Monday, June 24, 2013

The latest article on ‘The Future of Ink’ blog is titled “How to Know What Your Market Wants?. Kathleen Gage says, “It’s likely your business is about providing solutions for your tribe. But before you can create the solution, you need toknow what your market needs, wants, and is willing to pay for. I’m always amazed at how often someone... [Read more]

The latest article on ‘The Forrester Blog’ is titled “Google Glass: What Marketers Should Know”. Sarah Rotman Epps says, “Imagine providing essential information to your customers, in the exact time and place where they need it — and delivering that information right in front of their eyes, where they can’t miss it. That’s the vision... [Read more]

The latest article on ’Marketing Land’ is titled “Search Remains First, Social Second For How People Find Websites”. Chris Sherman says, “Each year, Forrester Research publishes a report detailing how consumers find websites. The findings are always fascinating, because they reveal different preferences between generations,... [Read more]

Adrian Niculescu just released The Mobile App Theme. It is specialized for use by developers of mobile apps. It is intended to advertise a new app in a professional-looking website, so that people see the value of the app when they visit the site. Custom content such as “Reasons to buy” or “Testimonials” can be enabled and customized with just... [Read more]

The latest article on ‘MarketingProfs’ is titled “Monitoring Only Like a Marketer Is Losing You Online Sales”. Steve Rosenberg says, “Forrester Research has found that 79% of online shoppers who have an unsatisfying shopping experience at a website are unlikely to make a purchase from that site again. E-tail marketers must therefore take a... [Read more]

The latest article on ‘Business 2 Community’ is titled “7 Tips on How to Create Content for the Social Web”. Jeff Bullas says, “Creation, consumption and access to content and information has changed so much in the last decade that the landscape is not able to be recognised.Paper has been replaced by software and media is now residing... [Read more]

The latest article on Business Insider is titled ”These Alternative Ads Might Save Display Advertising”. Ophir Tanz says, “The death of the banner ad may not be imminent, but the rise of programmatic buying and demand for viewability have forever changed the economics of display advertising. As a result, banner inventory is being... [Read more]

With Google Adwords, you can place ads on your website and earn a commission when people click on them. Viraliti does the same thing for  [Read more]

The latest post on ‘ReadWrite’ is titled “Facebook To 6M Users: We Moved Fast And Broke Your Privacy”. David Hamilton says, “Facebook, one of whose core principles is “Move fast and break things,” appears to have done just that with the contact information of some six million users. The social network admitted that a complex... [Read more]

The latest article on HubSpot blog is titled ”The Simple Cure for Google Algorithm Update Anxiety”. Chad Pollitt says, “Google Algorithm Update Anxiety (GAUA) is a serious disorder that afflicts many marketers around the world. The condition was first discovered by scientists in April of 2003 when Google released its Cassandra algorithm... [Read more]

Silverpop has released a free ebook titled “Vision, Skills, Data: Making the Most of Marketing Technology”. The Silverpop team says, “Buyers no longer need to talk to a sales rep or an expert at the retail store to get informed. Social and mobile have changed the way buyers communicate, learn and make purchase decisions. Download our... [Read more]

Bertus Engelbrecht has a new product, Mindset to Action. It a great start to any internet marketing career. It gives you a product to sell and all the tools you need to sell it. Mindset to Action is a complete done-for-you sales funnel with all the content, sales material, promo material and graphics included. You can upload it to your website and... [Read more]

The latest MOZ blog post is titled “The Top 4 Ways to Use Social Media to Earn Links – Whiteboard Friday”. Rand Fishkin says, “Social media can be a great source of quality links, but earning them takes some social skills. In today’s Whiteboard Friday, Rand covers four of his favorite tactics for link-builders using social media”. The... [Read more]

The latest post on ‘Copyblogger’ Blog is titled “How to Build an Audience that Builds Your Business”. Brian Clark says, “There was a time — not too long ago — when you could solve your sales problems by simply throwing money at television, print, and radio ads. And that approach can still work … if you’ve got a lot of time and a... [Read more]

The latest post on ‘Mashable’ is titled “6 Clever Tricks for Social Media Managers”. Kelly Meyers says, “Even if you’re the ultimate hybrid project manager/content creator and community-engager, reality is, you’ll probably develop Community Manager Multi-Personality Disorder (CMMPD)* at least once in your career. In my... [Read more]

Earl Smith just released his new WordPress plugin to manage your site’s ad space, Ad King Pro. It can manage your ads and track the clicks they receive so you can use these stats to improve your revenue and increase your advertising clients’. You can define groups of banner ads to rotate, a different one is shown every time someone comes... [Read more]

John Chow’s latest blog post is titled “34 Video Marketing Mistakes and How To Correct Them”. Chow says, “I just finished watching a really awesome video by Andy Jenkins and Mike Filsaime. These guys are sick of bad videos, so they partnered up to rid the world of bad marketing videos. Andy and Mike claim that most marketers are making at... [Read more]

The latest article on Business Insider is titled ”The Rise Of Social Commerce: How Tweets, Pins And Likes Can Turn Into Sales”. Josh Luger says, “Overall usage on social media platforms is exploding. Millions and millions of consumers are expressing likes on Facebook, tweeting about products on Twitter, and pinning on Pinterest... [Read more]

The latest article on ‘Business 2 Community’ is titled “Google Plus Authorship”. Mitz Pantic says, “You probably already know what Google Plus Authorship is. It’s how Google puts those little photo bylines in its search results. If you produce high-quality content, Google Plus Authorship can help boost your search result rankings... [Read more]

 

Three Sites ready to use or to sell on Flippa #ad

The latest post on ‘Mashable’ is titled “Yahoo Sees ‘Tweener’ Ads as the Future”. Todd Wasserman says, “For many consumers, Yahoo is a brand that’s strongly associated with the first dot-com era in the 1990s, and has managed to remain in the first tier of Internet media companies only through consumer inertia.Since... [Read more]

The latest article on ‘MarketingProfs’ is titled “Does Your Logo Meet These Five Brand Rules?”. Tara Hornor says, “Many small businesses have inherited a logo from “back in the day,” when nobody had time to really put together something proper. It stuck around and managed to survive. But is your logo still working for you and performing... [Read more]

The latest article on ’Marketing Land’ is titled “To Avoid Copyright Liability, Google News Goes Opt-In In Germany”. Greg Sterling says, “Earlier this year a new, more restrictive copyright law was passed in Germany that gave publishers near total control over the use of their content (there’s no “fair use” doctrine... [Read more]

 

SEO Omega: Expert ranking strategies for tough keywords #ad

The latest post on ‘Copyblogger’ Blog is titled “How a Lone Self-Publisher Built a Profitable Business Around a Single Ebook”. Robert Bruce says, “A few short years ago Brett Kelly was busy living the life of an experienced and talented programmer, when he stumbled across a new software service called Evernote. He quickly became a passionate... [Read more]

The latest article on ‘MarketingProfs’ is titled “On Twitter, Vine Engagement Rate Catching Up to YouTube’s”. Ayaz Nanji says, “In the six months since video app Vine was introduced, it has almost caught up to YouTube videos—in terms of engagement on Twitter—according to a recent report by SocialBakers. The Vine mobile application,... [Read more]

The latest post on ‘Mashable’ is titled “Google Handed Over Emails of Wikileaks Volunteers to U.S. Government”. Lorenzo Franceschi-Bicchierai says, “After receiving secret court orders, Google handed over data from the Gmail accounts of two former Wikileaks volunteers to the U.S. government. The orders, revealed on Friday by the... [Read more]

 

Kindle Day Job Killer: Create books that bring in income #ad

The latest article on ’Marketing Land’ is titled “Analyzing Subscriber Complaints For Better Inbox Placement & Response”. Tom Sather says, “It’s summertime, which means marketers are starting to think about and plan for Christmas email campaigns. As most marketers realize, subscriber reach — specifically inbox... [Read more]

The latest article on ‘Business 2 Community’ is titled “Best Keyword Research Tools”. Christina Walker says, “Effective online marketing starts with thorough keyword research. The right keywords help you attract more visitors, make more sales, and rank higher and appear more often in search engine results.But knowing the keywords... [Read more]

The latest article on Business Insider is titled ”All The Ways Facebook Has Ripped Off Twitter”. Megan Rose Dickey says, “Facebook is becoming notorious for copying features from popular apps and services. The social networking giant ripped off Foursquare with its launch of Facebook Places, copied self-destructing photo and video... [Read more]

 

WP Offliners Volume 2 - Build Offline Leadgen Business in Minutes #ad

The latest article on HubSpot blog is titled ”One Entrepreneur Explains What It’s REALLY Like to Own a Small Business”. Corey Eridon says, “Small business ownership is no cakewalk. Just ask Eric Dosal. He’s the co-founder of BrightGauge, a data analytics and reporting platform, as well as a HubSpot customer. And in honor... [Read more]