Website optimization is crucial for improving user experience, loading speed, and search engine rankings. It helps attract more traffic, reduce bounce rates, and increase conversions for better online performance. Semrush has published a new guide, ‘How to Optimize Your Website for SEO’. Carlos Silva says, “Optimizing your website... [Read more]

Search Engine Journal contributor Adam Riemer has published an article answering the question ‘Should We Optimize For Keywords With High Search Volume Or Competition?’. He says, “A search for bark on a tree could be what it looks like or feels like, whether it’s a sign the tree is healthy or not, and questions about using it to determine... [Read more]

Influencer marketing leverages the reach and trust of online personalities to promote products or services to targeted audiences. It’s an effective strategy for brands to build credibility and boost engagement through authentic endorsements. Digital Marketing Institute has published an article featuring 20 surprising influencer marketing statistics. The... [Read more]

VidForce AI is the only video-specialized AI engine to ever hit the market… Imagine owning an AI engine that creates videos that compete with the creations of Hollywood studios… Up until now, you haven’t even experienced the real power of AI in creating videos. Everything you bought or tried so far only mimics AI, with some simple automation… That... [Read more]

A career in digital marketing offers diverse opportunities across SEO, content creation, social media, and data analytics. It’s a dynamic field ideal for creative thinkers and tech-savvy professionals aiming to drive business growth online. Digital Marketing Institute has published a new ebook ‘Kickstart your Digital Marketing Career’. Joe... [Read more]

B2B data enrichment enhances business databases by appending accurate, up-to-date details like company size, industry, and contact information. This process improves targeting, personalization, and overall sales and marketing efficiency. 4o Digital Marketing Depot has published ‘B2B Data Enrichment and Hygiene: A Marketer’s Guide’. The... [Read more]

In-person events are the top B2B marketing channel for many companies. Despite the success of events, most trade show pros only scratch the surface of an event’s possible ROI. MarketingProfs has published a new report, ‘The Ultimate Guide to Trade Show Marketing’. The MarketingProfs team says, “Download The Ultimate Guide to... [Read more]

WP AI Engine is a groundbreaking, comprehensive tool for WordPress that: automatically generates self-updating blog content [Read more]

SEO monitoring involves regularly tracking a website’s search engine performance to identify issues and optimize rankings. It ensures sustained visibility, improved traffic, and helps adapt strategies based on real-time insights. Semrush has published a new guide, ‘SEO Monitoring: A Complete Guide to Tools & Key Metrics’. Carlos Silva... [Read more]

Content Marketing Institute has published a new video, ‘Location, Location, Location! Challenges and Opportunities in Geo Experimentation’. The CMI team says, “In this session from MADS 2024, Vishwa Bhuta, senior manager of marketing analytics, and Paul Scheetz, senior data scientist, shared the ins and outs of their process at the... [Read more]

MarTech has published a new guide, ‘Marketing on LinkedIn: What you need to know’. Constantine von Hoffman says, “Using LinkedIn personally is very different from using it for marketing. Fully understanding the business social media site can boost your marketing efforts, but there is a lot to learn. To help you, we’ve put together... [Read more]

ChannelBuilderAI lets you tap into a growing video trend, "Faceless Videos"; that is, videos without a person appearing in the video. [Read more]

Website auditing is the process of evaluating a site’s performance, SEO, and user experience to identify improvement areas. Regular audits ensure optimal functionality, security, and visibility in search engines. Search Engine Journal contributor Olga Zarr has published an article featuring 11 lessons learned from auditing over 500 websites. She says,... [Read more]

Website auditing is the process of evaluating a site’s performance, SEO, and user experience to identify improvement areas. Regular audits ensure optimal functionality, security, and visibility in search engines. Search Engine Journal contributor Olga Zarr has published an article featuring 11 lessons learned from auditing over 500 websites. She says,... [Read more]

The future of B2B content is driven by data-informed storytelling and hyper-personalization, aimed at building deeper client relationships. Interactive formats and thought leadership will play key roles in capturing attention and driving conversions. MarketingProfs has published a new report, ‘The Future of B2B Content: How B2B Marketers Are Refining... [Read more]

Would you like to host an app like Spotify? Check out Audora AI. Why? Imagine hosting your own app like Spotify. Sounds interesting, right? Well, it's possible with Audora AI. [Read more]

Social media brand safety ensures that a brand’s content and ads appear in appropriate, non-harmful environments. Protecting reputation and consumer trust, it is vital for maintaining credibility in an unpredictable digital landscape. EMARKETER Inc. has published a report, ‘Social media brand safety in 2025: A new era in content moderation’. Paul... [Read more]

The future of digital experiences lies in immersive, personalized interactions powered by AI, AR/VR, and real-time data. As technology evolves, users will demand seamless, intuitive interfaces that anticipate needs and enhance everyday life. Forrester Analyst Aurelie L’Hostis has published an article on the future of digital experience. She says,... [Read more]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘How are web standards made?’. The GSC team says, “Ever wondered how web standards are made? Martin and Gary from Google Search take you behind the scenes of the internet’s governing bodies. From the IETF to the W3C, learn... [Read more]

Viral Valet gets you unlimited viral video traffic without creating videos. In fact, by using it, you can get free, targeted viral traffic from Instagram, Facebook, YouTube, and TikTok using other people's videos. [Read more]

Digital Marketing Depot has published a new guide, ‘Building the AI feedback loop for PPC’. The DMD team says, “AI + Synthetic data are here. But how do market research professionals feel about it? Cint surveyed 200 market researchers to unpack their thoughts on the topic and understand how, where and why it is being used. A global... [Read more]

Forbes contributor Krystle M. Davis has published an article featuring 20 facts and figures one should know when marketing to women. She says, “Women may make up half of the U.S. population, but they dominate consumer purchasing decisions. Brands looking to reach this coveted audience must move beyond traditional marketing methods and understand... [Read more]

The WordPress robots.txt file guides search engine crawlers on which parts of a website to index or ignore. Proper configuration helps improve SEO by controlling crawler access and optimizing site performance. Search Engine Journal has published a new article answering the question ‘WordPress Robots.txt: What Should You Include?’. Alex Moss... [Read more]

Persuasive content is essential for capturing attention, building trust, and motivating audiences to take action. It combines emotional appeal, credibility, and clear messaging to effectively influence decisions. Content Marketing Institute contributor Olesia Filipenko has published an article featuring seven neuro-writing tips for persuasive content... [Read more]

Digital Marketing Depot has published ‘What Does The Market Research Industry Make of AI and Synthetic Data?’. The DMD team says, “AI + Synthetic data are here. But how do market research professionals feel about it? Cint surveyed 200 market researchers to unpack their thoughts on the topic and understand how, where and why it is being... [Read more]

With rising expectations for seamless, relevant, and personalized experiences across channels, it’s never been more important for organizations to deliver on the promise of truly omnichannel engagement. Digital Marketing Depot is hosting a webinar, ‘Secure, Scalable Omnichannel Engagement—For the Most Demanding Industries’ on Wednesday,... [Read more]