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| NGTF Makes Major Move Introducing Nightfood to Almost Two Million Moms Across the Country |
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 Hot Stock to Watch |
Company: Nightfood Holdings, Inc. (Pink Sheets: NGTF)
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Last:
Price: 0.38
Change (%): - 0.01 (2.56)
Volume: 18,414 |
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Nightfood National Supermarket Rollout Supported by Moms Meet, Introducing Nightfood to Almost Two Million Moms Across the Country
TARRYTOWN, NY, June 12, 2019 (GLOBE NEWSWIRE) — via NEWMEDIAWIRE – Nightfood, Inc. (OTCQB: NGTF), the innovative ice cream company solving America’s $50 billion-dollar nighttime snacking problem, today announced it has partnered with leading parenting community Moms Meet to support the Nightfood national supermarket roll-out.
Moms Meet, a division of May Media Group, LLC, is a community of moms with over 85,000 local Moms Meet groups comprising an estimated 1,700,000 members across the country. The fast-growing community of health-minded parents and caretakers introduces its members to new, healthy, and better-for-you products they can buy in their local supermarkets.
“The feedback we’re getting from the moms is simply amazing,” exclaimed Sean Folkson, Nightfood CEO. “Moms of kids that snack on less healthy choices before bed can now switch their kids to Nightfood. And, after the kids are asleep, it’s Nightfood for the grown-ups in the house.”
The contracted program calls for an initial test whereby 500 local host moms will conduct in-home sampling and product education meetings, attended by approximately 10,000 local member moms. The program is tightly geo-targeted to reach moms that live within a few miles of supermarket locations that already carry Nightfood, focusing on Meijer supermarket locations in the Midwest and Lowe’s Foods stores in the Carolinas.
“We believe Moms Meet, with their powerful community of engaged moms, will serve as a fantastic partner in our national roll-out,” commented Nightfood VP of Ice Cream Sales Jim Christensen. “We can quickly seed each new market with a handful of heavy local users that are socially active. These moms have, on average, two kids in the house, so we expect per-household consumption to be strong.”
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