Hi Friend
“Who cares what I have to
say?”
“Other people are much
better at it than me”
“I simply can’t afford to put
together a flashy business
like I see other people do”
“There’s not enough time to
accomplish the things I want”
Those are only a few of the
excuses, masked as “explanations”
that I get every single day.
I get them from students.
…from visitors to my blog
…from mastermind partipants
…from people inquiring about
one of my coaching programs
…and yes, from people on
this very email list who reply
to my messages
Well, it’s very simple, my friend.
The answer is all wrapped up in
one word.
I feel a bit like Sesame Street,
here, but let’s do it ==>
Today’s Word is…
“indispensable”
That’s what you MUST become
to your readers, your followers,
your social media crowd.
If you want to get customers,
clients, even email subscribers…
They must FIRST be convinced
that you have some skill, information
or business that they need.
When they are convinced of
that, there’s nothing they
won’t do to…
join
buy
subscribe
That means that they’ll
gladly become a
member
buyer
subscriber
… to WHATEVER you offer.
And they’ll pay
virtually anything to work with
you on some level.
That’s how you can so
easily develop a “high-end ticket”
in your business or practice.
You see, people want to
be part of you and your
energy and your enthusiasm.
But first, they need to be
convinced that what you’ve
got is “indispensable” to them.
That doesn’t mean it’s
bigger
better
cheaper
than what your competition
has to offer.
It just means that they are
convinced that YOU can
deliver something that they
really want, really need,
and really will gladly pay
just about anything for.
If you’ve ever worked on a
job, you know the deal.
The person who works
overtime without pay,
or who always has a
great idea,
or who always helps
out no matter what…
That person becomes
indispensable.
At least, in the eyes of
the boss, or the company,
or the supervisor etc.
It’s not because nobody
else can do what they
do…
it’s because they stand
up and do it.
They make it clear that
they are always ready,
able and willing to make
their boss’ life easier,
better, faster, or whatever.
People cannot fathom letting
that kind of thing slip away.
It becomes “indispensable”
to them.
I’m sure you can become
indispensable as a blogger,
a mentor, an affiliate marketer,
a writer, a graphic designer,
or whatever it is that you offer
to people.
So what’s been holding you
back so far?
Is it really
time
cash
skills
knowledge.
Probably not, even though
you may have blamed those
kinds of things.
It’s probably because of
fear
wrong mindset
procrastination…
thing like that.
AND of course, you need
to know HOW to become
indispensable, don’t you?
Not knowing “how” to do
something is actually what
causes all the fears and
procrastination.
Chances are, if you can’t
figure out “how to” become
indispensable in your business,
you’ll probably just keep
being stuck in doing little
things that keep you busy,
but NEVER achieving your dreams.
Busy, busy, busy.
It feels good.
It feel right.
But it’s all wrong.
It’s what keeps you having to
work a job you don’t really love,
that doesn’t pay enough or give
you the challenge and possiblities
you want.
You don’t need to “keep busy.”
You need to
...get noticed.
You need to
…be appreciate.
You need to become
…indispensable.
That’s when everything changes.
So stop doing more and more.
Do less.
Far less.
But do things that will make YOU
more valuable to people.
Figure out a way that YOU can
actually help them in some
very real, very concrete way.
Help people lose a few pounds,
or make a few bucks, or have
a happier marriage.
Help them reach their potential or
fulfill their dreams.
Get it?
Learn ways to help your prospects,
your audience, your crowd…
Then YOU will become indispensable
to them.
Focus, not on your “blog” or other
“online business”…
Focus on raising your core value to
the people who are wiling and able
to buy your products and services.
Focus on becoming indispensable.
So now, it’s your turn.
How can YOU become indispensable?
Hit the Reply.
I want to hear some of your thoughts
on this.
Talk Soon,
Donna
-Donna & David-
Whirlwind Success
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