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Thriving Independent Film Industry and Diversified Business Model Makes Get Real USA Difficult to Overlook
Article By: AllPennyStocks.com News
Wednesday, July 18, 2012 - The entertainment and movie industry is in the midst of an expansion because of different viewing mediums. Box office sales are still booming, notching 31 billion dollars in sales in 2010. While many argued that "bootleg" movies and music was damaging the business on the whole, the statistics do not show that to be true. In fact, many household name actors have shifted to the growing television industry and the shift toward viewing movies and shows on computers, smart tvs, phones, tablets and more are generating larger revenues across the space on the whole.
Independent films fall into a particular niche that has been around for more than a century. Once snubbed by many and regarded as never generating much revenue, the 21st century has the industry thriving. It's not just films like "The Blair Witch Project," which had a production budget of 35,000 dollars and reeled-in more than 140 million dollars in the box office, either. Let's not forget about huge successes like "The Last Temptation of Christ," "Slumdog Millionaire," "Juno," "My Big Fat Greek Wedding," "Crouching Tiger, Hidden Dragon" and many, many more movies were independent films that grossed cumulatively more than 1 trillion dollars in the box office.
An upstart that is looking to immediately penetrate the small-budget film market through a team of highly-experienced executives is Get Real USA, Inc. (Pink Sheets:GTRL). Incorporated in 2009 and headquartered in the heart of the entertainment world, Los Angeles, California, the company went public in 2010 and has been steadily building its footprint in the movie industry. The management team and advisory team have nearly a century of combined experience in movies and have been involved in the production of more than 400 films with a specialty in small budget films between 500,000 dollars and 1 million dollars.
Seeing the modality shift to online views of movies, the company recently increased its holdings in the new "Now TV Live" streaming online television network, the first ever live-streaming television network distributed through the Machinima/YouTube platform. The prowess of YouTube as the third most visited website in the world needs no explanation as to its potential. Fewer people may be aware of the supremacy of Machinima, but during the month of April 2012 Machinima viewers watched over 1.6 billion videos, making them the number one all-time Entertainment Channel on YouTube. Through the new ownership, Get Real USA is going to have access to Machinima's massive member base.
Get Real USA currently owns 3.21% of Now TV Live. Once this new agreement is finalized, Get Real USA will own a total of 12.5% of the network. The revenue model is to produce sponsored content that has the potential to earn Now TV Live millions of dollars annually, according to the company.
Further, the company is creating a diversified revenue stream through producing its own soundtracks, rather than outsourcing the projects. Their latest movie, award-winning international feature film "Tied in Knots," is a romantic comedy that is slated to be released later this year and will be a big tell-tale as to just how fast Get Real USA can grow. The movie stars some Asian actors that Get Real anticipates will make the movie not only successful domestically, but also should generate significant revenue overseas do to the popularity of the actors overseas. China, in particular, is seeing rapid growth in the movie business with 2010 box office sales rising to 1.57 billion dollars, a whopping 64 percent increase as compared to 2009 sales.
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