Semrush has published ‘The State of Content Marketing 2022 Global Report’. In the report, you’ll find insights and practical advice based on the opinions of industry experts and expert analysis of Semrush data. Covering everything you need to know to design a better content marketing strategy this year, this State of Content Marketing... [Read more]

HubSpot has published a new video ‘Networking on LinkedIn – Getting Responses and Generating Leads’ to help you generate more leads using LinkedIn. The HubSpot team says, “Most networking messages sent on LinkedIn get ignored. This video will show you how to network on LinkedIn by preparing you for success before you hit send,... [Read more]

There are several quality resources to learn digital marketing. Since there are many, it becomes difficult to choose the right ones. Watch Aurelius Tjin’s latest video ‘8 Free Websites to Learn Digital Marketing’ to learn about free websites that offer digital marketing guidance. He says, “Are you wanting to learn digital marketing... [Read more]

In just 5 minutes, Vocalic can create a voiceover or a video with voiceover for any product in any niche. This new SaaS software was just released by Dr. Amit Pareek‘s team. Now you can provide in-demand video creation services as an Agency and earn passive income. The video creation industry is growing daily. Why? Audiences prefer this form of... [Read more]

Blogging is a great way to reach your target audience and create new followers. It helps you to establish as an authority in your domain. Search Engine Journal contributor Kristi Hines has published an article sharing six reasons why blogging is important for marketing and SEO. She says, “Let’s learn why blogging is essential for brands and... [Read more]

Semrush has published a new video ‘Ultimate SEO Checklist 2022 — How to Get #1 Rankings’ to help you achieve higher search engine rankings. The Semrush team says, “Want better SEO results? Follow this complete SEO checklist to get more #1 rankings and organic search traffic from Google. In this video, I’ll walk through 16 checks... [Read more]

In light of today’s constraints on consumer data tracking, it’s time to identify impactful marketing strategies and measure program effectiveness without needing cookies or any user-level data. eMarketer is hosting a webinar ‘Incrementality Testing: Connecting Media and Measurement in a Post-Cookie World’ on Tuesday, July 19, 2022, at... [Read more]

WP Secure was just released. This is a powerful WordPress plugin that will protect your sites against hackers and theft. Check out here: WP Secure. This plugin will: 🔒 Secure your WordPress sites with only a few clicks of the mouse 🔒 Hide all the signals that your site is a WordPress site 🔒 In a Click, you can secure your folders, uploads,... [Read more]

A digital content strategy is a blend of planning, creation, delivery, and governance of content. Content Marketing Institute is hosting a webinar ‘How to Measure the Impact of Your Digital Content Strategy’ on Wednesday, July 27, 2022, at 2.00 pm ET. The CMI team says, “Join us for a never-before-seen perspective of your content’s... [Read more]

As marketers, we should work smarter, not harder, by using artificial intelligence (AI) as part of your martech stack and giving your customers the unique experiences they crave. MarTech is hosting a webinar ‘Use Data to Create Next-Level Customer Experiences at Scale’ on Tuesday, July 19, 2022. The MarTech team says, “No matter where... [Read more]

Customer-centric selling helps you to elevate your customer and empathizes with their needs in every stage of the sales process. HubSpot contributor Emma Brudner has published an article highlighting 12 best sales methodologies and the key to customer-centric selling. She says, “If you’re wondering about which sales model or methodologies you... [Read more]

This new SaaS software provides all you need to scale quickly by sending offers to qualified leads. Neil Napier, the creator, says it is the perfect local lead gen app for serious marketers, like you... [Read more]

Basic knowledge of SEO best practices are table stakes for modern content marketers. SEO has evolved over the years to value quality, user-focused content above all else. Content Marketing Institute is hosting a webinar ‘Beyond Basic SEO: A Content Marketer’s 5-Step Checklist’ on Thursday, July 21, 2022, at 2.00 pm ET. The CMI team says,... [Read more]

Personalized messaging is designed to help shoppers discover and purchase your products. But levels of data complexity are a top obstacle to making that happen. Adweek is hosting a webinar ‘Is Data Really Making Your Personalized Email Simpler?’ on Tuesday, July 19, 2022, at 1.00 pm EDT. The Adweek team says, “Join Cordial’s VP of... [Read more]

MarketingProfs is hosting a webinar ‘How to Audit Your Content and Website for SEO and Lead Generation’ on Tuesday, July 19, 2022, at 2.00 pm ET. The MarketingProfs team says, “Do you know what content hooks your audience? Which specific pages make up your top 10%? And where your visitors come from? Join us on July 19 to learn how... [Read more]

It sounded interesting so we bought a copy to get under the covers and give you more information to help you make an informed decision. So here are answers to the most popular questions so you can decide if it’s the right fit for you. Some answers we wrote; others we copied from Kosky.... [Read more]

Search Engine Journal contributor Brian Frederick has published an article featuring the top five Chienese search engines and how they work. He says, “While cultural differences exist from country to country, and sometimes region to region everywhere in the world, Chinese norms are often quite unfamiliar to Western companies. And that includes... [Read more]

Marketing Dive is hosting a webinar ‘How to overcome data silos and unlock data-driven marketing’ on Tuesday, July 19, 2022, at 2.00 pm ET. The MarTech team says, “No matter where you are in your personalization journey, we are here to empower you to reimagine your customer experience strategy. In this session, you’ll learn: How... [Read more]

Google has published ‘Create effective Search ads’, the official guide to optimizing ads and messaging on Google Search. The Google Ads team says, “Successful marketers need to deliver the right messaging for the right moment. Better creative messages improve ad relevance and drive more qualified clicks from your Search ads. In this... [Read more]

Split Test Monkey lets you test, track and tweak your ad campaigns and sales processes, based on data, not guesses. Some headlines work well; others don't. Some graphics work well; others don't. Some benefits work well; others don't. You'll never know which work best for you unless you test.... [Read more]

Marketing Week Editor-in-Chief Russell Parsons has announced that the Festival of Marketing event will be held on October 6, 2022. He says, “Marketing Week’s Festival of Marketing combines the editorial rigour of the UK’s most respected marketing title and the insight and inspiration of the Festival to bring an unrivalled proposition that... [Read more]

AI-generated content simply means content written by AI (artificial intelligence). Most AI technologies can perform activities that usually require human reasoning, intelligence, learning, or decision-making. Content Marketing Institute contributor Michael Brenner has shared some useful insights on using AI-generated content. He says, “We’ve... [Read more]