Subject: Nurse Entrepreneur News ~ 12 Social Media Predictions ~ 15 Goal Ideas to Make 2020 Your Best Year Ever!

President's Corner
December 15, 2019
Dear Nurses,

With everyone busy and getting ready to celebrate the upcoming holidays, I wanted to provide especially important and relevant articles, as the year comes to a close.12 Social Media Predictions From the Pros allows you to see what the experts are saying and how that may apply to you, and your business. Data privacy has become a huge issue, and I believe that 2020 is going to reveal some radical changes on some of our familiar platforms. From high- tech to low-tech tools of improvement, How Journaling Can Make You a Better Entrepreneur and Leader teaches how journaling is a practice that can pay big dividends. Research shows that people who engage in reflection are happier people and higher performers than those who do not. And, if you only open one article on goal setting or resolutions for the New Year, make it 15 Goal Ideas to Make 2020 Your Best Year Ever.

Vermont has been found to be the healthiest state in the nation according to United Health Foundation’s annual population health rankings. Over 30 metrics were used to compile the report including Behaviors, Community and Environment, Policy, and Clinical Care. https://www.beckershospitalreview.com/rankings-and-ratings/america-s-health-rankings-how-all-50-states-fared.html The remaining states rounding out the top ten were, Massachusetts, Hawaii, Connecticut, Utah, New Hampshire, Minnesota, New Jersey, Washington, and Colorado.

Don’t forget, our annual educational conference’s Call for Speakers application has a deadline of December 30, 2019. The content should be for the new and aspiring nurse entrepreneurs, for the existing nurse business owners, and specialty or niched topic. The link above contains the details.

As 2019 comes to a close, we want to thank you for being part of the NNBA Community. With membership growth, engagement, and rising attendance at our annual conference, the trust you have in the NNBA is deeply appreciated. The NNBA and our members have many exciting things planned for 2020, so be sure to stay tuned and share our newsletters with your colleagues.

On behalf of the NNBA, I wish you joy, peace, and prosperity throughout this holiday season.

Unconventionally yours,

Michelle
© Michelle Podlesni 2019 All Rights Reserved. This newsletter may not be 
reproduced in any form, whole or in part without the author’s permission.
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Articles of Interest
12 Social Media Marketing Predictions From the Pros

Social Media Examiner
How Journaling Can Make You a Better Entrepreneur and Leader

Entrepreneur Magazine
15 Goal Ideas to Make 2020 Your Best Year Ever

Combackmomma.com
Is your marketing ready for the coming changes? Looking for expert insight to help you get your marketing plans on the right track?

In this article, 12 marketing experts share their predictions to help you prepare your social media marketing plans for the coming year.

#1: Facebook Ad Costs Push Advertisers Off the Platform
Facebook advertising is going to get much more expensive in 2020. CPMs will increase, which means it will now cost you more to reach your target audiences.

The implication of this change is that companies with a low average order value or that don’t change how they evaluate their Facebook advertising returns will be priced out of the platform.
In 2019, I have written thousands of pages -- emails, memos, texts, articles like this one. Hundreds of thousands of words to communicate and connect. Most of them have an audience of at least one, even if it’s just a quick note to my wife. But not all of them. Every year, a few thousand of those pages are words no one will ever read.

Journaling can often be a difficult sell to productive people. Why would you spend time working on something that by design no one will ever see? But time spent journaling can pay dividends in both your personal and professional life. Journaling can help you organize your thoughts, prompt reflection and generate creative ideas. These processes are critical to being a successful entrepreneur and a happier person.
There’s something so refreshing about the thought of a new year – a way to start fresh; to revive ourselves; to set goal ideas and work towards the best life we can have.

Unfortunately, most people that set New Year’s Resolutions fail to follow through on them. Stats indicate anywhere from 50-90% of people have given up on their goals by the 6 month mark. While there are a lot of reasons for this, one of the biggest reasons that I’ve noticed (as an RD and personal trainer) is ambiguity in goals.

For example, “I want to eat better” or “I’m going to exercise more”. Those are great ambitions, but they’re so broad. What does eat better even mean to you? How much more will you exercise? How will either fit into your life?
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NNBA News - Volume 19; Number 12.5
Michelle DeLizio Podlesni - Editorial Director - mpodlesni@nnbanow.com
Lou Podlesni - Digital Editions Director - support@nnbanow.com
Hilda Johnson - Advertising - hjohnson@nnbanow.com
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