Which Marketing Jobs Are Most Affected by AI? - IM NewsWatch, July 29, 2025

July 29th, 2025 at 11:40 am EDT
Internet Marketing NewsWatch
Tuesday, July 29, 2025

AI chatbots: What they are and how marketers can use them [Guide]

AI chatbots are software programs designed to mimic human conversation, interacting with users through text or voice. Powered by advanced natural language processing and machine learning, they are capable of understanding and responding to complex queries with growing accuracy. EMARKETER has published a new guide, ‘AI chatbots: What they are and... [Read more]

Which Marketing Jobs Are Most Affected by AI? [Answered]

Search Engine Journal contributor Matt G. Southern has published an article answerinf the question ‘Which Marketing Jobs Are Most Affected by AI?’. Matt says, “New research from Microsoft reveals that marketing and sales professionals are among the most affected by generative AI, based on an analysis of 200,000 real workplace conversations... [Read more]

Give me 8 Minutes and You’ll Crush SEO in 2025 [Video]

Ahrefs has published a new video, ‘Give me 8 Minutes and You’ll Crush SEO in 2025’. The Ahrefs team says, “This video reveals the SEO strategies that are built to outlast AI disruption and constant algorithm updates. You’ll learn how to mine Google’s own SERP features for valuable data and how to apply them to optimize... [Read more]

ViralReelAI launches at 11:00; use AI to create shorts & reels #ad

ViralReelAI is your gateway to creating successful, faceless Instagram accounts with ease and efficiency. Imagine crafting viral Reels, stories, memes, and more without ever needing to record yourself or show your face. With commercial rights included, you can not only grow your accounts but also sell videos, content packages, or entire accounts for... [Read more]

Most Businesses Get Email Marketing Wrong – Here’s How to Fix It [Video]

The latest ‘HubSpot Marketing’ video is titled ‘Most Businesses Get Email Marketing Wrong – Here’s How to Fix It’. This video covers the following: Why Email Marketing Still Dominates Step 1: Choose Your Email Platform Step 2: Build Your List (Lead Magnets & Forms) Step 3: Segment Your Subscribers for Higher... [Read more]

Don’t Let Zombie Processes Eat Your Marketing Efficiency [Video]

Content Marketing Institute has published a new video, ‘Don’t Let Zombie Processes Eat Your Marketing Efficiency’. The CMI team says, “Outdated marketing processes tend to linger if marketing teams lack the institutional memory to properly optimize them. When AI replaces humans, this knowledge gap widens further, leading to “zombie... [Read more]

The Power of Identify Building Lifelong Customers [Podcast]

Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘The Power of Identify Building Lifelong Customers’ featuring Veronica Romney. It covers the following: Why Should Marketers Focus on Buyers’ Aspirational Identity Find... [Read more]

Unlock the Power of AI-Driven Marketing with JVZToolbox #ad

JVZ Toolbox is the all-in-one AI-powered marketing suite designed by 7-figure marketers Brett Rutecky and Mike from Maine to help you start earning now, even if you’re brand new.... [Read more]

Reminder- A Marketer’s Guide to Better Website Design, July 30 [Webinar]

This is a reminder for the DMD webinar on July 30, 2025. Effective website design is crucial for capturing visitors’ attention and guiding them smoothly toward desired actions. A well-designed site builds trust, enhances user experience, and ultimately drives conversions. Digital Marketing Institute is hosting a webinar, ‘A Marketer’s Guide... [Read more]

Keyword and Page Performance Reporting, August 7 [Webinar]

Keyword and page performance reporting helps track how well your target keywords and key pages rank in search results over time. This insight guides SEO improvements and content strategy for better visibility and traffic. Conductor is hosting a webinar, ‘Keyword and Page Performance Reporting’ on Thursday, August 7, 2025, at 1.00 pm EDT. The... [Read more]

Vibecoding a Lead Magnet With Ai In Under 20 Minutes [Podcast]

HubSpot has published the latest episode of the ‘Marketing Against the Grain’ podcast, ‘Vibecoding a Lead Magnet With Ai In Under 20 Minutes’. It covers the following: Boost Business Leads with AI Apps Rapid App Build Guidance Rapid... [Read more]

What kind of AI videos can Vidatia create #ad

Vidatia is the latest AI-based marketing video creation tool. We gave a long report of its capabilities a few days ago.... [Read more]

Commerce Media is Full of Promise—If You Can Overcome These 3 Challenges, August 21 [Webinar]

Commerce media ad spending is on track to surpass $100 billion by 2028—but its rapid growth trajectory has laid bare foundational challenges exacerbated by an increasingly crowded landscape. EMARKETER is hosting a webinar, ‘Commerce Media is Full of Promise—If You Can Overcome These 3 Challenges’ on Thursday, August 21, 2025, at... [Read more]

Redefining SEO Success in the AI Search Landscape

Even in an AI-driven search landscape, SEO is crucial for enhancing content visibility, trust, and authority. Optimizing for intent, structure, and AI-generated overviews ensures sustained organic reach and business impact. Search Engine Journal contributor Winston Burton has published an article featuring five ways to prove the real value of SEO in... [Read more]

Everything You Need to Know About Web Guide

Web Guide is a Search Labs experiment from Google (launched July 24, 2025) that leverages a custom‑trained Gemini AI to reorganize search result pages. Instead of the traditional list of “blue links,” Web Guide groups related links under AI‑generated headings with short summaries to help users explore broader topics efficiently Google’s... [Read more]

AI SaaS Builder: Create & Sell AI Tools – No Code, No Monthly Fees #ad

With AI SaaS Builder you can effortlessly launch your own branded AI SaaS marketing platform featuring over 200 cutting-edge AI tools and start generating sales like a vendor—all without coding, hiring a team, or starting from scratch.... [Read more]

More Visibility In AI Search: What Your C-Suite Needs To Know, August 14 [Webinar]

Gaining more visibility in AI search requires optimizing content for intent, context, and structured data to align with AI-generated answers. Leveraging schema markup, natural language, and authoritative content helps improve discoverability across AI-driven platforms. Search Engine Journal is hosting a webinar, ‘More... [Read more]

B2B marketing on TikTok: What you need to know [Guide]

B2B marketing on TikTok is gaining momentum as brands use short, engaging videos to showcase expertise, share behind-the-scenes content, and humanize their business. By leveraging trends and authentic storytelling, companies can connect with niche professional audiences and drive meaningful engagement. MarTech has published a new guide, ‘B2B marketing... [Read more]

Should We Optimize for AI Mode? [Video]

MOZ has published the latest episode of the Whiteboard Friday video ‘Should We Optimize for AI Mode?’ featuring Chima Mmeje. The MOZ team says, “Are you wondering if you should optimize your content for AI Mode? In this episode of Whiteboard Friday, Chima digs into this question and encourages us to consider how over-optimization impacts... [Read more]

Automated Commission System: the name says it all #ad

Check out Automated Commission System if you're struggling to "crack the code" of earning money online, only to face obstacles, confusing tools, and lackluster outcomes. You're certainly not alone—many, including us and thousands of other marketers, have faced similar challenges.... [Read more]

Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews? [Answered]

Ahrefs contributors Si Quan Ong and Xibeijia Guan have published an article answering the question, ‘Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?’. They say, “If you rank well in traditional search results, does that mean you’ll get cited in AI Overviews? We decided to find out. Methodology We pulled one... [Read more]

Track AI Traffic and Leads Using GA4 [Video]

Using Google Analytics, marketers can track AI-driven traffic sources, including chatbots and voice search, to understand user behavior and engagement. It also helps identify high-converting AI-assisted leads, enabling better campaign optimization and ROI measurement. Orbit Media Studios has published a new video, ‘Track AI Traffic and Leads Using... [Read more]

Grok 4 FULL TEST: Marketing, Content & Predictions [Podcast]

Grok, powered by xAI, offers marketers real-time insights and trend analysis directly within X (formerly Twitter), helping brands stay ahead of conversations. It enables smarter, faster decision-making by integrating AI-driven context into social media strategies. HubSpot has published... [Read more]

How Marketers Can Scale Multichannel Video Without Compromising Creative Quality [Report]

EMARKETER has published a new report ‘How Marketers Can Scale Multichannel Video Without Compromising Creative Quality’. The EMARKETER team says, “New survey finds brands are uniting social, CTV strategies to deliver cohesive, targeted video content across platforms. 44.5% of marketers now allocate close to a third of their digital... [Read more]

Fewer Dollars, Higher Stakes: Where to Focus Your Holiday Marketing in 2025, August 7 [Webinar]

In 2025, holiday marketing demands early‑bird strategies and mobile‑first activation as consumers increasingly plan and shop months in advance—campaigns that begin in late summer or early fall can capture up to 40–45% of shoppers before November EMARKETER is hosting a webinar, ‘Fewer Dollars, Higher Stakes: Where to Focus Your Holiday... [Read more]


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