Monday, July 28, 2025
Even in an AI-driven search landscape, SEO is crucial for enhancing content visibility, trust, and authority. Optimizing for intent, structure, and AI-generated overviews ensures sustained organic reach and business impact.
Search Engine Journal contributor Winston Burton has published an article featuring five ways to prove the real value of SEO in... [Read more]
Web Guide is a Search Labs experiment from Google (launched July 24, 2025) that leverages a custom‑trained Gemini AI to reorganize search result pages. Instead of the traditional list of “blue links,” Web Guide groups related links under AI‑generated headings with short summaries to help users explore broader topics efficiently
Google’s... [Read more]
Gaining more visibility in AI search requires optimizing content for intent, context, and structured data to align with AI-generated answers. Leveraging schema markup, natural language, and authoritative content helps improve discoverability across AI-driven platforms.
Search Engine Journal is hosting a webinar, ‘More... [Read more]
Join Abhi Dwivedi live for a high-impact training on how to use ViralReel AI to build profitable, faceless Instagram accounts using 100% AI automation.
That means you can create videos and shorts without:
➤ showing your face
➤ editing your videos
➤ writing a single word.
In this no-fluff session, Dwivedi will give you the behind-the-scenes playbook... [Read more]
B2B marketing on TikTok is gaining momentum as brands use short, engaging videos to showcase expertise, share behind-the-scenes content, and humanize their business. By leveraging trends and authentic storytelling, companies can connect with niche professional audiences and drive meaningful engagement.
MarTech has published a new guide, ‘B2B marketing... [Read more]
MOZ has published the latest episode of the Whiteboard Friday video ‘Should We Optimize for AI Mode?’ featuring Chima Mmeje.
The MOZ team says, “Are you wondering if you should optimize your content for AI Mode? In this episode of Whiteboard Friday, Chima digs into this question and encourages us to consider how over-optimization impacts... [Read more]
This is a reminder for the DMI webinar on July 29, 2025.
Generative search is transforming how users discover and engage with brands. In this exclusive webinar, attendees will be the first to access a groundbreaking study from Search Engine Land and Fractl, revealing how consumers and marketers are adapting in the age of AI-driven search.
Digital Marketing... [Read more]
JVZ Toolbox is for you if you’ve ever felt overwhelmed by the endless maze of online marketing tools, confusing software setups, and the constant pressure to “figure it all out.”
You’re not alone. We’ve all been there. New marketers and entrepreneurs waste months—sometimes years—trying to piece together a system that actually works.
But... [Read more]
Ahrefs contributors Si Quan Ong and Xibeijia Guan have published an article answering the question, ‘Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?’.
They say, “If you rank well in traditional search results, does that mean you’ll get cited in AI Overviews?
We decided to find out.
Methodology
We pulled one... [Read more]
This is a reminder for the Adweek webinar on July 29, 2025.
Building scalable marketing ensures that your strategies can grow with your business, maximizing reach without proportionally increasing costs. It enables consistent brand messaging, efficient resource use, and long-term sustainability. Ask ChatGPT
In a marketing landscape shaped by economic... [Read more]
Using Google Analytics, marketers can track AI-driven traffic sources, including chatbots and voice search, to understand user behavior and engagement. It also helps identify high-converting AI-assisted leads, enabling better campaign optimization and ROI measurement.
Orbit Media Studios has published a new video, ‘Track AI Traffic and Leads Using... [Read more]
Vidatia Faceless Video Creation Software
Vidatia is the latest AI-based marketing video creation tool. We gave a long report of its capabilities here: Unleash Your Inner Filmmaker with Vidatia.
That may have been too long for you, so we are giving you an overview of its power here.
Its AI offers you these important video creation tools:
✔️ Seamlessly... [Read more]
Grok, powered by xAI, offers marketers real-time insights and trend analysis directly within X (formerly Twitter), helping brands stay ahead of conversations. It enables smarter, faster decision-making by integrating AI-driven context into social media strategies.
HubSpot has published... [Read more]
EMARKETER has published a new report ‘How Marketers Can Scale Multichannel Video Without Compromising Creative Quality’.
The EMARKETER team says, “New survey finds brands are uniting social, CTV strategies to deliver cohesive, targeted video content across platforms.
44.5% of marketers now allocate close to a third of their digital... [Read more]
In 2025, holiday marketing demands early‑bird strategies and mobile‑first activation as consumers increasingly plan and shop months in advance—campaigns that begin in late summer or early fall can capture up to 40–45% of shoppers before November
EMARKETER is hosting a webinar, ‘Fewer Dollars, Higher Stakes: Where to Focus Your Holiday... [Read more]
With AI SaaS Builder you can effortlessly launch your own branded AI SaaS marketing platform featuring over 200 cutting-edge AI tools and start generating sales like a vendor—all without coding, hiring a team, or starting from scratch.... [Read more]
An editorial calendar helps streamline content creation by organizing topics, deadlines, and publishing schedules in advance. It ensures consistency, improves team collaboration, and aligns content with marketing goals.
HubSpot has published a guide to building an editorial calendar.
Hannah Harris says, “Whether you’re managing a blog,... [Read more]
Neil Patel has published a new video, ‘What Top 1% Marketers Know About Google Ads’.
The video covers the following:
-The real reason 78% of marketers lose money on Google Ads (hint: it’s not your targeting) -Why most websites kill conversions — and the 8-second test that predicts profitability
The 9 hidden levers used by top advertisers... [Read more]
Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘ AI features in Search & your site, Search Console, SEO community insights’.
The GSC team says, “Are you a developer or small business owner struggling with Search Engine Optimization (SEO)? In this episode of Search Off... [Read more]
Check out Automated Commission System if you're struggling to "crack the code" of earning money online, only to face obstacles, confusing tools, and lackluster outcomes. You're certainly not alone—many, including us and thousands of other marketers, have faced similar challenges.... [Read more]
Empowering marketing with AI unlocks smarter customer insights, personalized content, and automated campaigns that boost efficiency and engagement. It transforms data into action, helping marketers make faster, data-driven decisions for better results.
HubSpot has published the latest... [Read more]
Digital marketing empowers small businesses to reach wider audiences with limited budgets through targeted strategies like social media, SEO, and email campaigns. It levels the playing field, allowing them to compete with larger brands and build meaningful customer relationships online.
HubSpot has published a new guide, ‘Digital... [Read more]
HubSpot contributor Rami El-Abidin has published an article featuring 16 totally free online survey makers, tools and services.
She says, “I evaluated this collection of free survey tools based on various criteria and features. Given my background as a former HubSpot support rep, I have high expectations for free software. Any free survey tool... [Read more]
AI marketing trends in 2025 are centered around hyper‑personalization and generative creativity—leveraging AI-driven tools for dynamic content creation, advanced targeting across channels like CTV and social, and real-time optimization for ROI
The latest ‘HubSpot Marketing’ video is titled ‘7 AI Marketing Trends That Will... [Read more]
The latest Ahrefs Podcast episode is titled ‘Unpacking the Social Media Playbook of a $4B brand’ featuring Chris Cunningham.
This episode covers the following:
The Power of Humor in B2B Marketing
Measuring ROI in Social Media Strategies
How Much Does It Cost to Create This Type of Content?
Finding and Hiring Talent for Content Creation
Integrating... [Read more]
Ahrefs contributors Si Quan Ong and Xibeijia Guan have published an article answering the question, ‘Does Ranking Higher on Google Mean You’ll Get Cited in AI Overviews?’.
They say, “Even pages ranking #1 only appear in the top three cited links in AI Overviews about 50% of the time. So yes, while it’s true that if you rank #1... [Read more]