“You owe it to your philosophy to
learn how to win.”
                
-- Morton Blackwell
 
Are you tired of the “good guys”
losing elections?   
Do something about it!  Learn HOW to win! 
Become a part of
Tennessee’s growing army of 
EFFECTIVE conservative campaigners.
4-day Election Campaign Academy
– in Franklin, TN!
Fri
& Sat Oct. 18 & 19 followed by Fri & Sat, Nov 15 & 16  
-- Attend all 4 days or
one weekend or just specific days --
Only $150 early bird and
FREE to Students*!  Discounted Hotel
Available.
Designed for VOLUNTEERS
and CANDIDATES – from NEWBIES up to experienced CONSULTANTS.
 
Day 1:  Fri,  Oct
18, 12:30 PM to 8:30 PM.   Campaign Strategy. 
 Dinner included.
Running for Office, Campaign Strategy, Strategic
Research, Setting Vote Goals & Selecting Voter Contact Tools, Building a
Strong Campaign Organization, What Donors and Stakeholders Want
Day 2:  Sat, Oct 19, 9:00 AM to 4:30 PM.   Messaging.   Breakfast and lunch included.
Imperatives for Leadership, Intuition,
Reasoning and Moral Foundations, Developing a Communication Strategy, Building
Communications, Earned Media Strategy, Debates, Social and Alternative Media
Day 3:  Fri, Nov 15, 12:30 PM to 8:30 PM.  Voter Contact. 
Dinner included.
Building Party Support, BACON Method, Voter
Contact Overview, Absentee and Early Voting, Emerging GOTV, Paid Media, Holding
a Public Event, Election Day Programs.
Day 4:  Sat, Nov 16, 9:00 AM to 4:30 PM.  Fundraising. 
Breakfast and lunch included.
Hiring and Firing Consultants, Fundraising
Fundamentals, Events, Donor Research, Personal Solicitation, Sustained Giving
Programs, PAC Fundraising, Direct Mail Fundraising
Location:   Peytonsville Church of Christ, 4738
Peytonsville Rd, Franklin , TN 
37064  (2.5 miles from I-840 and I-65)
Cost:      Early
bird deadline:  October 1, 2019.   
All 4-days:   $300.  Early bird:  $150!
($37.50/day, no coupon code needed, just book early).  
Two-day weekend:  $180.  Early bird: 
$90 ($45/day, select a
weekend and use coupon code:  Weekend).   
One day:  $100. 
Early bird: $50 (coupon code: 
JustOne).  
* College, high school and middle
school students are FREE if they ATTEND all sessions.  Students must call Dena at (703) 647-3559 to
arrange.
Discounted Hotel:   LaQuinta Inn & Suites.   4207
Franklin Common Court, Franklin, TN.   $89
+ tax.   Limited rooms.   Book early. 
Call the hotel’s front desk at (615) 791-7700, ext. 5 and mention
“Leadership Institute”.
NOTE:  The training is
subject to cancellation if minimum attendance is not achieved.  Seating is limited and available on a
first-come basis.   Leadership Institute and
hotel cancellation policies apply.