Human-centered marketing focuses on understanding real customer needs, emotions, and values to create more meaningful connections. It builds loyalty by prioritizing empathy and authentic communication over pure sales tactics. Search Engine Journal has published a new guide, ‘Human-Centered Marketing: The Right Message To The Right People’. Ashley... [Read more]

Offering freebies is a powerful way to attract potential customers, build trust, and encourage engagement. They create goodwill and can lead to increased brand awareness and conversions. HubSpot contributor Mandy Bray has published an article featuring useful tips on using freebies to optimize your lead generation. She says, “In most purchasing... [Read more]

Content Marketing Institute has published a new video, ‘How Generative AI is Helping Improve Empathy and Outcomes’. The CMI team says, “Albert Einstein once said, “It has become appallingly obvious that our technology has exceeded our humanity.” That is not always true. Generative AI has been used for the last six years to bring... [Read more]

The Online Learning market is enormous. You can tackle it with AI CourseCentric . Have you ever found yourself typing “How to…” into Google? Chances are, you have—almost daily. At least, we do. We’re not alone in this. Countless others are doing the same thing. This is the reason platforms like Udemy, Lynda, and Masterclass thrive. These... [Read more]

AI tools simplify video creation by automating editing, adding voiceovers, and generating visuals from text prompts. This helps marketers and creators produce engaging videos faster and more affordably. HubSpot has published the latest episode of the ‘This New AI Tool Makes Videos... [Read more]

Large-scale site migration involves moving a website’s content, structure, or platform while preserving SEO and user experience. Careful planning ensures minimal downtime, ranking retention, and smooth transitions. Search Engine Journal has InMotion Hosting have published ‘The Smart SEO Team’s Guide To Timing & Executing A Large-Scale... [Read more]

LinkedIn Newsletters are powerful tools for building thought leadership and staying top-of-mind with your professional audience. They encourage consistent engagement through direct updates and foster loyal follower communities. The latest ‘HubSpot Marketing’ video is titled ‘How to Create a LinkedIn Newsletter That Actually Grows... [Read more]

Promoyze Animated Video Creator In a sea of cookie-cutter AI talking heads and robotic avatars, Promoyze emerges as a game-changer—enabling anyone to craft authentic animated marketing videos in three simple clicks. Built by veteran marketer Andrew Darius, this desktop application offers 100 fully rendered, click-and-swap templates that break the... [Read more]

A strong messaging strategy ensures your brand communicates a clear, consistent, and compelling value proposition across all channels. It helps connect emotionally with your audience and drive action. Social Media Examiner has published the latest Social Media Marketing Podcast episode, ‘Advanced Messaging... [Read more]

MarketingProfs is hosting a webinar, ‘Finding the Right DAM Fit: How to Evaluate, Implement, and Optimize a Digital Asset Management System’ on Thursday, July 10, 2025, at 2.00 pm ET. The MarketingProfs team says, “If you’re unsure whether a DAM is the right investment, or if you’re concerned about the challenges of implementation,... [Read more]

CTV is the fastest-growing channel in digital marketing for a reason: marketers who understand how to leverage it and measure its impact are transforming their business results. Digital Marketing Depot has published ‘The Ultimate CTV Start-Up Kit’. The DMD team says, “The channel’s unique combination of big-screen storytelling and... [Read more]

AffiliateReelAI just launched and, according to Abhi Dwivedi, the creator, is the world’s first 3-click AI tool that crafts complete affiliate websites with videos, content, traffic, and commission capabilities in just 60 seconds. 🚀 What is AffiliateReelAI in simple terms? AffiliateReelAI is an intelligent, AI-powered application designed... [Read more]

AI search is transforming how people discover information—delivering direct answers instead of just link lists—and brands must adapt quickly or risk falling behind in visibility and relevance. Conductor is hosting a webinar, ‘Future-Proof Your SEO Strategy in the AI Era’ on Thursday, July 10, 2025, at 1.00 pm EDT. The Conductor team... [Read more]

Building a lasting marketing career requires continuous learning, adaptability to evolving trends, and a strong foundation in strategy and creativity. Networking and personal branding also play crucial roles in long-term success. Content Marketing Institute contributor Ann Gynn has published an article featuring 25+ tips for newbies and pros on building... [Read more]

Teaching AI to speak your brand language involves training models with tone, style, and vocabulary that reflect your brand’s identity. This ensures consistency across all customer touchpoints, from ads to emails. HubSpot contributor Erin Pennings has published an article featuring useful strategies to get AI to write copy in your brand voice. She... [Read more]

Articalize is more than just a writing tool; it's a game-changer in content creation. By harnessing fresh and trending social content, you can craft articles that don't just compete—they dominate.... [Read more]

Google’s AI Mode is an advanced feature that integrates generative AI into search, offering smarter, context-aware responses and summaries directly within results. It transforms search into a more interactive, assistant-like experience. The latest ‘Exposure Ninja’ video is titled ‘How To Rank in Google’s AI Mode’. This... [Read more]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘Demystifying SEO for developers’. The GSC team says, “Developers often have misconceptions about SEO. In this episode of Search Off the Record, John Mueller and Martin Splitt clarify what matters and what doesn’t. They... [Read more]

AI is transforming eCommerce by personalizing shopping experiences and automating customer service. It enhances product recommendations, inventory management, and dynamic pricing for better efficiency and sales. EMARKETER is hosting a webinar, ‘From Discovery to Checkout: Winning Strategies for Ecommerce Amid AI, Tariffs, and Shifting Consumer... [Read more]

QuizSAAS Pro is an innovative AI-powered quiz creation tool that will transform your interaction with your digital community. Imagine captivating your audience like never before.... [Read more]

Content marketing and keyword research go hand in hand to attract the right audience. By aligning valuable content with high-intent keywords, brands boost visibility and drive targeted traffic. Conductor is hosting a webinar, ‘Content: From Keyword Research to Creation’ on Thursday, July 10, 2025, at 1.00 pm EDT. The Conductor team says,... [Read more]

Digital Marketing Institute has published a new episode of the DMI podcast titled ‘Use AI in Your Job Search’. The DMI team says, “In this quick-fire video, Jim Lecinski shares how graduates and job seekers can use AI tools like ChatGPT and Gemini to supercharge their job search and interview prep. Use AI to analyze job descriptions... [Read more]

The latest Ahrefs Podcast episode is titled ‘I Hate My Own Software!’ featuring Adam Robinson. The Ahrefs team says, “Imagine running SaaS companies that do a combined $30M ARR and HATING your own software. Adam Robinson comes clean about why his businesses are underperforming, what he hates about them, and how he’s planning... [Read more]

AI copywriting uses natural language processing to generate persuasive and relevant content at scale. It helps marketers create ads, emails, and product descriptions faster while maintaining brand tone and consistency. Semrush contributor Rachel Handley has published an article featuring nine AI copywriting tools. She says, “AI copywriting tools... [Read more]

Automotive SEO focuses on optimizing dealership and auto-related websites to rank higher in local and organic search results. It helps attract buyers by targeting vehicle-specific keywords, locations, and intent-driven searches. Ahrefs has published ‘The Expert-Reviewed Guide to Automotive SEO’. Mateusz Makosiewicz says, “The automotive... [Read more]

AI’s role in marketing by 2025 has evolved from experimental to essential—marketers now rely on AI for dynamic, data-driven personalization, predictive campaign optimization, and real-time ad buying, all while requiring human oversight to maintain creativity and trust Search Engine Journal has published a new report, ‘The State Of AI in Marketing’. The... [Read more]