Subject: 350th Edition Special - Luxury Homes Weekly

Luxury Homes Weekly
350th Edition - Mar 11, 2017
To mark the 350th edition of this newsletter, I'd like to share the 7 most common mistakes in our real estate market, in the hope that you will avoid them:

Doing Half a Remodel - The most difficult deals to close are partially remodeled homes. The seller is counting the dollars they've put into bathrooms and flooring, while the buyer is budgeting a fortune for a new kitchen and windows.

My advice to homeowners is to do it right, or don't do it at all. Financially, you'd be better off selling a fixer upper or turnkey home - but in the middle, it's all pain. Also, there's a lot of time and energy involved in remodeling, better to "rip the band-aid off" than do it piecemeal and have it occupy space in your brain and your calendar.

Paying Cash for a Home Without Protecting It - When someone purchases a property with cash in their own name (or the name of a revocable trust), they might as well be advertising they want to get sued. We live in a litigious world, and the best thing you can do is to make yourself a hard target. I'm amazed at how many people will buy properties for millions of dollars without consulting an expert. Talk to an asset protection lawyer, it's not cheap, but you're protecting a very valuable asset.

Inadequate Due Diligence - It's astonshingly common for people to do sloppy - or even no - due diligence when purchasing a home. Here's the dirty secret: unethical agents cut corners on due diligence to tip the scales on the side of finding no problems and closing the deal. It's so bad, I wrote about one instance here a few years ago where someone bought a multi-million dollar home without ANY inspection! They were represented by an agent who had been in the business for decades, no less.

Even if it's a huge home and it costs $1200 for an inspection, do it. The inspectors I recommend are ruthless. We've blown up many deals because of their diligence, and there will undoubtedly be many more. I'd much rather my clients move into their next home with no surprises. All problems can be dealt with, except the ones we don't know exist. So don't skimp, and if you don't see a thick report with lots of problems -- and there are problems on 99% of homes -- then be skeptical of the report.

Short Term Thinking - It's tough to make a bad real estate decision when your time horizon is 10 years or more. When people make decicions that are based on 2-5 years, however, they can wind up in a jam. What if market conditions change? What if interest rates change? Get the house that's going to work well for you and your family for a decade, if at all possible. There are too many variables that can impact you ability to make a move in the interim. It's counterintuitive, but when you account for rising prices, interest, and transaction costs, it can be better to "overspend" on the right house, than to buy a home that will need to be sold in the short term.

Failing to Plan for Privacy - The Arizona Republic wants to make your big home purchase a matter of public record. They will dig to get the information, so if you want privacy, you must plan ahead. As with asset protection, the "jack of all trades" lawyers may not get the job done. Nobody can promise the reporters won't sniff out the truth, but the lawyer you hire should have a track record of outwitting them.

"I've got a guy" - Building a luxury home with top quality finishes is a substantial investment. There's always someone who thinks their guy can do it for 50% less than the others, without sacrificing quality. What happens in most cases: people wind up with a home they don't love, and that is difficult to sell. If budget is driving your decision, a remodel is almost certainly the smarter choice than trying to build on the cheap.

False Limitations - We don't know what we don't know. Often times people make assumptions before they begin the process of looking for a home or investment property, or selling their home, and those assumptions may not be entirely accurate. This is why I invest time in relationships, to get to know people and understand WHY they want what they say they want. I'm often able to solve a problem or present an opportunity they wouldn't have considered.

I've talked clients out of multi-million dollar purchases because it was inconsistent with goals or values they had expressed. In every one of those cases, though I lost a deal, I gained a client for life. It's good business, and it helps me sleep at night.

So if you are thinking about real estate -- whether it may be months or years before you're ready to take action -- let's chat. You will NEVER be rushed, and if you don't believe me just read these client letters.

The more we get to know each other now, the better I can help you in the future. Just reply to this email to schedule a coffee.
At 3401 E Claremont, you'll find a charming Santa Barbara style home on a quiet street. There's a large circular drive, mature landscaping with tall trees and well manicured plants. Stroll into the courtyard and you'll be greeted by a fountain.

When you open the front door the first thing you will notice is the light, bright, large open floor plan. You can cook in the kitchen while everyone enjoys television in the family room or studies at the dining room table. The entire area is perfect for entertaining, opens up to the giant backyard with lush landscaping, a large pool, travertine pavers, a play set, fireplace, BBQ, and dual outdoor shower.

There are 2 garages at this exceptional home, for a total of 7 garage bays -- including a 5 car air-conditioned garage with a workshop. The owner also has plans for a third garage, which would bring the parking up to 10 cars.

The master suite was built in 2011, has very high ceilings and includes a sitting area, work area, gym, and a HUGE CLOSET. There is a second master suite which would make for a very large secondary bedroom, and is big enough to be a media room or play room. The office is just off the family room, and the kids bedrooms are on the opposite side of the home from the master.

The separate guest house is cozy and inviting, looking on to the trees and grass of the well-manicured backyard. It has a kitchenette, full bath, and sitting area so guests will be very comfortable.

There is tremendous value in this single-level home on a quiet street with 5 bedrooms plus a gym, office, and guest house for under $1.5 million. It's one of the most charming homes, and best values, in all of Paradise Valley.

Please reply to schedule a tour, or click here to see pictures.
Commercial & Investment Properties

Following up on last week's note about commercial real estate's retail problem, the bad news keeps piling up. From Macy's to Urban Outfitters there's panic in the C suites of retailers.

I had mentioned last week one exception to the retail death spiral, dollar stores, but there's another I overlooked. The discount retailers like TJ Maxx and Marshall's are expanding their store counts as the full price retailers contract. 

Retail is in rapid transition, and it's anybody's guess what the landscape will look like in 10 years. My advice is stick with things that are almost certain not to change in a decade. For example, 10 years from now, people will still need:
  • A place to live
  • Healthcare
  • Neighborhood restaurants 
I can show you compelling triple net (NNN) properties in the above categories, mailbox money where you have no worries about rising taxes, maintenance costs, or insurance.

My approach is custom-tailored instead of "cookie cutter." I've helped clients find buildings for their businesses, shopping centers for 1031 exchanges, and investment residential properties. I've also been a principal in over $50 million of properties including building homes in Silverleaf, hundreds of acres of raw land, office buildings, and industrial property.

If you'd like to chat about your needs, please reply to this email or call my direct line at (480) 442-7325.
Best Homes on Market

The best of the best in their respective categories, selected for quality and/or value.

Paradise Valley
Mid-century modern remodel on elevated cul de sac lot. Dramatic views, quality finishes, there's a lot to like here at the asking price just under $2 million.

Arcadia/Biltmore
Architecturally significant home ready for a refresh. The lines on this home are dramatic, but frankly the finishes are tired. I would want to negotiate hard on this one (at almost $2.3 million it strikes me as overpriced), but for someone with vision this could be a spectacular home.

Scottsdale
Soft contemporary remodel in guard-gated community in Central Scottsdale. 5,500 square feet, large Chef's kitchen, glass wall opening to backyard -- a lot of home for less than $1.4 million. 

Deal of the Week
Pre-foreclosure in trendy Palmdale section of North Central Phoenix. This charming 5 bedroom ranch home was remodeled with contemporary finishes, has a pool, 2 car garage, and sits on ⅓ acre. Priced at only $650k -- that's $174 per square foot.  

COMING SOON
Spectacular 7 bedroom home (configured as 5 bedrooms plus office and gym) with tasteful contemporary finishes.

Dream kitchen, wine cellar, high ceilings, and more closet space than you've ever seen (even the guest bedrooms).

Massive open spaces for indoor and outdoor entertaining, deep covered patios, theater grade surround sound, and mature, lush landscaping.

All for under $2.4 million!

Not on MLS, available exclusively here. This is so new we don't even have pictures. If you're interested, please reply for photos and details as they become available.
Active Buyer Needs

Perhaps you've been thinking of selling your home, or know someone who is?

Here's what some of my clients are looking for right now:
  • Medium Size Contemporary Home in Scottsdale or Paradise Valley, looking for highest quality finishes (e.g. Bulthaup kitchen) in the 3,000 - 3,500 square foot range, priced under $1.5 million.
  • Formal Mediterranean Custom Home in Paradise Valley, approximately 7-8,000 square feet with views, up to $5 million. New construction strongly preferred.
  • Hillside Contemporary Home with guest quarters in Paradise Valley or Biltmore. City views, high level of finish, and preferably in gated community or privately gated property - up to $4 million.
If you know of anything, please reply to this email or call my direct line at (480) 442-7325.
Home Inventory

Once again Arcadia is drawing buyers at big premiums... dare I say Paradise Valley is undervalued?

Paradise Valley
64 New Listings 
25 Homes Sold 
Average Sale: $1.4 million - $316 per square foot - 162 days on market

Arcadia/Biltmore
50 New Listings
7 Homes Sold
Average Sale: $1.7 million - $356 per square foot - 128 days on market

Scottsdale
171 New Listings
64 Homes Sold
Average Sale: $1.6 million - $343 per square foot - 209 days on market

Please note the data above covers the past 30 days of luxury homes, defined as follows: any single-family home in Paradise Valley, and all residences in Scottsdale, Arcadia, and Biltmore listed over $950k. 

Active Listings

There are many thousands of listings on LuxeAZ.com. To help you find what you're looking for quickly:
Please note that listings are sorted from newest to oldest. So you may bookmark these pages and return at any time to see the very latest listings.
Thank you for reading this newsletter. Your comments and suggestions are always appreciated, and will be used to improve future editions.

I'll be back in next week with all the latest news and analysis.

Sincerely,
Alex


The bestselling book about real estate that's gotten rave reviews from readers all across the country. Topics include:
  • Selling your home for top dollar
  • Demystifying housing statistics
  • Critical elements of successful negotiating
  • Closing and escrow explained in Plain English
  • Financing, with or without a bank
Would you like a paperback copy with my compliments?
Just reply to this email with your address and phone number.
If you prefer Kindle, you may download from Amazon here.
A frank examination of real estate and business by Alex Goldstein and Brian Tracy. 

Negotiating in good and bad markets, insider secrets from the real estate industry, and much more.

Would you like a paperback copy with my compliments?
Just reply to this email with your address and phone number.
If you prefer Kindle, you may download from Amazon here.

























Disclaimer: All information is believed to be accurate, but should be verified by the reader and is provided without warranty. Please consult appropriate financial, tax, legal, and real estate advisors before making decisions. This email is not intended to solicit people who are represented by another agent.





































(c) 2017 Alex Goldstein PLLC
















Realty One Group, 7975 N Hayden Road #101, Scottsdale, AZ 85258, United States
You may unsubscribe or change your contact details at any time.