11 podcasts you should follow in 2019, IM NewsWatch, December 24, 2018

December 24th, 2018 at 7:26 am EDT


 

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Monday, December 24, 2018

HubSpot’s guide to mobile form designs

Building a great user experience is the key to achieve your goals by satisfying your customers. Today mobile is everywhere and you cannot ignore the wave that is becoming a key driver in ecommersion conversions. When it comes to delivering an effective user experience, the design element comes first. To help marketers build a great design for their... [Read more]

Create strong influencer marketing campaigns with these case studies

Learning from what has done an extraordinary job is a way to achieve the success for sure. In marketing too we need to stay open to learn and apply. HubSpot contributor Carla Cook has shared 13 influencer marketing campaigns to help marketers create their own campaigns. Cook says, “To give you an idea of how brands — both big and small —... [Read more]

Tips to convert more using your website

Your website plays an important role in getting more prospects and convert them into customers. A well-designed website that conveys the right message in an appropriate manner play a vital role in this process. Business 2 Community contributor Karen Repoli has shared nine fundamental elements that can help brands build high converting websites. Repoli... [Read more]

Best content marketing books from 2018

The Content Marketing Institute contributor Roger C. Parker has shared a list of best content marketing books published in 2018. Parker says, “Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. In addition, some acclaimed authors returned... [Read more]

Forbes shares 11 podcasts you should follow in 2019

Accessing different pieces of information and knowledge and utilizing it to achieve goals is something that can make a difference in the way we do business. Today the podcasts made available by various individuals and brands work as a wonderful source for marketers. Forbes contributor Krystle M. Davis has shared 11 podcasts that can help you perform... [Read more]

Keep you business growing in 2019 with these SEO trends

The new year is just a few days away and its high time we prepare to get more business in it through different channels. Search engines stand as one of the strongest sources to drive more sales so we need to keep in tune with them. The Forbes contributor John Hall has shared five SEO trends that can help the marketers to get more done in 2019. Talking... [Read more]

Get more referrals with these strategies

Generating more referrals is very much important for making more sales. With the help of social media and your web presence in the search engines you can generate referrals for your business. Entrepreneur contributor Sherrie Campbell has shared seven ways to help brands build more referrals. On using the word-to-mouth channel, Capmbell says, “Brands... [Read more]

Create better Google ads with these tips

Google has opened a greater gateway to the brands for reaching out a wider audience and get new customers. Apart from search, businesses have been reaping great results from the Google’s advertising platform. The Business 2 Community contributor Irina Weber has shared five ways to help marketers design high performing Google ads for their business. Weber... [Read more]

How to get more customers through LinkedIn?

Social networks are the strongest possible sources of getting more prospects apart from the search engines. With a wider following and connections on the networks like Facebook, Twitter, Instagram, Snapchat and LinkedIn you can secure potential customers. Entrepreneur contributor Melanie Goodman has shared five strategies that can help you to turn your LinkedIn... [Read more]

Why Acting Positively Will Bring You More Business [Video]

Getting more business and enhancing sales in a continuous manner is a challenge almost every brand faces today. The best solution to get more customers is cultivating a proactive approach in communicating with the prospects and customers. Entrepreneur magazine team has shared a video on ‘Why Acting Positively Will Bring You More Business’... [Read more]

What’s Really Holding You Back From Achieving Your Goals? [Video]

The Entrepreneur magazine team has published a video with a title ‘What’s Really Holding You Back From Achieving Your Goals?’. In the video Ben Angel shares some useful tips on goal achievement. Entrepreneur team says, “What’s really holding you back from achieving your goals? The answer will surprise you! Join bestselling... [Read more]

Create a strong online presence with these strategies

One thing that is must to grow your business is having it on the Internet. You need to inform and persuade people to buy your products for which a strong connectivity over different online platform is a must. Small Business Trends contributor Annie Pilon has shared ten tips to help businesses strengthen their online presence. On establishing yourself... [Read more]

Are you using these marketing channels optimally?

Mixed-model marketing is the solution to touch manifold prospects and turn them into customers. Depending upon your needs you might be using various channels and its time to see if you are leaving out any important channel. Small Business Trends team has shared six channels that you should be using to promote your business. The SBT team says, “The... [Read more]

14 Tips to increase your Instagram followers

It is very important to have a wide following on the social network as it makes it easy for you to get more sales done. Your influence on the social networks can help you achieve your sales goals. Small Business Trends contributor Annie Pilon has shared 14 tips to help brands increase their followers on Instagram. Pilon says, “If you’re not... [Read more]

Measure you holiday email marketing success in four steps

Email remains one of the most used tools in marketing today. Even during the holidays, apart from social and search advertising, email is used most. This year you must have used the email as a promotion tactic. Constant Contact contributor Dave Charest has shared four steps to help you measure the performance of email during these holidays. Charest... [Read more]

Three ways to improve brand loyalty

Customer loyalty leads to retention. Apart from providing the best products and services we also need to keep communicating to the customers for creating a personal relationship with them. Econsultancy columnist Nikki Gilliland has shared some useful tips on driving loyalty through mobil messaging. Favoring the use of SMS, Gilliland says, “SMS... [Read more]

Here are Econsultancy’s top 25 blog posts of 2018

Econsultancy columnist Ben Davis has shared Econsultancy’s top 25 blog posts of 2018. Davis says, “Not a dull year, was it? Well, perhaps a little, with the thorny and seemingly subjective issue of how to comply with the General Data Protection Regulation dominating debate until the spring. Beyond GDPR, there’s been Brexit, and Facebook’s... [Read more]

Tips to avoid common marketing mistakes

Irrespective of whether you are practicing a marketing strategy or experimenting with a new one, mistakes could happen. In content marketing where the creativity has to be put at its best the chances of committing mistakes are very high. Content Marketing Institute columnist Kim Moutsos has shared four mistakes that the content marketers make and has... [Read more]

5 marketing tips to attract local customers [webinar replay]

The Vertical Response team has made available the replay of a webinar on ‘5 marketing tips to attract local customers’. The experts in this webinar discuss the strategies to help small businesses win more local customers. Vertical Response team says, “Gain insider marketing tips and inspiration, whether you’re in startup mode or... [Read more]

Guide to Social Media Marketing [Download]

Social media marketing offers a platform that enables the brands to reach out a wide array of potential customers. Discovering new strategies that could enhance your productivity can be a value addition to your marketing. Deluxe has published a free ebook titled ‘Guide to Social Media Marketing’. The Deluxe team says, “Social media... [Read more]


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