The latest article on ’Marketing Land’ is titled “Why Responsive Email? Making A Case Internally”. Cara Olson says, “Even though industry statistics indicate that more than 50% of email opens occur on a mobile device, a brand’s desire to provide an optimal customer experience isn’t always strong enough to convince... [Read more]

The latest article on ‘MarketingProfs’ is titled “Three Rules for Converting Online Leads Into Sales”. Michael Boyette says, “It’s OK, you can say it: Online leads are a pain in the neck. Sure, they’re a great source of new business, but finding a way to make those leads pay is a struggle. The biggest problem for most businesses... [Read more]

The latest article on ‘Business 2 Community’ is titled “Content Marketing Best Practices: Make the Most of Your Content Online”. Brenna Keough says, “Businesses spend a substantial amount of time and resources developing content for consumption by both existing and prospective clients. And unfortunately, sometimes the strategy... [Read more]

Kindle author & marketer Kim Thomas and internationally bestselling author Joseph Nassise are both well-acquainted with selling fiction on the Kindle platform. They have “been there, done that.” In their new training, Fantastic Fiction Decoded, they are giving you an inside look at the process Nassise uses every day in his writing... [Read more]

The latest article on HubSpot blog is titled ”How to Create Ebooks From Start to Finish”. Anum Hussain says, “At age 11, I dreamed of being an editor at a major magazine. I even put together my first publication, Teen Scene Magazine, using colored construction paper, yarn, and in-depth feature interviews with … my dad. Flash... [Read more]

The latest post on ‘ReadWrite’ is titled “How To Sell Bitcoin—Legally”. Lauren Orsini says, “Here’s the good news: Bitcoin is money, as far as the US government is concerned. But the bad news is, being deemed real money involves a level of regulation that Bitcoin utopians, who describe the digital currency as a way to escape... [Read more]

The latest post on ‘Mashable’ is titled “The Great Display Advertising Cash-In of 2013″. Todd Wasserman says, “It’s not often that you see Google, Instagram and Twitter all agree on the same thing, but suddenly all of them are giving a big thumbs up to display advertising.Display? Isn’t that the outmoded form of online... [Read more]

Chris Jenkins and Rob Maggs got fed up with hackers attacking their WordPress sites. They wanted to put a stop to it. Hacking is no joking matter. It causes marketers many millions in damages each yer. When your site is hacked, ¦ You suffer financial loss ¦ Your reputation is ruined ¦ Search engines no longer trust you; your site is blacklisted ... [Read more]

The latest ‘Econsultancy’ blog post is titled “How network analysis can make us better digital marketers”. Andrew Lamb says, “Social ‘networks’, computer ‘networks’, ‘networking’ events, agency ‘networks’ – even the ‘Internet’. ‘Networks’ of one form or another are everywhere, but what do all these... [Read more]

The latest ‘Aweber’ blog post is titled “Email Marketing Fairy Tales”. Rachel Acquaviva says, “Once upon a time, there was an email marketer who knew he could do more. He had a sign up form on his website and a great-looking email template designed. He sent out a monthly newsletter to his entire email list, and even had a couple of follow... [Read more]

John Chow’s latest blog post is titled “How To Double Your Email Subscribers In 30 Days”. Chow says, “If you’ve been trying to grow your email list, this guide is for you. Most people think that once they can drive thousands of traffic to their website, their subscription rates would skyrocket. Are you serious? No, it doesn’t work that... [Read more]

Video content is responsible for the majority of traffic on the internet, and it has been for a good while. And, of course, YouTube is the biggest player in video traffic, from cute cat videos to speeches by world leaders to advertising messages. People pay attention to video. If you ignore it, there’s no question: your marketing will suffer. Of... [Read more]

The latest MOZ blog post is titled “Quick Guide to Scaling Your Authorship Testing with Screaming Frog”. Kane Jamison says, “Nearly all of us have used Screaming Frog to crawl websites. Many of you have probably also used Google’s Structured Data Testing Tool (formerly known as the Rich Snippet Testing Tool) to test your authorship setup... [Read more]

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “Use Humor and Ridiculousness to Reach Your Audience?. Baer says, “Tim Washer, Senior Marketing Manager in Social Media atCisco, joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “The Truth About Overnight Success (and What You Need to Do About It)”. Ali Luke says, “Some people just get lucky. They appear out of nowhere and rise fast. Their blogs shoot onto awards lists. They get mentioned by the A-listers. They land book deals. Why can’t you have the same overnight... [Read more]

Sean Mize just released a new offer that has 24 of his training products (actually, 25; he includes a bonus) for one small price. Brand New Multi-WSO Package – 24 WSOS for the Price of 1. Here’s a partial list of what you are getting: WSO #1: Determining What Your Market Wants to Buy WSO #2: Fast Product Creation WSO #3: One Hour Sales Letter... [Read more]

MarketingSherpa has published a video titled “Win-back Campaigns and List Cleansing: How CNET re-engaged 8% of its email list”. MarketingSherpa team says, “In this full free replay of an Email Summit 2013 case study, Diana Primeau, Director, Member Services, CNET, recalled the scary part of cleaning her list: deleting large numbers... [Read more]

This is our last chance to remind you about StrongView’s webinar on Wednesday, October 30 at 2.00 pm EDT. The topic of the webinar is “Cross-Channel Strategies for Understanding and Engaging Your Customer Across All Touchpoints”. The StrongView team says, “Are you marketing in the now? Sounds New Age, but it’s what consumers... [Read more]

This is our last chance to tell you about Mari Smith’s webinar on Wednesday, October 30 at 5.00 pm EST. The topic of the webinar is “Facebook Ads: 10 Steps to Get More Fans, Leads & Profits!”. Smith says, “Are you frustrated with trying to figure out exactly how ads work on Facebook? Have you tried to boost your Facebook... [Read more]

Curated websites are one of the most effective ways to build a respected site in a short time. You select interesting, helpful content from other sites and publish a summary, along with your own comments. CurationSoft 3.0 has just been released by Peter Lenkefi and his partner Dylan Kingsbury. It was created for online publishing professionals, bloggers,... [Read more]

This is our last chance to tell you about Business 2 Community’s webinar on Wednesday, October 30 at 2.00 pm ET. The topic of the webinar is “Creating Content to Fuel Pipeline”. The ‘Business 2 Community’ team says, “90% of the content in the world today has been created in the last two years alone. Buyers today are empowered.... [Read more]

The latest post on ‘Mashable’ is titled “Google+ Overhauls Photo, Video Features in Major Update”. Kurt Wagner says, “Google+ announced 18 new features on Tuesday, including multiple updates to Hangouts and additional tools for users who utilize the site for photographs. The updates will roll out in the “coming days,”... [Read more]

The latest article on HubSpot blog is titled ”Is Marketing Automation Worth the Hassle? New Data Raises Questions”. Rick Burnes says, “Thinking about investing in marketing automation? Before you get too far, take a look at a series of new studies of marketing automation and its effectiveness. The links to the studies and analysis... [Read more]

Ken Reno is a well-known online marketer. He has just released a new service he calls AddBonuses.com. He noticed that successful marketers are doing things that separate them from the “also rans”: • They’re offering free bonuses on their download pages. • They’re upselling other products, either their own or affiliate... [Read more]

The latest ‘Econsultancy’ blog post is titled “Defensive SEO is all you need to know”. Maximilian Tatton-Brown says, “While practising for my driving test, my instructor was always spouting jewels of wisdom. He also smoked too much and once nearly drove us into a traffic light but I guess nobody’s perfect. Anyway, one... [Read more]

The latest post on ‘ReadWrite’ is titled “Twitter Plays Catch Up On The Visual Web”. Selena Larson says, “Twitter has gone visual. The company announced an update that will automatically display previews of images and Vines in user Twitter feeds, as part of an effort to make the microblogging service more “visual and engaging.” The... [Read more]

The latest article on ‘MarketingProfs’ is titled “Most Global Marketers Lack Multilingual Content Strategy”. Ayaz Nanji says, “More than half (60%) of companies that market globally have no overarching multilingual content marketing strategy, accord to a recent report by Cloudwords. Moreover, most marketers surveyed (67%) are unsure which... [Read more]

Sales videos, if done well, can make a big impression on viewers. If your script for the video is sub-par, though, your video may not improve your sales at all. Bertram Heath has just released E-Z Video Script Generator: Sales Video Edition software to make it easy to create your sales video scripts. This “fill in the blanks” software was... [Read more]

The latest article on ‘Business 2 Community’ is titled “8 Steps to Social Media Best Practice”. Lloyd Evaroa says, “Here is a “roll up your sleeves” guide to posting and responding on social media. But before we get into the dos, better make sure that you stay away from any fire starter situations. Avoid doing things in this... [Read more]

The latest post on ‘Mashable’ is titled “The Twitter Trap: Why Trying to Be Facebook Won’t Work”. Chris Taylor says, “As of Tuesday Twitter became a wannabe Facebook. Not just in the sense that its new image-filled feed looks a lot like the social network’s timeline. No, it’s that Twitter is becoming a restless... [Read more]