How to optimize your websites - IM NewsWatch, August 21, 2019

August 21st, 2019 at 8:23 am EDT


 

IM NewsWatch

Wednesday, August 21, 2019

Strategies to improve your blog content

To create a successful blog, the first thing you need to work on is identifying the right niche you can target. Once you have chosen the area elements like quality content, regular publishing, originality etc. play a vital role in your further journey. Search Engine Journal contributor Alexandra Tachalova has shared six strategies to supercharge... [Read more]

How to optimize your websites

Search engine optimization leads your website to success in terms of achieving more prospects and customers. To get your sites listed in the search results, you need to equip them with all necessary tools and strategies. Search Engine Journal contributor Lee Wilson has shared four ways to optimize your websites. Wilson says, “Here are four... [Read more]

‘The future of marketing in the Google stack: take advantage of data, insights and technology’ webinar September 4 [webinar]

Your online marketing depends on several tools and technology which enable you to deliver a great customer experience and continue to strengthen your sales. Adweek team is hosting a webinar on ‘The future of marketing in the Google stack: take advantage of data, insights and technology’ on Wednesday, September 4 at 1.00 pm EDT. Adweek... [Read more]

EyeSlick Video-commerce marketplace for your services & products #ad

You have probably heard of Fiverr, Udemy, and other sites that let you sell your services. These platforms specialize, focusing on one particular kind of service (Udemy, for example, is limited to online training courses). And, of course, you know about YouTube, which specializes in showing videos on all topics, without any special facilities for marketers. There... [Read more]

How to craft the perfect words for social media captions [podcast]

Your social media marketing and advertising campaigns need a strong content boost for persuading the prospects and convert them into customers. Your ability to write an influential copy matters here. Buffer contributor Heather-Mae Pusztai has published a new podcast episode ‘How to craft the perfect words for social media captions’... [Read more]

Optimizing your landing pages for Google ads success [podcast]

Your website’s landing page plays an important role in attracting customers for your brand. A well-designed landing page generates leads and converts them into prospects and customers. Dedicated landing pages have higher conversion rate than home page of a website. Rank Ranger team has published a new episode of In-Search SEO podcast titled... [Read more]

Busting email marketing myths [ebook]

Email marketing is important for you due to several reasons. A Radicati Group study has revealed that by 2013 more than 4.3 billion people will be using email. In US, 92% of adults use email, and 61% of them check and send emails every day. To achieve success in email marketing you need to have clarity on what works and what doesn’t. Digital... [Read more]

$100K Shout Out available today #ad

The wait is over. Chris Munch has launched $100K Shout Out. Now you can put into practive what you have discovered over the last few daya as Munch has shown the power of this new marketing platform (known as Amplifire and the marketing techniques that it supports. You are getting access to Amplifire and full training on how to get the most... [Read more]

‘The social media metrics that matter and how to calculate them’ webinar August 27 [webinar]

Strong social media presence helps your brand attract more prospects and convert them into customers. For creating rewarding social media marketing campaigns you need to understand which elements can make it effective. ICUC team is hosting a webinar on ‘The social media metrics that matter and how to calculate them’ on Tuesday, August 27, 2019... [Read more]

‘7 Practices for advanced Instagram success: drive and measure meaningful results’ webinar September 5 [webinar]

When it comes to social media marketing, Facebook and Instagram lead the segment. With rising number of users and newer ways to reaching the audience, Instagram can be a highly beneficial for your business. Adweek team is hosting a webinar on ‘7 Practices for advanced Instagram success: drive and measure meaningful results’ on Thursday,... [Read more]

Guide to create e-commerce content strategy

Your e-commerce campaigns depend on the way you have created content to promote your products. To win new customers it is important to have persuasive content that supports your product. Search Engine Journal contributor Miranda Miller has shared a step-by-step guide to create a strong content strategy for your e-commerce sites. Miller says,... [Read more]

Explaindio Elements: Create animated, doodle, explainer and other videos #ad

New software, Explaindio Elements, creates a well-rounded collection of video styles. Just about any video you want to make, you can create with it. In fact, you can create: ► Hollywood-style Promo Videos ► Creative Kinetic Typography ► Attention-Getting Animation ► Engaging Animated Scenes... [Read more]

Facebook Stories: An introduction for content creators [Infographic]

The Facebook Stories feature provides a way to reach out to your audience and share content with them. Just like Instagram Stories, this Facebook product also has a large user base. Social Media Today Andrew Hutchinson has published an infographic ‘Facebook Stories: An introduction for content creators’ to help you better understand... [Read more]

Four mobile e-commerce metrics that matter

The Ecommerce domain has received a huge boost with the rise of mobile devices. Today the e-commerce has become app-driven and majority of its sales take place on mobile. To strengthen your e-commerce business it is important to know how the factors that can help you to elevate your business. Practical Ecommerce contributor David Shreni has... [Read more]

Search Query Mapping [video]

To score high in search engine results you need to analyze and interpret the queries entered by people in the search engines. By understanding these inputs correctly you can chart out an effective SEO plan. SEMRush team has published a video ‘Search Query Mapping’ featuring Amy Bishop. In this video Bishop talks about search query... [Read more]

Successful Online Video Marketing #ad

If you are seeking a clear introduction to how to take advantage of video in your marketing, take a look at 'Successful Online Video Marketing'. This fresh guide introduces even the newest beginner to the processes involved in adding video marketing to your marketing tools... [Read more]

‘Location data strategies to improve customer experiences’ webinar 1.00 pm EDT [webinar]

Data has become one of the most precious elements in today’s business environment. Correct use of various types of data can be useful in getting more customers and retaining them. The Digital Marketing Depot is hosting a webinar on ‘Location data strategies to improve customer experiences’ on Tuesday, August 20, 2019 at 1.00 pm EDT. Attend... [Read more]

Seven SEO mistakes you should avoid

For getting a dominating spot for your business in the search engines you need to correctly optimize your content. Your SEO knowledge matters the most here. To help you avoid some common SEO mistakes and improve your search engine marketing, the Authority Labs contributor Ashley Segura has shared a list of seven SEO mistakes that you need to avoid. Segura... [Read more]

How and why you should start podcasting [guide]

The SEMrush contributors Matt Siltala and Dave Rohrer have published a new podcasting beginners guide called ‘How and why you should start podcasting’. This guide covers the importance and advantages of podcasting for developing your business online. Siltala says, “Hi, my name is Matt Siltala, and I HATE writing. As I... [Read more]

Instazign Pro: Fast Design & Social Media Automation Software #ad

Instazign Pro is a new graphics intelligent designer. The creators, Brett Ingram and Mo Latif, say it can cut both the the time required to develop graphics and expense by up to 98%. "Artificial Intelligence" (AI) is a trending concept in marketing today. It makes software easier to use; the software has been designed to do a lot of the "thinking" for you... [Read more]

‘Content Jam’ Conference, Chicago, IL – October 28-29

The Orbit Media Solutions is hosting the ‘Content Jam’ conference in Chicago, IL on October 28-29, 2019. The conference announcement states: You will get actionable advice from the leading minds in content marketing and you’ll meet hundreds of marketers and business owners that have the same questions you do. Share ideas and learn... [Read more]

12 Steps to show your business in Google Maps

To get more people to learn about your business it is important to utilize different tools used by the Internet users to find what they want. Google Maps is one such platform that can play a major role in getting your more customers. Jeremy Lawlor as offered a 12-step guide to getting your business a place in Google Maps. Lawlor says, “To... [Read more]

Things to know about Amazon advertising

Today we have multiple ways to reach our prospects and convert them. When it comes to advertising, again there are several platforms. One such proven system is Amazon advertising which allows you to promote your products on the Amazon network. The Marketing Insider contributor Michael Cohen has shared an article highlighting the worth of Amazon... [Read more]

Strategies to improve your email marketing

Email has remained one of the most used and trusted tool for marketing. Compared to other tools it has proved better in terms of ROI. The Target Marketing contributor Alexandra Braunstein has shared six tip to improve your email marketing campaigns. Braunstein says, “Whether you’re looking to create an email onboarding series or overhaul... [Read more]

Improve SEO & increase traffic with structured data [podcast]

Your search engine optimization performance depends on how well you understand the search engine algorithms and its updates. As SEO plays a vital role in getting your website’s majority of traffic, you need to deal with it seriously. Impact contributor Kathleen Booth has published a new episode of Inbound Success podcast titled ‘Improve... [Read more]

Here’s why you should audit your content

Continuous improvement in they key to achieving content marketing success. To make sure that you are delivering what is wanted by your customers, you need to evaluate your content and compare it with the needs and your objectives. Portent contributor Kat Shereko has shared seven reasons you should audit your content so that it delivers desired results. Shereko... [Read more]

Five tips to improve your traffic with video marketing

Video is a preferred content type for many Internet users. It helps you to engage people and drive them towards your sales goals. Video puts you in direct touch with your prospects and customers so that you can effectively deliver your marketing messages. Search Engine Watch contributor Nat McNeely has shared five video marketing strategies that... [Read more]

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