IM NewsWatch, May 30, 2013 - Latest IM News including ‘How Not To Pitch Your Infographic – Marketing Land’ and much more...

May 30th, 2013 at 5:33 am EDT

IM NewsWatch

Thursday, May 30, 2013

‘Twitter Is Going Head-To-Head With Facebook In ‘Custom Audience’ Advertising’ – Business Insider

The latest article on Business Insider is titled ”Twitter Is Going Head-To-Head With Facebook In ‘Custom Audience’ Advertising”. Jim Edwards says, “Lost in the shuffle last week when Twitter officially unveiled two new video ad products was Bloomberg’s unconfirmed report that Twitter is also working on a “custom... [Read more]

‘Top 5 Mistakes To Avoid When Running A Facebook Contest’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Top 5 Mistakes To Avoid When Running A Facebook Contest”. The Wishpond Blog team says, “When marketers first think about how to run a Facebook contest, many will assume giving away an IPad and making a status update when it launches is enough to generate interest. These people... [Read more]

‘New Facebook Verification Badges Highlight Dire Need for Disruption’ – HubSpot

The latest article on HubSpot blog is titled ”New Facebook Verification Badges Highlight Dire Need for Disruption”. Corey Eridon says, “Before I freak you out: there is no action item required from this news. Okay, so, today Facebook rolled out “Verified” pages and profiles. I say there’s no action item required... [Read more]

WP Lead Explosion: Plugin finds leads and “reels them in” #ad

If you want to sell mobile sites to offline merchants, your best method of selling to them is to show them how their main site looks on a mobile device and then show them how it could look if you made them a custom mobile site. There’s usually a lot of work involved in setting up a mobile site customized for a particular prospect, but that customization... [Read more]

‘Managing A Social Media Marketing Team’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Managing A Social Media Marketing Team”. Ric Dragon says, “The surgeon leans over the patient, whose abdomen has been surgically opened. “Forceps,” the doctor barks. The nurse hands the doctor a stainless steel instrument. Again the doctor demands, “scalpel!”... [Read more]

‘The Impact of Contests on Email Leads’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “The Impact of Contests on Email Leads [Infographic]”. Ayaz Nanji says, “Landing pages running $500 giveaway contests generate 700% more email subscribers than landing pages not running contests, according to a recent study by Incentivibe, a company that provides shared contest services. Other... [Read more]

‘10 Social Sites You’re (Probably) Not Using But Should Be’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “10 Social Sites You’re (Probably) Not Using But Should Be”. Allison Howen says, “The Web is full of social destinations where people come together to answer questions, discuss news and share interesting information with each other. In fact, aside from the ’Net’s most popular social... [Read more]

EpicWin Tuber: Rank any video in any niche for any keyword #ad

That’s a staggering promise, but Travis Morgan insists that if you follow the instructions in his new EpicWin Tuber, you can do just that. To make that promise credible, he shares a screen capture of his video’s #1 ranking in the Forex niche, one of the ost competitive of all. SEO signals from social sites, such as YouTube, form the backbone... [Read more]

‘5 Business & Design Tools Every Tech Freelancer Should Learn’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “5 Business & Design Tools Every Tech Freelancer Should Learn”. Danny Groner says, “When you work as a freelance designer or coder, your success or failure is entirely reliant on you. Since there’s no one else you can blame for missed deadlines or shoddy work, it’s incumbent... [Read more]

’10 major brands with dreadful Google+ pages’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “10 major brands with dreadful Google+ pages”. David Moth says, “Google+ is an interesting conundrum as many people feel obliged to use it in the face of any logic and just because “it’s Google”. We’re all sitting around expecting that one day Google will unveil its... [Read more]

‘Facebook Launches Verified Accounts’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Facebook Launches Verified Accounts”. Emily Price says, “Did the real Justin Bieber just send you a friend request? Now you can know for sure, thanks to a new Facebook feature: Verified Pages. Much like verified accounts on Twitter, verified Facebook pages will now display a small blue check... [Read more]

ComboZon: Build Custom Amazon affiliate ads for your site #ad

If you want to be successful in any business, you need to stand out from the crowd. That’s as true for affiliates as for any other business. If your affiliate site looks just like dozens of other affiliate sites, you’re not likely to be the top affiliate in your niche. Why should any person or any search engine favor your site? By being... [Read more]

‘LarryWorld’ – ‘SEO Book’ Blog

The latest ‘SEO Book’ blog post is titled “LarryWorld”. Aaron Wall says, “It’s hard to disagree with Larry Page. In his recent speech at Google I/O, Page talked about privacy and how it impairs Google. “Why are people so focused on keeping their medical history private”? If only people would share more, then Google could do more. Well,... [Read more]

SEOmoz is Now Moz

Rand Fishkin has announced that now onwards SEOmoz is will be known as Moz. Fishkin says, “For the last two years, the 130+ Mozzers across product, engineering, marketing, and operations have been working to transform this company to the next stage of our evolution. Today, that incredibly demanding, intense, but ultimately rewarding process... [Read more]

‘Return of the Content Marketing Know-It-All’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “Return of the Content Marketing Know-It-All”. Sonia Simone says, “Yes, it’s back again! The Content Marketing Know-It-All is here to answer your questions. This time, we’ve taken a few questions from recent comments here on the blog, a few from the comments on the earlier post, and... [Read more]

CB Dating Riches: you can help desperate people find love #ad

Eleanor Ruse has released another of her niche resource packages, this one called CB Desperate Dating Riches. As she has several times in the past, Ruse has created a complete package of promotional materials for Clickbank products in this niche. She has found 30 Clickbank products that pass her stringent filters for profitability. For them, she has... [Read more]

‘Irritating Marketing Trends – Do They Actually Work?’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “Irritating Marketing Trends – Do They Actually Work?”. Rebekah Henson says, “What’s the most irritating marketing trend you know? I noticed a growing trend of businesses using Unicode characters in subject lines – snowmen at Christmas, hearts for Valentine’s Day, suns for summer sales. And... [Read more]

‘Analytics & Testing: 3 statistical testing methods for building an advanced customer theory’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Analytics & Testing: 3 statistical testing methods for building an advanced customer theory”. Anuj Shrestha says, “When I was in college, I took a class on complex analysis and after all the lectures, studying and nerve-racking exams, I learned one important thing about customer behavior... [Read more]

‘Lead Generation: Revamped marketing automation and CRM technology drives 75% more leads’ – MarketingSherpa Case Study

MarketingSherpa has released a case study titled “Lead Generation: Revamped marketing automation and CRM technology drives 75% more leads”. David Kirkpatrick says, “Technology in the form of marketing automation and CRM software is a key piece of the complex sale. Handling lead scoring and nurturing manually just isn’t an option... [Read more]

Bill Guthrie’s Facebook Pages Blueprint for beginners #ad

Bill Guthrie has been working with Facebook quite a while now, and he has learned more than a little about how to market on it. In fact he has taught many others how it’s done. Now, Guthrie has condensed a pricey four-week course he has taught into a 42-page ebook he calls Facebook Pages Blueprint. It designed so that beginning marketers can grasp... [Read more]

‘Article Marketing: 9 Vital Content Curation Tools for Your Site’ by Gail Trahd

Gail Trahd’s latest ‘PLR Health Wizard’ blog post is titled “Article Marketing: 9 Vital Content Curation Tools for Your Site”. Gail says, “We all enjoy collecting the best of the best. We assemble art, literature and historical collections and house them in museums and libraries across the world. Curating content is just one more way of... [Read more]

Reminder- ‘Increase Shares, Tweets, Likes, and Pins to Fuel Search and Drive Engagement‘ – Third Door Media Webinar 1.00 pm EDT

Third Door Media is hosting a webinar on Thursday, May 30 at 1.00 pm EDT. The topic of the webinar is “Increase Shares, Tweets, Likes, and Pins to Fuel Search and Drive Engagement”. The TDM team says, “Social signals including shares, Likes, Tweets, and Pins are changing where, when, and how people search. Up to 70% of the visitors... [Read more]

‘Social Media ROI: You Get What You Give Without Expectation’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Social Media ROI: You Get What You Give Without Expectation”. Pam Moore says, “As we celebrate Memorial Day this weekend here in the USA, we’re reminded of the many soldiers, their families and friends who sacrificed so much. What did they get? Yes, many received a paycheck.... [Read more]

The Definitive Solo Ad Rolodex, ad sources for many niches #ad

David Eisner is an acknowledged expert in marketing through solo ads. He just released his new The Definitive Solo Ad Rolodex, 2013 Edition, an update to his popular guide. It’s the 3rd edition of a guide that has already sold over 4000 copies and has extensive improvements. The Definitive Solo Ad Rolodex answers the #1 most frequent solo ad question:... [Read more]

‘How Not To Pitch Your Infographic’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “How Not To Pitch Your Infographic”. Danny Sullivan says, “I love good infographics. And as the person who considers which third-party infographics we run, I appreciate a good pitch, one that demonstrates that someone is aware of what our site is about, what’s appropriate... [Read more]

‘Google Updates Google Calendar for Android With Color Labels’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Google Updates Google Calendar for Android With Color Labels”. Emily Price says, “Google updated its calendar app for Android Wednesday, bringing with it one of the most requested features for the app: the ability to customize event and calendar colors”. Google Updates Google Calendar... [Read more]

‘How Sony uses Facebook, Twitter, Pinterest and Google+’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “How Sony uses Facebook, Twitter, Pinterest and Google+”. David Moth says, “For the latest in our posts looking at how major consumer brands make use of social media I’ve decided to take a look at Sony. The company’s official blurb states that it “participates in social... [Read more]

Replace Manual Social Media with Promote Me Pro #ad

Sean Donahoe had a dream of finally automating all his Social Media (Twitter, Facebook, LinkedIn, Pinterest and Google+) posts so he could create a never-ending stream of commissions. In fact, he wanted to launch a full social media campaign that attracted customers from his multiple accounts and networks, and do it with automation. Based on his personal... [Read more]

‘19 Free Website Design Tools’ – Web Marketing Today

The latest ‘Web Marketing Today’ blog post is titled “19 Free Website Design Tools”. Sig Ueland says, “If you have a small business website, chances are you can use all the free design help you can get. Here is a list of tools and resources to help you with website design. There are font, icon and image tools, as well as audio and”. 19 Free... [Read more]

‘What Tim Cook Really Meant About Apple’s ‘Very Grand Vision’ for TV, Wearable Tech & Much More’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “What Tim Cook Really Meant About Apple’s ‘Very Grand Vision’ for TV, Wearable Tech & Much More”. Noah Kravitz says, “On Tuesday evening, Apple CEO Tim Cook likened the wait for next month’s iOS 7 unveiling to being a kid on Christmas Eve, teased Apple’s interest... [Read more]

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