Tractor Supply's Rob Mills on the CIO as Chief Growth Officer

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Subject: Tractor Supply's Rob Mills on the CIO as Chief Growth Officer

Rob Mills joined me on a recent episode of the podcast to discuss his leadership journey and impressive track record as a business-, tech-, and customer-savvy executive. Rob has been instrumental in driving Tractor Supply’s rapid growth, profitability, and world class customer service.

The rural lifestyle retailer, which began in 1938 as a mail-order tractor parts business, is now a $14+ billion powerhouse that consistently lands on the lists of best places to work. After the episode wrapped, Rob and I spent some more time exploring the ways he and his teams are orchestrating business growth while “walking the talk” of the company’s values. Read that bonus Q&A for more insights from Rob’s unique vantage point at the intersection of strategy and digital leadership.

Rob Mills on the CIO as Chief Growth Officer

Coming Up Wednesday, Jan. 8: Zack Hicks

My guest next Whisperers Wednesday is Kimberly-Clark’s Zack Hicks, a digital and transformational leader who is known for helping businesses leverage the full potential of technology to accelerate growth.

A 2019 inductee into the CIO Hall of Fame, Zack was previously founder, chief executive officer, and president of Toyota Connected North America (TCNA) and executive vice president and chief digital officer of Toyota Motor North America (TMNA). Tune in as we unpack Zack’s leadership playbook and take a look at many of the “answer the call” moments that have defined his career and set him apart.

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