel supported while doing it.


We’re not meant to build in isolation. And you don’t have to figure out your next step alone. I'm truly looking forward to all the moments we’ll create together.


With Gratitude,


Nena Hart

Early Bird Discount Ends This Weekend! 

Only 2 Days Left!!

🎟 Early Bird Rates (before May 17):

Members: $359 (save $100!)
Non-Members: $459

Pre-Conference Workshops:
$99 (Members) | $129 (Non-Members)


This offer won’t be around much longer. Let’s make this the year you stop thinking what if—and start saying what’s next.

3 Questions to Clarify Your Ideal Client This Week

Struggling to attract the right people to your services or products? You're not alone — most nurse entrepreneurs skip the crucial step of defining their ideal client avatar (ICA). Let’s fix that together!


Ask yourself:

  1. What problem does your client wake up thinking about? Pain point = Power. Speak directly to it!

  2. Where are they already spending money for help? This reveals what they value and how much they’ll pay.

  3. What result do they secretly want but are afraid to say out loud? This will be your messaging goldmine.

Take 15 minutes this week to answer these 3 questions — your business (and future clients) will thank you.

Member Event Spotlights

Calling All Nurses: Break Free from the Golden Handcuffs!

Tired of long shifts, burnout, and capped earnings? It’s time to take control of your career with an IV Hub Wellness Franchise—your path to financial independence and work-life balance, while still making a difference in people’s lives.


Why IV Hub? 

✅ Be Your Own Boss – Set your own schedule and build a thriving business on your terms. 

✅In-Demand Services – Offer IV therapy, medical weight loss, and cutting-edge wellness treatments in a fast-growing industry. 

✅ Full Training & Support – No business experience? No problem. We provide everything you need to succeed. 

✅High-Earning Potential – Stop trading time for money and start building real financial freedom. The future of healthcare is wellness—and you deserve to be at the forefront. Join a community of like-minded professionals and take the leap toward independence.


APPLY for your IV Hub franchise today!

The Liberated Nurse Entrepreneur Starter Kit Course

Ready to explore business ownership? The Starter Kit gives you clear, actionable steps rooted in the Holistic Nursing Scope and Standards of Practice. You'll get:

  • A roadmap to practicing as an entrepreneurial nurse

  • Downloadable lessons with videos, assessments, and checklists

  • Proven business models for nurses

  • Tools to assess your readiness and mindset

  • Guidance on how to start, grow, and stay within your scope

Whether you're ready to dive in or still figuring it out, this course will help you confidently say, “I’m ready” and “I know what to do next.”


Tuition: $127 or use these codes for an NNBA discount:

  • $57 thru May 31: SKMAY

  • $77 thru June 30: SKJUNE

  • $97 thru July 31: SKJULY

“With Sharon’s guidance, the shift from ‘I want to be an entrepreneur’ to ‘I am one’ becomes inevitable.” ~ Teresa Walding, RN

Streamline Your Clinical Workflow with the Rogers Resource Work-Up Orders App

Tired of wasting time digging through lengthy lists to find the right diagnostic tests? The Rogers Resource Work-Up Orders App is your solution. Designed by a provider, for providers, this tool helps you make quick, confident decisions without the clutter.


With a clean, intuitive interface, the app delivers only the essential diagnostic tests based on condition—no fluff, no guesswork. Whether you're in the clinic, on the move, or short on time, it's built to keep your day running smoothly.


Think of it as your digital cheat sheet—fast, focused, and clinically sound.

Why you’ll love it:


✔ Quick access to the right orders
✔ Simplified decision-making
✔ Reliable and accurate recommendations

The Rogers Resource Work-Up Orders App is the must-have tool for clinicians who value efficiency without compromising quality.


Download now and take the stress out of diagnostics!

In Case You Missed It...

I'm Casey, a psychiatric nurse and the Member Engagement Coordinator for the NNBA. I recently hosted a quick Conference FAQ session to answer some of the most common questions I’ve been getting… and one that keeps coming up is:


“Is this the right event for me at the stage I’m at in my business?”


Short answer? Yes. 100%.


Whether you’re just getting started or you’ve been in business for years, the NNBA Conference is designed to meet you where you are. You’ll walk away with new ideas, solid connections, and that boost of momentum we all need sometimes.


This event brings together nurses at all levels who are ready to grow, learn, and be inspired. If that’s you—then yes, this is for you. Hope to see you there!


—Casey 🤍

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"The NNBA remains dedicated to promoting nurses’ professional autonomy, growth, and prosperity through relationship building and education. Together, we honor our legacy by continuing to foster a dynamic community of like-minded professionals, eager to evolve, educate, and lead. Whether you’re just starting your journey or are already a seasoned nurse entrepreneur, the NNBA is here to help you connect with others, gain knowledge, and flourish—because the strength of our community lies in the experience, knowledge, and passion we share." Nena Hart, The Self Employed Nurse