Tips to Write A Converting Website Copy - IM NewsWatch Newsletter, February 3, 2020

February 3rd, 2021 at 5:17 am EDT


 

IM NewsWatch

Wednesday, February 3, 2021

5 Ways to Improve Lead Quality with Automation, February 4 [Webinar]

CallRail is hosting a webinar ‘5 Ways to Improve Lead Quality with Automation’ on Thursday, February 4, 2021. The CallRail team says, “Set your agency up for success this year with the power of automation. Not only can you save time and money, but you can also prove the value of your marketing campaigns — helping you retain clients... [Read more]

A Concise Guide to Title Tags for SEO [Guide]

Leverable founder Emory Rowland has published ‘A Concise Guide to Title Tags for SEO’. He says, “The title tag has its own special place in the hierarchy of HTML elements and acts like metadata—in layman’s terms, data providing information about other data (a web page). The element can’t be found on the page itself, but—like... [Read more]

Tips to Write A Converting Website Copy

Well-crafted content remains at the heart of your website. Persuasive content helps you to convert more customers. IMPACT contributor Jen Barrell has shared a comprehensive article on writing a converting website copy. She says, “Writing website copy is just as rewarding as it is daunting, but it can be a relatively smooth experience if you remember... [Read more]

Start your own Marketing Agency with Email Videos Pro #ad

Earlier this week, Mario Brown released Email Videos Pro, a powerful new marketing tool for small- and medium-size businesses. It is a full-featured Video Email Marketing Suite (the first-ever launched on the JVZoo marketing platform.) It lets you play videos right inside emails, videos that can drive traffic, conversions, and sales for you and for... [Read more]

Content Ain’t Easy: 5 Ways to Empower, Secure & Unite Your Team, February 3 [Webinar]

Content Marketing Institute is hosting a webinar ‘Content Ain’t Easy: 5 Ways to Empower, Secure & Unite Your Team’ on Wednesday, February 3, 2021, at 2.00 pm ET. Attend this webinar to explore new ways to grow your content marketing. The CMI team says, “Content marketing ain’t easy. It’s never been easy. You know what we... [Read more]

Global Social Advertising Trends in 2021 [Report]

ClickZ has published a new report entitled ‘Global Social Advertising Trends in 2021’ to help you discover new social advertising trends for the year 2021. The ClickZ team says, “Smartly.io has discovered that 66% of companies have an annual marketing budget of USD $20 million or more. Within this, 74% are allocating one third or more... [Read more]

ClickZ on Creating 360-Degree Customer View in 2021

Finding and growing customers needs a more modern approach. By integrating the latest technology and tools available, you can achieve business success. ClickZ contributor Catlyn Origitano has shared three steps to create a 360-degree customer view in 2021. She says, “The data you relied on last year — or even last quarter — to make business... [Read more]

5 Figure Day: commissions and leads on autopilot #ad

5 Figure Day is new software that, according to the creators, brings in as many as 20,000 leads automatically. (Your results may be different.) And it also generated commissions on autopilot. Users earned income while building their lists. Actually, this is not the first time 5 Figure Day has been offered. This is actually the second generation of this... [Read more]

Five Strategies to Move Ahead in Marketing

To grow your business, you need to strengthen your marketing efforts. By experimenting with different techniques, you can continue to make the most from your campaigns. Iris Meijer has shared five strategies to help you use data to move ahead in marketing. He says,”If marketers really want to make data work for them, they need to be selective... [Read more]

Google Analytics 4 with Chris Sietsema, March 9 [Webinar]

SEMpdx is hosting a webinar on Google Analytics 4 with Chris Sietsema on Tuesday, March 9, 2021, at 11.00 am PST. In this session led by Chris Sietsema of Teach to Fish Digital, we will get to know the core differences between Universal Analytics and GA4, conduct a walk-through of the GA4 interface to determine what it could mean for your measurement... [Read more]

Avoid These SEO Mistakes in 2021

Search engine optimization is the life and blood of any business today. A strong SEO strategy lets you reach more people and grow your business. SEMpdx contributor Kent Lewis has shared 22 common SEO mistakes that you should avoid in 2021. He says, “I originally shared my philosophy on search engine optimization (SEO) a decade ago with The 3... [Read more]

Meetvio is back; bigger, better webinars and meetings #ad

Meetvio Evolution is the second generation of an all-in-one meeting, webinar, and autowebinar platform. You have probably seen and used a meeting platform (like Zoom), or a webinar platform (like GoToWebinar) or an autowebinar platform (like EverWebinar). Meetvio Evolution is a complete solution that allows you to run every kind of webinar under the sun... [Read more]

How to Optimize Your GMB Listing

You can grow your business by adding it to the Google My Business. It enables you to get more web traffic from the search engine. Seer Interactive’s Kaitlin Hatch has shared nine tips to help you optimize your GMB listing. She says, “Creating listings on Google My Business will boost your local organic presence, or in other words, your... [Read more]

White Hat & Black Hat SEO Linking – Are these Labels Still Relevant [Podcast]

Search Engine Journal has published a new podcast episode ‘White Hat & Black Hat SEO Linking – Are these Labels Still Relevant’ featuring Kevin Rowe. The SEJ team says, “Loren Baker of SEJ & Kevin Rowe of Purelinq will be discussing the use of the “black hat” and “white hat” terminology in the SEO world and whether... [Read more]

Google Passages & Subtopic SEO [Podcast]

Search Engine Journal has published a new podcast episode ‘Google Passages & Subtopic SEO’ featuring Cindy Krum. The SEJ team says, “Loren Baker’s guest today on the SEJ Show is Cindy Krum, Founder of Mobile Moxie. Cindy and Loren will be discussing Passages, Sub Topics, Loss of clicks to Google stuff, and the Future of SEO!”. Google... [Read more]

VidPerk boosts the power of marketing videos #ad

VidPerk is designed to make sure people watch your videos to the end. Why? Because marketers have learned that if people watch your video, really watch it, you are much more likely to get a sale... [Read more]

Creating Engaging Blog Posts Using These Words

An effective copy plays important role in your content marketing. When it comes to blogging, you need to make sure that you use the right words that make your copy persuasive. Neil Patel has published a new article highlighting 14 trigger words that will help you to make your blog posts engaging. He says, “You’ll also become a better writer... [Read more]

Digital Marketing Predictions for 2021

FRCTL contributor Domenica D’Ottavio has published an article highlighting useful data-backed digital marketing predictions for 2021. She says, “In a combined effort, Fractl and Semrush examined global search traffic data and global organic traffic data from 2019 and 2020 for this study. We analyzed the available organic traffic information... [Read more]

SEMpdx Shares Effective Amazon Marketing Strategies for 2021

SEMpdx contributor Kent Lewis has shared some useful effective Amazon marketing strategies for 2021. He says, “Since 1996, I’ve helped clients generate awareness, clicks and conversions via search engines. Over the past decade or more, Amazon has transitioned from a major advertiser on Google to a real threat to Google’s future. According... [Read more]

The Kibo Code Quantum: a proven 5-step system for an online income #ad

With the new 'Kibo Code Quantum', being released tomorrow, you won't need Amazon, Shopify, inventory, or overseas suppliers to have a regular stream of income online. It includes a "Done-For-You" online store (filled with products) so you can start using this system right away to build your online business... [Read more]

Nine Tips for Writing Meta Descriptions

Meta descriptions are displayed in search results as a short paragraph under the title of the page. They help the searchers learn more about your site. Seer Interactive’s Meghan Evans has shared nine tips to write great meta descriptions. She says, “Metadata descriptions serve as advertising copy. A good meta description will draw in a reader... [Read more]

LinkedIn Ad Retargeting: What Marketers Need to Know [Podcast]

Social Media Examiner has published a new podcast ‘LinkedIn Ad Retargeting: What Marketers Need to Know’ featuring AJ Wilcox. Michael Stelzner says, “Want to reach warmer prospects on LinkedIn? Are you using LinkedIn retargeting to its fullest potential? To explore LinkedIn ad retargeting, I interview AJ Wilcox on the Social Media... [Read more]

Twitter Spaces, Twitter Acquisitions, Twitter Fleets, and More [Video]

Watch Social Media Examiner’s latest video entitled ‘Twitter Spaces, Twitter Acquisitions, Twitter Fleets, and More’. Explore Twitter Spaces, Twitter acquisitions, Twitter Fleets, and Instagram integration with Michael Stelzner and Twitter expert, Madalyn Sklar. Watch the video here. Social Media Examiner  [Read more]

Top 5 Best Lead Management Software

Quick Sprout has listed the top 5 best lead management software. Lars Lofgren says, “Do you know the secret to finding the best fish? It’s improving your odds by catching as many fish as you can. And for this to be possible, you need the help of a sturdy, durable net which no aquatic creature can escape. The same thing works in capturing and... [Read more]

Email Videos Pro: Embed complete videos in your emails

We have been able to insert graphics in our emails for a long time. That includes GIFs, graphics with motion. But now, Email Videos Pro lets you do even more. This new software, being released today, allows you to insert entire videos into your emails, instantly raising the bar for email persuasion. No longer are you limited to using written words.... [Read more]

7-Step Guide to Performing Local SEO Keyword Research In 2021

Local SEO is the process of attempting to improve rankings of a website for queries that have local intent in both Google My Business and regular organic results. SEMrush contributor Blake Denman has published a 7-step guide to performing local SEO keyword research in 2021. He says, “Before I begin to cover how local keyword research works and... [Read more]

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