How to Create Content that Ranks in Google - IM NewsWatch, August 18, 2022

August 18th, 2022 at 6:15 am EDT


 

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Improve Local SEO with These Free Tools

There is a huge potential for local businesses to win from the search engines with the growth of Internet-connected mobile devices. seoClarity contributor Aidan McClain has published an article featuring 15 best tools for local SEO. He says, “As an SEO platform for enterprise businesses, we think the best kind of customer is an informed customer.... [Read more]

Four Warning Content Localization Flags to be Aware [Podcast]

Rank Ranger has published a new episode of The In Search SEO Podcast ‘Four Warning Content Localization Flags to be Aware’ featuring Isaline Muelhauser. The Rank Ranger team says, “In this episode, Isaline will share four content localization red flags, including: Unusually low KPIs for a translated language Receiving traffic from... [Read more]

Where is the bounce rate in GA4? [Explained]

A lot of marketers agree that the old UA bounce rate metric was a poor indicator of performance. The new Google Analytics 4 allows users to access the bounce rate metric. Hallam contributor Jonathan Ellins has published an article explaining where the bounce rate is in GA4. He says, “The bounce rate in Google Analytics 4 is a far more useful... [Read more]

Lazy Commissions: Free training & software for a Limited Time #ad

Tim Ikels is an experienced online marketer. That experience led him to create Lazy Commissions. In the American phrase, Ikels “had been through the wringer.” He had tried every “miracle plan” for making money online and had found that there were no miracles in them. At 11 AM, he is offering his own Lazy Commissions to keep... [Read more]

Tracking Growth From Organic Search, September 1 [Webinar]

To continue achieving better marketing results, it is important to know how technical SEO projects influence our larger growth goals Digital Marketing Depot is hosting a webinar ‘Tracking Growth From Organic Search’ on Thursday, September 1, 2022, at 1.00 pm EDT. The DMD team says, “In this session, we will cover: The importance of... [Read more]

3x Your Digital Marketing Campaign Results [E-book]

Digital Marketing Depot has published a new e-book ‘3x Your Digital Marketing Campaign Results’ to help marketers discover how to adapt digital marketing strategy to the evolving business landscape. The DMD team says, “Consumers are shifting toward digital means of accessing products and services, and marketing leaders are pivoting... [Read more]

10 Simple and Fast Ways to Increase Your Paid Media Profit Margins Now [Video]

Neil Patel has published a new video ’10 Simple and Fast Ways to Increase Your Paid Media Profit Margins Now’ revealing some useful strategies to improve your marketing performance. He says, “Are your paid media ads generating high ROI? Watch our webinar for quality paid media strategies that get results!” Neil Patel’s... [Read more]

Teaching Matrix: Innovative course, class, and training delivery platform #ad

Teaching Matrix is an all-in-one platform where you can create and sell online courses, trainings, and other digital products. Big-name course platforms are generally too expensive for small businesses and educational institutions to afford. but now, with Teaching Matrix, even solo entrepreneurs can afford to build an online course catalog.... [Read more]

Using customer data as a fuel for personalization, August 30 [Webinar]

You really want to put the customer first, truly at the center of your personalization efforts. You also have data at your disposal, loads of it. VWO is hosting a webinar ‘Using customer data as a fuel for personalization’ on Tuesday, August 30, 2022. The VWO team says, “Which data are you going to use to ensure that engagement and... [Read more]

What is email marketing and how are platforms helping brands succeed? [Answered]

Email marketing is one of the most preferred channels. With a strong email marketing strategy, you can take your business to the next level. MarTech contributor Pamela Parker has published an article answering the question ‘What is email marketing and how are platforms helping brands succeed?. She says, “Despite being so well-established, email... [Read more]

Workflows for an Impeccable Customer Journey, August 24 [Webinar]

Customer experience is the backbone of any business. Great experience comes for seamlessness, across the funnel. From delivering personalized website experience and following it through with workflows all the way to end of the funnel or lifecycle. VWO is hosting a webinar ‘Workflows for an Impeccable Customer Journey’ on Wednesday, August... [Read more]

WP Toolkit: WP Ultimate Ads monetizes your blogs four ways #ad

Unless your blog is a hobby, you always look for better monetization. The WP Ultimate Ads plugin (the most recent release in the WP Toolkit) monetizes your site with four types of ads.... [Read more]

Designing A First-Party Data Strategy for a Cookieless Future, September 13 [Webinar]

When tech giants announced the death of third-party cookies, many marketers had to re-evaluate their strategies. Adweek is hosting a webinar ‘Designing A First-Party Data Strategy for a Cookieless Future: Win Customer Loyalty and Drive Conversions’ on Tuesday, September 13, 2022, at 1.00 pm EDT. The Adweek team says, “Join Acquia and... [Read more]

Content Writing for SEO: How to Create Content that Ranks in Google [Video]

Your content plays a crucial role in achieving higher search engine rankings. Watch Ahrefs’ video ‘Content Writing for SEO: How to Create Content that Ranks in Google’ to create content that ranks in Google. The Ahrefs team says, “In this video, you’ll learn how to do content writing for SEO that engages your audience, satisfies... [Read more]

YouTube Updates: Analytics, Shorts, Tools, and More, August 20 [YouTube Live]

Social Media Examiner is hosting a YouTube Livestream on ‘YouTube Updates: Analytics, Shorts, Tools, and More’ on Saturday, August 20, 2022. Watch this Livestream to explore YouTube changes with Social Media Examiner featuring Jerry Potter with Jessica Stansberry. Social Media Examiner  [Read more]

Pixivid Pro Video Templates launch ends tonight #ad

PixiVid Pro builds attractive videos for you to improve your marketing success. With Pixivid, you get 200+ video and presentation templates made up of 1,000+ different slides for a tiny investment.... [Read more]

Data Protection 101 [Podcast]

Digital Marketing Institute has published a new podcast episode ‘Data Protection 101’ featuring Will Francis with Steven Roberts. The DMI team says, “Many marketers are still confused when it comes to regulations around data privacy. While GDPR is the best known data regulation, it has been a catalyst for other data privacy developments... [Read more]

How To Forecast SEO Outcomes With Better Precision & Transparency, August 31 [Webinar]

Transparent, precise, and reliable forecasting is a great, proven way of aligning sales, SEO specialists, and customers. Search Engine Journal is hosting a webinar ‘How To Forecast SEO Outcomes With Better Precision & Transparency’ on Wednesday, August 31, 2022, at 2.00 pm ET. The SEJ team says, “Join our webinar to learn how to... [Read more]

Explained: Marketing and Future of In-Game Ads

In-game advertising is advertising in electronic games. IGA differs from advergames, which refers to games specifically made to advertise a product. MarTech contributor Chris Wood has published an article elaborating how marketers are preparing for the future of in-game ads. He says, “As the IAB rolls out new ad standards for gaming, marketers... [Read more]

VideoAce: AI Video Builder for you and clients #ad

VideoAce aims to provide you more traffic than any of historic traffic methods (and it's free traffic) by taping into the 1.8 Billion marketplace with and requiring just a few seconds per day of your time.... [Read more]

Truths about SEO

SEO plays an important role in your business growth. It helps you reach your potential customers through the web. Search Engine Land contributor Danny Goodwin has published an article highlighting six fundamental truths about SEO. He says, “Applying these six SEO truths will help you achieve next-level website performance, according to Bruce Clay,... [Read more]

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