IM NewsWatch, October 29, 2013 - Latest IM News including ‘What Works When Selling to Marketers – MarketingProfs' and much more...

October 29th, 2013 at 3:39 am EDT

IM NewsWatch

Tuesday, October 29, 2013

‘Facebook Ads: 10 Steps to Get More Fans, Leads & Profits! ‘ Mari Smith’s Webinar October 30

Mari Smith is hosting a webinar on Wednesday, October 30 at 5.00 pm EST. The topic of the webinar is “Facebook Ads: 10 Steps to Get More Fans, Leads & Profits!”. Smith says, “Are you frustrated with trying to figure out exactly how ads work on Facebook? Have you tried to boost your Facebook Page posts and gotten little response,... [Read more]

‘8 Facebook Post Types for Boosting Engagement’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “8 Facebook Post Types for Boosting Engagement”. Kunle Campbell says, “Certain types of Facebook posts tend to see higher engagement than others. Here are eight post types with examples to help you get higher engagement on Facebook. 1. Quotes People love quotes. They wear them on t-shirts,... [Read more]

‘Planning for Holiday 2013’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Planning for Holiday 2013”. Pete Prestipino says, “Experian Marketing Services has published a report detailing what it expects will be the key channels and tactics that marketers plan to use this holiday season. While most holiday planning should be complete by now (nearly 70 percent... [Read more]

CurationSoft V. 3.0: curation for every webmaster #ad

Curated websites are one of the most effective ways to build a respected site in a short time. You select interesting, helpful content from other sites and publish a summary, along with your own comments. Curation Soft 3.0 has just been released by Peter Lenkefi and his partner Dylan Kingsbury. It was created for online publishing professionals, bloggers,... [Read more]

‘An Open Letter To Mark Zuckerberg’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “An Open Letter To Mark Zuckerberg”. Nate Elliott says, “Mr. Zuckerberg: Facebook is failing marketers. I know this statement sounds remarkable, perhaps even unbelievable. After all, you offer marketers access to the largest audience in media history and you know a remarkable amount... [Read more]

‘Want Better ROI When Getting a Booth at a Conference?’ by Shawn Collins

Shawn Collins’ latest blog post is titled “Want Better ROI When Getting a Booth at a Conference?”. Collins Says, “The new book, How to Get the Most from Exhibiting at Conferences, is available for free this week on Kindle. In the book, I share how you can make the most of your time at a conference, as well as pitfalls to avoid. The advice... [Read more]

‘5 Best “Learn French” Affiliate Programs and How to Promote Them’ – ‘Affilorama’ Blog

The latest article on Mark Ling’s ‘Affilorama’ blog is titled “5 Best “Learn French” Affiliate Programs and How to Promote Them”. Cecille Loorluis says, “”I love French wine, like I love the French language. I have sampled every language, French is my favorite. Fantastic language. Especially to curse with. Nom de dieu de... [Read more]

Build your business with other people’s products (free) #ad

Ken Reno is a well-known online marketer. He has just released a new service he calls AddBonuses.com. He noticed that successful marketers are doing things that separate them from the “also rans”: • They’re offering free bonuses on their download pages. • They’re upselling other products, either their own or affiliate products... [Read more]

‘I Bought Bitcoin In Person And Here’s What Happened’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “I Bought Bitcoin In Person And Here’s What Happened”. Lauren Orsini says, “In the world of Bitcoin, the fastest way to get the electronic currency is still face to face. But such meetings can bring serious risks of their own. My own experience went very well, and I was able to learn about... [Read more]

‘Are Facebook Ads Working? The Clicks Say Yes’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Are Facebook Ads Working? The Clicks Say Yes”. Kurt Wagner says, “Days before Facebook unveils its Q3 earnings figures, multiple ad partners for the social network found that Facebook ads improved in nearly every metric in year-over-year and quarter-over-quarter comparisons.The reports come... [Read more]

‘Twitter revenue per visit up 300% year on year: stats’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Twitter revenue per visit up 300% year on year: stats”. Graham Charlton says, “Twitter and Pinterest have experienced the biggest rises in revenue per visitor (RPV) over the last 12 months, though Facebook continues to dominate the share of social referral traffic to ecommerce... [Read more]

Write your own sizzling sales video scripts #ad

Sales videos, if done well, can make a big impression on viewers. If your script for the video is sub-par, though, your video may not improve your sales at all. Bertram Heath has just released E-Z Video Script Generator: Sales Video Edition software to make it easy to create your sales video scripts. This “fill in the blanks” software was... [Read more]

‘Twitter Wants $1.4 Billion For Its IPO’ – Business Insider

The latest article on Business Insider is titled ”Twitter Wants $1.4 Billion For Its IPO”. Aaron Taube says, “Good morning, AdLand. Here’s what you need to know today: Twitter is seeking as much as $1.4 billion for its upcoming initial public offering. The social media network plans to sell 70 million shares at between $17... [Read more]

‘Instagram Ad Rollout Begins: What You Need to Know’ – HubSpot

The latest article on HubSpot blog is titled ”Instagram Ad Rollout Begins: What You Need to Know”. Ginny Soskey says, “A few weeks ago, people got all in a tizzy whenInstagram announced that it was introducing ads soon. Not today, not tomorrow, but soon. People were up in arms that Instagram, once a hipster’s paradise for... [Read more]

What Makes a Website Hold Visitor Attention

By Jo Guzman Over the years it has been getting harder and harder to hold the attention of a visitor on our websites, so it is important to understand what are some of the best ways to get someone to focus on your site and stay there for a while. To assist with making your website successful, here are some ideas that you can implement into your site. Quality... [Read more]

AmaSuite Software Uncovers Top Profitable Products #ad

Amasuite 3.0 Research Software has just been released. It includes a set of three desktop software Amazon research tools, with a bonus WP tool: 1. Keyword Generator, 2. Product Inspector, 3. Top 100 Analyzer. 4. A WordPress plugin that allows you to more quickly create content for products These four software tools let you quickly research products... [Read more]

‘Search News from the Future’ – MOZ Blog

The latest MOZ blog post is titled “Search News from the Future”. Jacob Klein says, “Late one night at Distilled’s London offices, I stumbled upon a dark and astonishing secret. What followed allowed me to glimpse the future of our industry, and at the risk of being transformed into a toad, I now share with you my revelations from that evening”. Search... [Read more]

‘Are You Still Playing Russian Roulette with Google?’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Are You Still Playing Russian Roulette with Google?”. Demian Farnworth says, “Yep, here we are once again … on the back side of another huge Google algorithm change wondering how it will impact SEO. Every online publisher and her brother has since rushed to spill ink on the topicbecause... [Read more]

‘Three Steps to Refreshing Your Blog’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Three Steps to Refreshing Your Blog”. Julie R. Neidlinger says, “It is easy to become so focused on creating content for your blog, and marketing it properly, that you forget to periodically step back and check its health. A blog quickly becomes full of dead content and links, or relies on... [Read more]

CTA Boss Delivers a Unique ‘Call To Action’ #ad

If you want to achieve more sales & leads for yourself and your clients, it’s hard to beat a live virtual presenter on your site or your client’s site. CTA Boss inserts a Call to Action on your site by placing a presenter on your site, inviting visitors to take action. The action could be to buy, to opt in, etc. There’s a lot... [Read more]

‘Search. Browse. Abandon? How Automation Converts Browsers Into Buyers’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Search. Browse. Abandon? How Automation Converts Browsers Into Buyers”. Justin Gray says, “Any marketer (at least one who hasn’t been living in a cave without Wi-Fi) knows the potential of search traffic in regard to driving sales. But exactly how much use can really... [Read more]

‘Validity Threats: 3 tips for online testing during a promotion (if you can’t avoid it)’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Validity Threats: 3 tips for online testing during a promotion (if you can’t avoid it)”. Jesse Kraker says, “Promotions can be a great tool to drive traffic to your site and increase revenue. Intuitively, it would make sense to use a promotion to boost traffic levels when testing. After... [Read more]

Reminder: ‘Social Success: Tips for Integrating Social Media into Your Marketing Mix’ MarketingProfs Seminar November 7

This is our second chance to remind you about MarketingProfs’ seminar with Harry Gold on Thursday, November 7 at 12.00 pm ET. The topic of the seminar is “Social Success: Tips for Integrating Social Media into Your Marketing Mix”. MarketingProfs team says, “Let’s face it, most companies will never have a million Facebook... [Read more]

Stop Thieves from stealing your downloads #ad

Bill Zimmerman & John Socratous just released wizShield, a powerful automated licensing system to make sure that anyone who uses your software has a valid license. They report that 22% of online downloads are pirated material. You can avoid that fate by locking down your site with software like wizShield. This software adds a security algorithm... [Read more]

‘The 10 Companies That Own the Internet’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “The 10 Companies That Own the Internet”. Zoe Fox says, “Roughly one of every seven people on the planet visited a Google web property in July. Google sites received 1.2 billion unique visitors in that month alone.Statista‘s chart, below, shows the 10 companies with the most frequently... [Read more]

‘Seven lessons Obama’s digital team learned from A/B testing emails’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Seven lessons Obama’s digital team learned from A/B testing emails”. David Moth says, “In case you’re a few years behind the times, you will be aware that Obama’s re-election campaign was a success. But what is less well known is the detail of the testing process... [Read more]

‘How to Create an Infographic in an Hour or Less’ – HubSpot

The latest article on HubSpot blog is titled ”How to Create an Infographic in an Hour or Less”. Pamela Vaughan says, “Wouldn’t it be great if you could create an infographic as quickly as a regular ole text-based blog post? Unfortunately, the reality is that visual content like this usually takes a lot more time, effort, and... [Read more]

‘Better Pinterest Contests?’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “Better Pinterest Contests?”. Pete Prestipino says, “Contests are a popular and effective method to acquire new users in the social media realm, and, hands down, one of the best digital destinations to run those sorts of initiatives these days is on Pinterest. Contests can sometimes result... [Read more]

‘US Tech Spending Growth Slows To Under 4% In 2013 Due Federal Budget Cuts And Shutdowns’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “US Tech Spending Growth Slows To Under 4% In 2013 Due Federal Budget Cuts And Shutdowns”. Andrew Bartels says, “The Congressional juveniles with their calls for big Federal budgets cuts, tolerance of Federal government shutdowns and flirting with Federal debt defaults have been put... [Read more]

‘What Works When Selling to Marketers’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “What Works When Selling to Marketers”. Ayaz Nanji says, “Marketers are 25% more receptive to lead generation efforts than most professionals, according to a recent report by LeadJen. The study, based on an analysis of 1.45 million call and email outreach attempts by marketing technology... [Read more]

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