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February 02, 2016 / 020216
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4 Major Mistakes to Avoid When Writing Blog Posts
http://www.writersonthemove.com/2014/06/4-major-mistakes-to-avoid-when-writing.html
By Karen Cioffi
Writing is a craft, a craft that needs to be learned. With that being
said, there are many successful bloggers who had no writing training.
You might consider writing as being doubled sided. There are research
papers, resumes, articles for medical and scientific use, business and
health content, and even short stories, children’s books, and novels.
To write for these genres, you need to learn the craft of writing.
Depending on the genre you write, you need to know how to write
dialogue, how to reference quotes in a nonfiction article, and how to
write POV (point of view). You should know the difference between a
comma and a semi-colon, and how to use each. You get the idea.
On the flip side, there is web writing: blog posts and writing copy. In
these niches there aren’t many rules, aside from grabbing the reader and
making your content engaging and shareable.
While there aren’t many rules for blogging, there are four mistakes you should avoid:
1. Avoid aiming for perfection.
If you wait for the perfect time, the perfect circumstance, the perfect topic, the perfect anything, you’ll be forever waiting.
While you do need to be a responsible writer and respect your reader by
providing quality content and doing the best you can, you shouldn’t wait
for everything to be perfect. There’s nothing wrong with learning as
you go along.
I love what George Fisher said about perfection: “When you aim for perfection, you discover it's a moving target.”
2. Avoid confusing and unfocused content.
The quickest way to lose a reader is to make your content confusing. If
you’re topic is ‘allergies,’ don’t go on a rant about the latest
clothing styles.
Blogs posts should be in easily digestible pieces of information that
are focused. From the title to the concluding paragraph, keep it on
topic.
In addition, you want to lead the reader down your post. In the
beginning let the reader know what to expect, what’s in it for him. This
will motivate him to read on.
To read the rest of this article (and share it), please go to:
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PERMISSION TO REPRINT
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Article reprinted from The Writing World newsletter. Want more must-know writing and marketing information, along with updates on free webinars right to your inbox? Get free access to The Writing World (http://thewritingworld.com) today!
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The Article Writing Doctor
Your Content Writing Prescription for Home and Small Business
Karen Cioffi Professional Writing Services
Editing, Rewriting, Ghostwriting (manuscripts, medical/academic papers/articles)
Email: karencioffi [at] ymail [dot] com
I'm an affiliate for some of the products I recommend. I only tell you about products I've checked out.
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