Four useful mobile e-commerce metrics - IM NewsWatch, August 20, 2019

August 20th, 2019 at 8:05 am EDT


 

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Tueday, August 20, 2019

Guide to create e-commerce content strategy

Your e-commerce campaigns depend on the way you have created content to promote your products. To win new customers it is important to have persuasive content that supports your product. Search Engine Journal contributor Miranda Miller has shared a step-by-step guide to create a strong content strategy for your e-commerce sites. Miller says,... [Read more]

Facebook Stories: An introduction for content creators [Infographic]

The Facebook Stories feature provides a way to reach out to your audience and share content with them. Just like Instagram Stories, this Facebook product also has a large user base. Social Media Today Andrew Hutchinson has published an infographic ‘Facebook Stories: An introduction for content creators’ to help you better understand... [Read more]

Four mobile e-commerce metrics that matter

The Ecommerce domain has received a huge boost with the rise of mobile devices. Today the e-commerce has become app-driven and majority of its sales take place on mobile. To strengthen your e-commerce business it is important to know how the factors that can help you to elevate your business. Practical Ecommerce contributor David Shreni has... [Read more]

$100K Shout Out available today #ad

The wait is over. Chris Munch launches $100K Shout Out at 11 AM EDT. Now you can put into practive what you have discovered over the last few daya as Munch has shown the power of this new marketing platform (known as Amplifire and the marketing techniques that it supports. You are getting access to Amplifire and full training on how to get the most... [Read more]

Search Query Mapping [video]

To score high in search engine results you need to analyze and interpret the queries entered by people in the search engines. By understanding these inputs correctly you can chart out an effective SEO plan. SEMRush team has published a video ‘Search Query Mapping’ featuring Amy Bishop. In this video Bishop talks about search query... [Read more]

‘Location data strategies to improve customer experiences’ webinar 1.00 pm EDT [webinar]

Data has become one of the most precious elements in today’s business environment. Correct use of various types of data can be useful in getting more customers and retaining them. The Digital Marketing Depot is hosting a webinar on ‘Location data strategies to improve customer experiences’ on Tuesday, August 20, 2019 at 1.00 pm EDT. Attend... [Read more]

Seven SEO mistakes you should avoid

For getting a dominating spot for your business in the search engines you need to correctly optimize your content. Your SEO knowledge matters the most here. To help you avoid some common SEO mistakes and improve your search engine marketing, the Authority Labs contributor Ashley Segura has shared a list of seven SEO mistakes that you need to avoid. Segura... [Read more]

Explaindio Elements: Create animated, doodle, explainer and other videos #ad

New software, Explaindio Elements, creates a well-rounded collection of video styles. Just about any video you want to make, you can create with it. In fact, you can create: ► Hollywood-style Promo Videos ► Creative Kinetic Typography ► Attention-Getting Animation... [Read more]

How and why you should start podcasting [guide]

The SEMrush contributors Matt Siltala and Dave Rohrer have published a new podcasting beginners guide called ‘How and why you should start podcasting’. This guide covers the importance and advantages of podcasting for developing your business online. Siltala says, “Hi, my name is Matt Siltala, and I HATE writing. As I... [Read more]

‘Content Jam’ Conference, Chicago, IL – October 28-29

The Orbit Media Solutions is hosting the ‘Content Jam’ conference in Chicago, IL on October 28-29, 2019. The conference announcement states: You will get actionable advice from the leading minds in content marketing and you’ll meet hundreds of marketers and business owners that have the same questions you do. Share ideas and learn... [Read more]

12 Steps to show your business in Google Maps

To get more people to learn about your business it is important to utilize different tools used by the Internet users to find what they want. Google Maps is one such platform that can play a major role in getting your more customers. Jeremy Lawlor as offered a 12-step guide to getting your business a place in Google Maps. Lawlor says, “To... [Read more]

Successful Online Video Marketing #ad

If you are seeking a clear introduction to how to take advantage of video in your marketing, take a look at 'Successful Online Video Marketing'. This fresh guide introduces even the newest beginner to the processes involved in adding video marketing to your marketing tools... [Read more]

Things to know about Amazon advertising

Today we have multiple ways to reach our prospects and convert them. When it comes to advertising, again there are several platforms. One such proven system is Amazon advertising which allows you to promote your products on the Amazon network. The Marketing Insider contributor Michael Cohen has shared an article highlighting the worth of Amazon... [Read more]

Strategies to improve your email marketing

Email has remained one of the most used and trusted tool for marketing. Compared to other tools it has proved better in terms of ROI. The Target Marketing contributor Alexandra Braunstein has shared six tip to improve your email marketing campaigns. Braunstein says, “Whether you’re looking to create an email onboarding series or overhaul... [Read more]

Improve SEO & increase traffic with structured data [podcast]

Your search engine optimization performance depends on how well you understand the search engine algorithms and its updates. As SEO plays a vital role in getting your website’s majority of traffic, you need to deal with it seriously. Impact contributor Kathleen Booth has published a new episode of Inbound Success podcast titled ‘Improve... [Read more]

Instazign Pro: Fast Design & Social Media Automation Software #ad

Instazign Pro is a new graphics intelligent designer. The creators, Brett Ingram and Mo Latif, say it can cut both the the time required to develop graphics and expense by up to 98%. "Artificial Intelligence" (AI) is a trending concept in marketing today. It makes software easier to use; the software has been designed to do a lot of the "thinking" for you... [Read more]

Here’s why you should audit your content

Continuous improvement in they key to achieving content marketing success. To make sure that you are delivering what is wanted by your customers, you need to evaluate your content and compare it with the needs and your objectives. Portent contributor Kat Shereko has shared seven reasons you should audit your content so that it delivers desired results. Shereko... [Read more]

Five tips to improve your traffic with video marketing

Video is a preferred content type for many Internet users. It helps you to engage people and drive them towards your sales goals. Video puts you in direct touch with your prospects and customers so that you can effectively deliver your marketing messages. Search Engine Watch contributor Nat McNeely has shared five video marketing strategies that... [Read more]

Two tips to drive more SEO traffic with PPC

Pay-per-click (PPC) advertising technique helps you to drive traffic to your websites. It enables you to target specific audiences, countries, and the time you want to display your ads. Search Engine Watch contributor Adelina Karpenkova has shared a two-step process to help you drive more SEO traffic using PPC. Karpenkova says, “There are... [Read more]

BotStar: Chat marketing automated #ad

As you know, Botstar was released yesterday. It has proven to be a popular tool. Over 500 have been sold.Chat marketing is one of the biggest marketing opportunities of the next few years, but hardly any businesses are using chat automation to reach and connect with their customers... [Read more]

Five video marketing trends you should know

Video marketing has been in streamline for a long period and it continues to grow in different formats. Today video is visible on social media, emails, blogs and more. ClickZ contributor Eoin Dowdall has shared five video marketing trends. Read this article to learn how video continues to influence more brands and marketers. Dowdall says, “There’s... [Read more]

Seven ways to improve your voice search rankings

It is predicted that by 2020, 50% of all searches would be voice search. 55% teens and 44% adults use voice search on daily basis. Keeping these statistics in mind it is important to give equal importance to voice search as it is given to the traditional search. SEMRush contributor Himanshu Rauthan has shared seven ways to help you improve your... [Read more]

5 Common objections to SEO [video]

Search Engine Optimization process requires your constant involvement in the analysis of the search engine algorithms preparing your websites to achieve higher rankings. MOZ team has published a video featuring Kameron Jenskins on five common objections we face in SEO. MOZ team says, “How many of these have you heard over the years? Convincing... [Read more]

Guide to avoid a Google thin content penalty

According to Google, the content that does not add value or knowledge to the web is considered Think Content. The search engine identifies such content and penalizes the websites. The Cognitive SEO contributor Adrian Cojocariu has published a comprehensive guide on avoiding the Google thin content penalty. This detailed guide explains the thin... [Read more]

Email subjects with lowercase letters enjoy 35% better open rates

If you want to achieve email marketing success, you need to have the tools that tell you about the performance of your different marketing campaigns. For creating strong email marketing campaigns you need to keep close watch on your email subject lines as they give a glimpse of your email. AWeber contributor Liz Willits has shared a useful statistics... [Read more]

‘Raising the bar with identity-based marketing’ webinar August 27 [webinar]

Reaching out your customers directly is the best way to establish long-lasting relationship with them. Whether it is email marketing or social media, you need to deliver an appealing message to your brand followers. The FullContact team is hosting a webinar on ‘Raising the bar with identity-based marketing’ on Tuesday, August 27, 2019 at 2.00... [Read more]

Advantages of using HTTPS in your website

By providing a secure browsing experience you can offer a great surfing experience to your visitors. The research statistics say that 82% people do not visit websites that do not have a secure certificate. Quick Sprout team has shared an article on why your website needs HTTPS. Talking about the benefits of the HTTPS, Quick Sprout team says,... [Read more]

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