Subject: SREH aka Village Tea Expands Distribution in a Big Way with Pro-Points and Drug Mart

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SREH aka Village Tea Expands Distribution in a Big Way with Pro-Points and Drug Mart
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Company: Affinity Beverage Group, Inc. (Pink Sheets: SREH)


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Village Tea Company Partners With Pro-Points and Discount Drug Mart

NATIONAL HARBOR, Md., Jan. 21, 2016 (GLOBE NEWSWIRE) - Village Tea Company Distribution, Inc., a division of Affinity Beverage Group, Inc. (aka Strategic Rare Earth Metals OTC Pink: SREH), announced that the Company as part of its on going effort to introduce more people to the benefits of drinking quality loose leaf tea and other natural and organic wellness products, has partnered with the northeast Ohio based drugstore chain, Discount Drug Mart and the company’s Pro-Points program. As a participant in Pro-Points, Village Tea Company products will be available in all 73 Discount Drug Mart locations across the state of Ohio. Pro Points is Discount Drug Mart’s signature customer loyalty program where Customers receive points for every product that they purchase with the Pro Point logo located at the display. The point system coincides with the price of the item. Customers may redeem their points at anytime for merchandise, tickets and life time experiences to six professional teams, as Discount Drug Mart is the official Drug Store of the Cleveland Browns, Cleveland Indians, Cleveland Cavaliers, Columbus Bluejackets, Cleveland Gladiators and other Ohio based professional sports teams. The Pro Points program is the #1 sports reward program in the world.

Discount Drug Mart plans to offer six select flavors of Village Tea Company’s 100% organic 16 serve whole leaf tea bag product which should be available just in time for the long winter months in Northeast Ohio.

As a corporate partner, the Company will also participate in a comprehensive year long advertising program that will include; in store promotions, in game signage at the various arenas/stadiums, 30 second radio spots and other promotional opportunities with the various professional sports teams and Discount Drug Mart.

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