IM NewsWatch, June 25, 2013 - Latest IM News including ‘Drive engagement with user-generated content – Econsultancy’ and much more...

June 25th, 2013 at 4:00 am EDT

IM NewsWatch

Tuesday, June 25, 2013

‘Get PPC Results – Optimize Your Landing Experience‘ – Third Door Media Webinar July 18

Third Door Media is hosting a webinar on Thursday, July 18 at 1.00 pm EDT. The topic of the webinar is “Get PPC Results – Optimize Your Landing Experience”. The TDM team says, “Sending visitors to the right page with the right content is one of the most basic yet important steps to developing a successful customer experience. What... [Read more]

‘Link building made simple: FAQ’s on link building‘ – Third Door Media Webinar July 16

Third Door Media is hosting a webinar on Tuesday, July 16 at 1.00 pm EDT. The topic of the webinar is “Link building made simple: FAQ’s on link building”. The TDM team says, “Link building can be as simple as just getting started. But where and how do you get started? Join us for this LIVE broadcast and learn the answers to many... [Read more]

‘Engagement at the Speed of Social!' by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “It’s a Bird! It’s a Plane! It’s Engagement at the Speed of Social!?. Baer says, “Justin Gardner, Social Media Manager atAMC Theatres, joins the Social Pros Podcast this week to discuss publicizing content without having to create it, how to balance gender-skewed social... [Read more]

Down and Dirty Listbuilding: A WSO with no Negative comments #ad

Down and Dirty Listbuilding was announced almost a month ago. There have been many sales. But all the comments on the Warrior Forum from the buyers are positive. That’s unusual; there are usually a few complaints, even for helpful products. (Well, I am an exception. I didn’t put it in the forum, but I have a complaint about the mud-wrestling... [Read more]

‘Fire your SEO company today’ – ShoeMoney Blog

Jeremy Schoemaker’s latest blog post is titled “Fire your SEO company today”. Schoemaker says, “In a world post-Panda, post-Penguin, it’s fair to say that you never know quite what’s lurking around the corner. What measures will Google roll out next to stop webmasters in their tracks? Will they single out the bad guys, or will there be collateral... [Read more]

‘The Only Tool You Need to Succeed on Twitter’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “The Only Tool You Need to Succeed on Twitter”. Jeremy Brown says, “One tool for Twitter stands above the rest, yet everyone already has access to it. In fact, it’s right in front of your face every time you’re on Twitter. If you’re a marketer and Twitter is in your toolbox,... [Read more]

‘Google’s $1 Billion Waze Acquisition To See Antitrust Review’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Google’s $1 Billion Waze Acquisition To See Antitrust Review”. Greg Sterling says, “It will probably just be a formality; however, Google confirmed this weekend that its proposed acquisition of social mapping platform Waze will undergo US Federal Trade Commission (FTC)... [Read more]

Need More Subscribers? Aurelius Tjin shows how #ad

Aurelius Tjin‘s latest training is called More Subscribers. It’s a e-book that gives you 101 tips for building your email list. Building an email list is one of the most effective, inexpensive ways to grow your business. Your own list of opt-in subscribers is the best way to assure a long-term business. That’s because selling to a... [Read more]

‘IPO for RetailMeNot, @wired Likes to Run My Photo, and Google AdSense Turns 10’ by Shawn Collins

Shawn Collins’ latest blog post is titled “IPO for RetailMeNot, @wired Likes to Run My Photo, and Google AdSense Turns 10”. Collins Says, “On the June 24, 2013 episode of 7 Minutes in Affiliate Heaven podcast (listen to 7 Minutes in Affiliate Heaven), I talked about avoiding scammy book publishers, Google AdSense at 10 years old, and some... [Read more]

‘How to Test-Market Your Idea by Blogging Your eBook Before Release' – ‘The Future of Ink’ Blog

The latest article on ‘The Future of Ink’ blog is titled “How to Test-Market Your Idea by Blogging Your eBook Before Release?. Nina Amir says, “Don’t wait until you release your ebook to discover if readers want to purchase it. Discover if your ebook will have an audience and if that audience will be eager to read what you’ve written bypublishing... [Read more]

‘How Social Media Is Revolutionizing Online Video’ – Business Insider

The latest article on Business Insider is titled ”How Social Media Is Revolutionizing Online Video”. Josh Luger says, “Television is no longer the only game in town for distributing and watching video. The Internet and the social web have provided content creators and advertisers with a cost-effective way to distribute video. “Social”... [Read more]

List Building Traffic Sources you wouldn’t think of #ad

Lisa Allen has been marketing to people most of us never have dreamed of contacting. And she has been getting sales from them. Now, in List Building Traffic Sources, she shares with us what sources are working for her. She has created video training, as well as a guidebook that lays out “just the facts”; no fluff, no filler. Her guide includes... [Read more]

‘Does Your Target Audience Hate You?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Does Your Target Audience Hate You?”. Nicole Beckett says, “It’s every business owner’s worst nightmare… having the very people who are supposed to support you hate you! Unfortunately, totally turning off your target audience is a pretty common thing on the web these... [Read more]

‘Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget’ by Patsi Krackoff

Patsi Krackoff’s latest blog post is titled “Top 4 SEO Tips for Small Business Blogs on a Shoestring Budget”. Krackoff says, “The Search Engine Optimizationlandscape has changed dramatically over the last couple of years. One of the side-effects of these changes has been the fact that many low-cost SEO tactics have lost their effectiveness... [Read more]

‘Billion-Dollar Babies: Are All These Little Companies Really Worth $1 Billion?’ – HubSpot

The latest article on HubSpot blog is titled ”Billion-Dollar Babies: Are All These Little Companies Really Worth $1 Billion?”. Dan Lyons says, “There was a time, not so very long ago, when $1 billion was a lot of money. But apparently that is no longer the case in Silicon Valley, where these days not a week goes by without a rumor... [Read more]

Mindset to Action #ad

Bertus Engelbrecht has a new product, Mindset to Action. It a great start to any internet marketing career. It gives you a product to sell and all the tools you need to sell it. Mindset to Action is a complete done-for-you sales funnel with all the content, sales material, promo material and graphics included. You can upload it to your website and... [Read more]

Marketing Fun: Create a Coat of Arms for yourself or your company

I got a note from Shelley Owens. She and her partners are giving away a coat of arms creation tool. You can choose what symbols appear on the shield, the motto to appear below it, and more. And it’s all free, and all fun. Get yours here: : Coat of Arms for You  [Read more]

‘Who Looks at and Clicks on Banner Ads?’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “Who Looks at and Clicks on Banner Ads?”. Verónica Maria Jarski says, “The first Internet banner ad unfurled on Oct. 27, 1994. Eye-jarring, and demanding patience from users (who were on dial-up connections back then), banner ads caught readers’ attention. Today, banner ads are ubiquitous.... [Read more]

‘Will Hashtags Help Facebook In The Social TV War?’ – ‘Marketing Land’ Article

The latest article on ’Marketing Land’ is titled “Will Hashtags Help Facebook In The Social TV War?”. Ciaran Norris says, “I’ve written a lot here about the intersection between social platforms and TV, and as these markets continue to evolve, there are still a lot of interesting things happening in both. A couple... [Read more]

It’s like Adwords, but for Pinterest #ad

With Google Adwords, you can place ads on your website and earn a commission when people click on them. Viraliti does the same thing for  [Read more]

‘The Race To Replace Google Reader’ – ‘ReadWrite’

The latest post on ‘ReadWrite’ is titled “The Race To Replace Google Reader”. Brian Proffitt says, “ Nature abhors a vacuum, a truism that seems very evident in the current race in the marketplace to replace Google Reader when the doomed service closes down for good on July 1. For a service that Google felt was too much of a bother... [Read more]

‘AOL Reader Launches as Google Reader Checks Out’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “AOL Reader Launches as Google Reader Checks Out”. Samantha Murphy says, “Just a few days after news circulated that AOL was bringing its own RSS reader to the web, the company launched on Monday its response to the nearly defunct Google Reader.AOL Reader — which bears the tagline “all... [Read more]

‘Social Media Marketing: Have you tested your website’s social links and buttons?’ – ‘MarketingExperiments’ Blog

The latest ‘MarketingExperiments’ blog post is titled “Social Media Marketing: Have you tested your website’s social links and buttons?”. Gaby Paez says, “Through many tests, we have learned that it is critical to give people a reason to click. If we want visitors to contact us or add a product to the cart, we have to provide them with... [Read more]

The Mobile App Theme: For mobile app developers to show their products #ad

Adrian Niculescu just released The Mobile App Theme. It is specialized for use by developers of mobile apps. It is intended to advertize a new app in a professional-looking website, so that people see the value of the app when they visit the site. Custom content such as “Reasons to buy” or “Testimonials” can be enabled and customized with just... [Read more]

‘Four ways to drive engagement with user-generated content’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Four ways to drive engagement with user-generated content”. Matthew Kates says, “User generated content (UGC) is not a new concept, but for digital marketers, UGC has never offered as many exciting possibilities for engaging with consumers and building brand loyalty. With... [Read more]

‘The New Science of Web Psychology: Interview with Nathalie Nahai’ – MOZ Blog

The latest MOZ blog post is titled “The New Science of Web Psychology: Interview with Nathalie Nahai”. Erica McGillivray says, “Nathalie Nahai, the web psychologist, talks about her love of web optimization, favorite social media tools, and the new Star Trek movie”. The New Science of Web Psychology: Interview with Nathalie Nahai MOZ Blog  [Read more]

‘10 Principles for Turning into a Killer (Copywriter)’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “10 Principles for Turning into a Killer (Copywriter)”. Demian Farnworth says, “In spite of being a literary snob, when I was first introduced to the world of direct-response copywriting … I fell in love. I fell in love with the thought of using my writing to influence and persuade people. I... [Read more]

SEO Omega: Expert ranking strategies for tough keywords #ad

Alex Cass and Alex Becker have consulted for guys like Pat Flynn of Smart Passive Income, and SEO Legends like Mike Long. Now they have decided to put their knowledge into a product that anyone can benefit from, SEO Omega. The Alexes have found that people have a lot of faulty ideas about SEO. Their major mistake is that they do a ton of 1000 word... [Read more]

‘The 4-Step Freedom Formula – Home Business Summit’ by John Chow

John Chow’s latest blog post is titled “The 4-Step Freedom Formula – Home Business Summit”. Chow says, “This is part two of my presentation from the Home Business Summit. In this presentation, I show the 4-step freedom formula. It’s just four simple steps, that when executed correctly, will set you financially free. The four steps are: Capture”. The... [Read more]

‘How This Online Business Manages Multiple Audiences Easily’ – Aweber Blog

The latest ‘Aweber’ blog post is titled “How This Online Business Manages Multiple Audiences Easily”. Crystal Gouldey says, “Beth Picard creates and helps others create web graphics. She offers various tutorials on how to create backgrounds, clip art and other images to use on the web. Every business needs graphics, so Beth needs to let everyone... [Read more]

‘Report: Facebook Working on a Flipboard-Like News Reader’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “Report: Facebook Working on a Flipboard-Like News Reader”. Todd Wasserman says, “Aiming to engage more mobile users, Facebook is working on a Flipboard-like news reader, according to a report.Facebook has been developing the project for more than a year, according toThe Wall Street Journal,... [Read more]

‘Why you should show your product videos on Pinterest’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Why you should show your product videos on Pinterest”. Melody King says, “Pinterest’s rapid growth means that many more influential consumers are using the pinboard site, and they’re looking for material to share. Videos are becoming a sharable item on Pinterest, and brands... [Read more]

‘Magazine Ad Spending Is Up — On The iPad’ – Business Insider

The latest article on Business Insider is titled ”Magazine Ad Spending Is Up — On The iPad”. Laura Stampler says, “Good morning, AdLand. Here’s what you need to know today: According to Kantar Media, magazines with iPad editions saw first quarter ad sales increase by 23.6% from last year. Print ad sales for the same magazines... [Read more]

‘The Quality Content Focused Approach To SEO’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “The Quality Content Focused Approach To SEO”. Shell Robshaw-Bryan says, “Search engine optimization is an area that never stands still and is always evolving. This means that websites should use and benefit from the most up to date SEO techniques in order to ensure good ranking... [Read more]

‘8 New and Underappreciated Marketing Resources from Google’ – MOZ Blog

The latest MOZ blog post is titled “8 New and Underappreciated Marketing Resources from Google”. Mike Tekula says, “Most of us in the inbound space use Google services for our daily work, but newcomers may not be aware of some of the new and less-visible offerings. This post walks through eight inbound marketing resources from Google — some... [Read more]

’25 Inspiring Quotes From Experts Shaping the Future of Marketing’ – HubSpot

The latest article on HubSpot blog is titled ”25 Inspiring Quotes From Experts Shaping the Future of Marketing [SlideShare]“. Ginny Soskey says, “So it’s Monday. Hopefully, you’ve come back from a relaxing weekend feeling energetic for the new work week … but maybe not. Maybe you haven’t recovered just yet... [Read more]

‘Why Webmasters Pass Their Margins Onto the Googleplex’ – ‘SEO Book’ Blog

The latest ‘SEO Book’ blog post is titled “Why Webmasters Pass Their Margins Onto the Googleplex”. Peterd says, “In previous articles, we’ve looked at the one-sided deal that has emerged when it comes to search engines and publishers. Whilst there is no question that search engines provide value to end users, it’s clear that the search... [Read more]

‘Five ways to create marketing worth sharing’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Five ways to create marketing worth sharing”. Cielo Lutino says, “Don Draper has left the building is an announcement bound to dismay any woman with a pulse, but it should hearten marketers. That’s because Don Draper represents the old school of marketing, said Tom Fishburne,... [Read more]

‘How to Know What Your Market Wants' – ‘The Future of Ink’ Blog

The latest article on ‘The Future of Ink’ blog is titled “How to Know What Your Market Wants?. Kathleen Gage says, “It’s likely your business is about providing solutions for your tribe. But before you can create the solution, you need toknow what your market needs, wants, and is willing to pay for. I’m always amazed at how often someone... [Read more]

‘Google Glass: What Marketers Should Know’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Google Glass: What Marketers Should Know”. Sarah Rotman Epps says, “Imagine providing essential information to your customers, in the exact time and place where they need it — and delivering that information right in front of their eyes, where they can’t miss it. That’s the vision... [Read more]

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