Subject: NNBA News ~ Entrepreneur Mindset ~ Increasing Website Traffic ~ Saving My Small Business ~ Early Bird Savings Ends in 2 Weeks!

President's Corner
July 15, 2020
Dear Nurses,

The COVID-19 pandemic has dramatically affected our healthcare systems and how business is being done. Now more than ever, as a nursing community, we must continue to support each other as we move forward. Back in mid-March, we never would have imagined where we would find ourselves months later. Like so many of you, the NNBA has had to adjust to an evolving business model. By pivoting to a virtual conference we remain able to provide you the best program available for nurse entrepreneurs, aspiring entrepreneurs and nurses interested in discovering the available options. 

Businesses thrive with community support and the NNBA is thriving because of the support and participation of our member community. Our members contribute to our annual conference’s success in a big way. Nurse entrepreneur superstars, business experts, and leaders in a variety of niches, come together in both live and recorded sessions that provide massive-value content for the nurses that register for this conference.

In our articles of interest below:
Having this mindset will give you the tools to excel at whatever you do, and How to Develop an Entrepreneur Mindset gives five outstanding tactics to help ensure success in your entrepreneurial journey.

The Tidal Wave Technique to Increasing Your Blog Traffic gives an excellent breakdown of a variety of techniques to increase website traffic. Understanding your audience’s engagement patterns makes it easier to reach your business goals.

How I Saved My Small Business: A Colorado Brewery Taps into an Old-School Pastime offers a great perspective on business ownership during a time of COVID – 19 restrictions. It shares how to recover lost revenue, and shows the adaptability and diversification of this business owners response. Many nurse business owners have had the same challenges!

The National Nurses in Business Association is celebrating 35 years in business! This means 35 years of sharing information on business opportunities, best practices,  and business planning tools and strategies. We kept the price of this conference very affordable ($199 NNBA members $299 nonmembers) so that every nurse has the opportunity to discover entrepreneurial options available to use their education and experience. Nurses will receive business insider knowledge, and hundreds of ideas to discover, reflect, and connect over current and emerging nurse-owned businesses.

Thank you for your support as #NNBA2020 recognizes and celebrates nurse entrepreneur diversity, resilience, and brilliance.
UNconventionally yours,

© Michelle Podlesni 2020 All Rights Reserved. This newsletter may not be 
reproduced in any form, whole or in part without the author’s permission.
Are you a member of the NNBA Nurses in Business Community? If you want to create additional streams of income, have increased marketability and a competitive advantage in the business of healthcare you can click here to JOIN:
Articles of Interest
How to Develop an Entrepreneurial Mindset
The Tidal Wave Technique to Increasing Your Blog Traffic

Marketing Insider Group
How I Saved My Small Business: A Colorado Brewery Taps int an Old-School Pastime
Importance of an Entrepreneurial Mindset

Having an entrepreneurial mindset is very important for a number of reasons.

First, this mindset has the ability to make you perform at higher levels, thus achieving more.

Secondly, it will allow you to develop your business ideas to the fullest. With this mindset in the business idea phase, you will have a better chance at succeeding at finding the right idea.

It will also help you during the validation process and execution phase. By learning now, you are preparing yourself to the fullest for your entrepreneurial journey later.

Even if you are still working for someone right now, or in school, having this mindset will give you the tools to excel in whatever you do, so don’t ignore this if you have not begun your entrepreneurial journey.

Lastly, when it comes time to execution, you can go full force and not have to worry about learning an entrepreneurial mindset, as well as all the details of your new business.
Surf’s up. But are you ready to ride the wave?

Many marketers struggle to attract more visitors to their website that are relevant and engaged. But we’ve found a new way to tap into the powerful forces of human nature. Turns out, going with the flow is easier and more effective.

There are some effective techniques you can use to increase blog traffic. There’s The Skyscraper Technique. There’s E-A-T. There’s good old white hat SEO. Use these, and you can see some growth in website traffic.

But, if you want to go further. If you want to tap into the limitless potential of your blog, boosting traffic while also increasing your readership, you’ll need a system that’s driven by something really powerful: Your audiences’ engagement patterns.

The ‘Tidal Wave Technique‘ does this and more. It uses the natural energy of your blog readership – their habits and collective patterns – to take your blog to a whole new level.
Travis Fields and his wife, Niki, were visiting family in Hawaii when Colorado governor Jared Polis ordered all restaurants to stop dine-in services. So they had to figure out a way to keep their business open from 3,000 miles away.

The couple owns FH Beerworks, a brewery and taproom that sits on five acres of land outside of Colorado Springs, Colo., and employs a team of 12 brewers, bartenders, and salespeople.

Between restaurants and liquor stores, FH has about 130 local wholesale accounts, and Travis hopes to expand to the entire state. But FH’s brewery and taproom are the heart of the business. During a normal summer, he says, the taproom alone brings in about $50,000 in sales each month.

This year, Polis ordered all Colorado bars and restaurants to close on March 16, right before St. Patrick’s Day, one of the biggest “drinking days” of the year. April’s revenue was even worse: Travis says FH made only $25,000 that month (a record low for the business).
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NNBA News - Volume 20; Number 7.5
Michelle DeLizio Podlesni - Editorial Director -
Lou Podlesni - Digital Editions Director -
Bloom Service Group, LLC, P.O. Box 777951, Henderson, NV 89052, United States
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