Subject: RMHB News Highlights Financial Backing to Fund Sales Strategy and Advertising

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RMHB News Highlights Financial Backing to Fund Sales Strategy and Advertising
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Company: Rocky Mountain High Brands Inc. (Pink Sheets: RMHB)


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Rocky Mountain High Brands Announces Letter of Intent for Possible Change of Control and Capital Infusion

DALLAS, Sept. 12, 2016 (GLOBE NEWSWIRE) - Rocky Mountain High Brands, Inc. (OTC PINK:RMHB) announced today that on September 9, 2016, a Letter of Intent (LOI) was executed between Rocky Mountain High Brands, Inc. (RMHB or the Company), Jerry Grisaffi, Founder, Chairman of the Board, and RHMB Control Person through his ownership of 1,000,000 Shares of RMHB’s Series A Preferred Stock, and Lily Li or assigns (collectively “Li”).

The Letter of Intent grants Li a binding option to purchase 100% of the Series A Preferred Stock from Grisaffi. Further, the LOI specifies that Li understands that when exercising this option, Li will be required to contribute a sufficient amount of capital to RMHB to fund the Company to move forward in the implementation of its expansion plans.

Li, RMHB and Grisaffi have agreed upon a 30-day due diligence period for the potential acquisition.

Mrs. Li, President of Rocky Mountain High Brands China, represents several Chinese investors who are interested in expanding their holdings in the beverage industry in the United States and bringing U.S. products to China. The Chinese investors have worked with Mrs. Li in establishing Rocky Mountain High Brands China.

Michael Welch, President and Chief Executive Officer of Rocky Mountain High Brands, said, “This type of financial backing will allow us the opportunity for a capital infusion into the Company to fund our U.S. sales strategy rollout and its related advertising and promotion budget, as well as assistance with direct routes of distribution into China. We look forward to this next chapter in our Company’s development.”

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