Hi Friend
Getting people to
buy => join => pay for
your services…
that’s the real goal
of running an online
business,
a blog, or
driving people to your
professional practice
landing page, blog
or whatever.
Am I wrong?
Of course not.
You need to get
“conversions” like
buy, subscribe, join,
become a client etc.
Otherwise, you’re
just spinning your
wheels and getting
nowhere.
Last time I talked about
influencers in your niche.
and how they are the
key to building your
own audience.
Why?
Because…
These are the people
who already have
audiences… bought
and paid for…
audiences that would
be interested in what
you have to say, and
what you have to offer.
You just need to “hack
into” those audiences,
and get people to
start following you, too.
So how do you hack into
to their audience, and get
to hang out with their followers?
Well, I already gave you
the example of how a
student might “hack into”
a ready-made audience
by simply taking a popular
class, and getting to know
the other students.
But how does that work
online?
Well, pretty much the
same way.
The people in your
target audience don’t
sit in a professor’s class...
but they do join
an influencer’s
Facebook group…
or follow them on
Instagram…
or make comments
on their blogs.
They get involved.
These are the people
you want to get to
follow you, too.
So you have to join
the same Facebook
groups, for instance,
that they do.
From there, you get
to engage with them
on chat threads.
Help them out.
Ask questions.
Show you’re part of
their world.
That you care about
their problems.
That you have some
valuable solutions
to offer that will
improve their lives.
This is how you hack
into an established
audience, and get
the chance to have
some of those people
start following
you, too.
Now don’t think you
have to join Facebook
groups to do this.
Your crowd might be
on Instagram, or Twitter,
or in a forum, or frequent
visitors to a certain blog.
You need to find out
where your target
audience is… and
go after them in this
way.
That’s how you can
start building your
own audience.
And without building
your own audience,
people just won’t trust
you enough to buy
your stuff, join your
list or group, or become
a new client.
They just won’t.
All the hard work you
put into creating a
cool blog, or website
or landing page…
may result in a nice
place for people to
visit…
but it won’t result
in any meaningful
conversions… in
other words, profit.
Think about it.
Happy Friday.
Enjoy the weekend.
Talk Soon,
Donna
-Donna & David-
Whirlwind Success
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