Hi Friend,
Here is a recipe for success: Take Romance, the uncontested #1 genre on Kindle.
Now, infuse the spice of romance with fantastical world-building, innovative magic systems, and a cast of kick-a** fantasy characters.
Add in strong female leads who radiate power, independence, and resilience.
The result? Fantasy Romance, now often embraced as "Romantasy" — a thriving and rapidly expanding market where books fly off the shelves. If you've been on TikTok or browsed through bookstores lately, you've likely seen the ongoing buzz surrounding the #romantasy hashtag, which has exploded in popularity.
Fantasy Romance sales have long overtaken its once-dominant cousins: paranormal romance and urban fantasy.
The hype shows no sign of slowing down; quite the contrary: Four of the top-5 most-sold Kindle books of 2025 thus far are Romantasy. And Rebecca Yarros' The Empyrean series takes the spots #1, #2, and #3 (!) with a whopping total of more than 904,000 star-ratings.
While Yarros was trad-published from the start, indie authors—with their viral fan reach—have been the engine behind Romantasy’s explosive growth.
Writers like Carissa Broadbent, Callie Hart, Penn Cole, and Raven Kennedy, to name a few, exemplify the new Romantasy blueprint: prove your story in the indie market, then let traditional publishers scale it—at least for print, audio, and translations—all while keeping control of your brand, fanbase, and often your entire ebook empire
But step 1 is always the same: You must strike a chord with readers. And to achieve that, you better know what sells.
That's why I'm thrilled to announce the release of our latest genre research:
The K-lytics Fantasy Romance Report 2025 (+ Video)
We packed our report with valuable insights and data-driven analyses that will help you take your writing and marketing in this genre to the next level.
You get all the data you need in a concise and easy-to-understand format:
Sales development, competition, the best categories, KU/Non-KU performance, high-selling cover art, top authors, publishers, optimal price points, power words for titles, keyword ideas, book descriptions, and more.
And we also applied our text-mining approach to identify high-earning themes, genre clichés, characters, and fantasy locations.
As always, I will take you through the research results in a seminar video and give you my take on the numbers.
Research less, write more! Be among the first to get your copy here:
=> FANTASY ROMANCE 2025 - ACCESS
Yours sincerely, Alex K-lytics.com | e-book market intelligence for success __________ => P.S. If you are interested in more than one report, you can save by getting your K-lytics PREMIUM or ELITE membership here.
Recent reports: Mystery/Thriller/Suspense, Romantic Comedy, Psychological Thrillers, Epic Fantasy, Cozy Fantasy, and more.
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