Visual Search for B2B Marketing Success - IM NewsWatch, December 28, 2022

December 28th, 2022 at 6:24 am EDT


 

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HubSpot Shaes 28 Case Study Examples for Marketers

It is important to keep yourself updated with the latest trends in marketing. Case studies are proven methods for giving a boost to your business. HubSpot contributor Caroline Forsey has published an article featuring 28 case study examples for marketers, She says, “There’s no better way to generate more leads than by writing case studies.... [Read more]

2023 Content Marketing Predictions | Content Creation [Video]

Content Marketing Institute has published another video in the ‘2023 Content Marketing Predictions’ focusing on ‘Content Creation’. The CMI team says, “How confident do you feel about your plans for 2023? We’ve asked industry thought leaders (including Content Marketing World speakers and Content Marketing Award winners)... [Read more]

My Biggest Advertising Mistake [Video]

Neil Patel has published a new video ‘My Biggest Advertising Mistake (and What I Learned)’. He says, “My biggest advertising mistake and what I learned. Many people assume I’ve always been at the level I’m at now, and the level I’m at now isn’t the best. I can still get better and improve. But I’m a New... [Read more]

Content Sparks Curriculum Planner, free today #ad

Content Sparks is making its Content Sparks Curriculum Planner available today and tomorrow. Most people find that a curriculum (i.e., a series of related courses) is the best way to make online courses more profitable for their business. When your students finish one course, invite them to study the next course in the series. Why not download this... [Read more]

Visual Search for B2B Marketing Success[Podcast]

MarketingProfs has published a new episode of the Marketing Smarts podcast ‘Visual Search for B2B Marketing Success’ featuring Olga Andrienko. George B. Thomas says, “E-commerce, for example, is an industry that needs to pay attention when customers take a picture of an item and search for its availability. B2B e-commerce companies... [Read more]

Tips for Choosing the Right Email Sender Name

Your email marketing success depends on a variety of elements. Email open rate is one of the most important of them. MarketingProfs contributor Chan S. White has published an article on picking the right email sender name for your email campaigns. He says, “Consider these best-practices that I rounded up from some top B2B consultants at Oracle marketing... [Read more]

Top 25 Moz Blogs of 2022

MOZ contributor Morgan McMurray has published an article covering the top 25 Moz blog posts of 2022. She says, “We published 156 posts on the Moz Blog this year, and as is tradition, it’s time to look back at the most popular ones! You’ll find blogs on new findings in social media search, tips for e-commerce SEO, trends in technical and... [Read more]

The Affiliate Directive: Trevor Carr’s affiliate marketing secret #ad

The Affiliate Directive tells how Trevor Carr earned over 12k in affiliate commissions in a week. He is running a sale on this training for just a few days. If you’re fast you can grab it for just $12.95. It’s the kind of stuff most marketers would keep to themselves, but Carr has decided it’s to his advantage to share it. For a short... [Read more]

The value of valuing reviews [Podcast]

WIX SEO Hub has published the latest episode of SERPs Up SEO Podcast ‘The value of valuing reviews’. The WIX team says, “When talking about reviews for SEO, the focus is on user-generated reviews. This podcast investigates why getting reviews is crucial and how it impacts your organic visibility. From how reviews might affect ranking... [Read more]

5 Key Enterprise SEO Priorities CMOs Need To Get Right [E-book]

Search Engine Journal has published a new e-book ‘5 Key Enterprise SEO Priorities CMOs Need To Get Right’ to help you improve your SEO performance. The SEJ team says, “From benchmarking SEO performance to ensuring seamless workflows between departments, you’ll get expert insights to help you face the challenges of creating digital... [Read more]

Avoid These Email Spam Trigger Words in Your Campaigns

Spam trigger words are phrases that email providers flag as fraudulent and malicious. It is important to keep your email campaigns free from such words. HubSpot contributor Karen Rubin has published an article featuring a list of 394 email spam trigger words to avoid in 2023. She says, “Email providers look for a number of factors when deciding... [Read more]

Kevin Fahey's All Access Pass: Training, PLR, More #ad

Kevin Fahey has been marketing and training marketers for over a decade. Kevin Fahey's All Access Pass is his library of training, PLR, and tools he has released to assist other online marketers in becoming a success. And everything he releases in 2023. ... [Read more]

Forbes Highlights Five Content Marketing Trends

Content marketing is one of the most preferred ways to promote products and services. It helps you build a strong base for your business. Forbes contributor Sonya Matejko has published an article featuring five content marketing trends. She says, “How can brands deliver? Forbes’ award-winning creative team—which was recently named “Digital... [Read more]

Useful Marketing Report Templates from Semrush

A marketing report is a collection of data from multiple sources—like social media, SEO, PR, and more. Well-crafted reports help you measure your marketing efforts against a set of goals and key performance indicators. Semrush contributor Julia Olennikova has published an article featuring nine marketing report templates and examples for SEO, SEM... [Read more]

Six Steps to Build a Loyal LinkedIn Community

LinkedIn offers a unique opportunity to network with like-minded professionals. This platform can be utilized to promote your business. Social Media Examiner contributor Anna Sonnenberg has published an article featuring six useful steps to build and grow your community on LinkedIn. She says, “In this article, you’ll discover how to use LinkedIn... [Read more]

ProfitPad affiliate marketing system, year-end sale #ad

To successfully sell online you need three things that ProfitPad offers: a product or service that attracts interest, people who are buyers of the kind of product you are selling... [Read more]

Maximize Email Engagement and Personalization with Data & AI, January 31 [Webinar]

A top priority for marketers is to increase email responses from their customers and reduce unsubscribe rates, but in order to be successful, they need data to help personalize messaging with information on past purchase behavior, inquiries and engagement. Digital Marketing Depot is hosting a webinar ‘Your Guide to Creating Consistent Experiences... [Read more]

HubSpot Lists 20 Technical Skills Today’s Marketer Needs

Continuous upgradation of skills is a way to thrive in our marketing and business. There are several platforms and resources that make it easy for anyone to upgrade. HubSpot contributor Katrina Kirsch has published an article featuring 20 technical skills every marketer needs. She says, “With rapidly advancing technology, nearly every role requires... [Read more]

What Is Content Intelligence? [Answered]

Content intelligence is a technique that uses software and artificial intelligence to measure the impact of content and generate content strategy insights. HubSpot contributor Flori Needle has published an article explaining content intelligence. She says, “Many marketers use content marketing to communicate with their audiences and draw them... [Read more]

Christmas Deals 2022 from Alessandro Zamboni #ad

CHRISTMAS DEALS 2022 is the latest in a series of annual events by Alessandro Zamboni. He has bundled all his 2022 products into a discounted collection only available for about 2 weeks. Zamboni is a well-respected marketer who creates training and other aids for online marketers. This is an opportunity to get all the products you missed earlier in the year, and to get them at a discount.... [Read more]

Five TikTok Trends You Need to Know

According to Shopify, Unlike other platforms, TikTok uses a unique discovery algorithm that gives every video an equal chance to go viral, regardless of how popular the content creator is. Search Engine Journal contributor Donna Almonte has published an article featuring five TikTok trends. She says, “Here are the top 5 TikTok trends this Winter... [Read more]

What is ChatGPT And How Can You Use It? [Answered]

ChatGPT is a chatbot launched by OpenAI in November 2022. It is built on top of OpenAI’s GPT-3.5 family of large language models, and is fine-tuned with both supervised and reinforcement learning techniques. Search Engine Journal contributor Roger Montti has published an article answering the question “What is ChatGPT And How Can You Use... [Read more]

How big of an SEO problem is duplicate content? [Podcast]

WIX SEO Hub has published the latest episode of SERPs Up SEO Podcast ‘How big of an SEO problem is duplicate content?’. The WIX team says, “What’s true and what’s not about content duplication and SEO? Mordy and Crystal discuss duplicate content truths, legends, and falsehoods on this episode of the SERPs Up SEO Podcast. Unbeknownst... [Read more]

Your Guide to International SEO

International SEO is the process of optimizing a website or blog so that search engines identify which countries you want to reach or which languages you should use in your business. HubSpot contributor Eli Schwartz has published an article on International SEO highlighting how you can optimize your website for other countries. He says, “Google... [Read more]

Eight Steps to Make Content Calendars in Google Sheets

A content calendar is a written schedule of when and where you plan to publish upcoming content. Content calendars typically include upcoming pieces, status updates, planned promotional activity, partnerships, and updates to existing content. HubSpot contributor Kayla Carmicheal has published an article featuring eight steps to easily make content calendars... [Read more]

Mobile Form Design: A Beginners Guide to Converting Mobile Users [Guide]

Mobile form design is the process of creating and implementing a form on your website that’s highly functional and easy to view, complete, and submit while on a mobile device, such as a smartphone or tablet, versus a desktop. HubSpot has published ‘Mobile Form Design: A Beginners Guide to Converting Mobile Users‘ to help you convert more... [Read more]

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