Subject: Your Global New North Update: January 2020

Meet the WEDC European Trade Rep - Paul Smerda

Thursday, January 30, 2020
StartUp Hub, 2701 Larsen Rd., Green Bay

10:00 AM - 11:30 AM - European Trade Rep Updates

Before 10:00 AM or After 11:30 AM - One on one appointments available following program with Paul Smerda and Stanley Pfrang, WEDC Sr. Market Development Director-Europe, Middle East, and Africa. Please note your interest when registering.

Paul Smerda, the Senior Manager at WEDC’s European Trade Representative will be coming to the New North Region on January 30th to give an update with companies interested in the European business opportunities and potentially joining WEDC’s trade venture to Germany in June.  Paul is based in Berlin and covers Germany, Switzerland, Italy, Spain, and Central Europe and Scandinavia. 
Gain a thorough overview from an experienced trade consultant of Incoterms 2020, the update to the International Commercial Terms.
Incoterms are updated every 10 years and reviewed regularly by the International Chamber of Commerce to ensure they reflect the changing commercial environment. Those new to Incoterms, as well as those looking for a refresher, will become armed with enough knowledge to support the development of a corporate Incoterms policy. Topics covered include:
·    History and background of Incoterms
·    How Incoterms define the responsibilities and obligations of buyers and sellers
·    The terms' impact on transportation, insurance, and risk for both international and domestic shipments
1:30 – 3:30 pm
LTC Cleveland Campus
#25191 | $39
Navigating Choppy Waters
To Do Business Overseas
At least 200,000 Wisconsin workers have jobs tied to exports or foreign direct investments. Learn more about how Wisconsin companies can increase exports and attract global investment at the Tuesday, Feb. 4 meeting of the Tech Council Innovation Network in Appleton.

The luncheon will be held at the Fox Valley Technical College D.J. Bordini Center, 5 N. Systems Drive, conference center BC112B. Registration begins at 11:30 a.m., lunch at noon and the presentation at 12:30 p.m. The cost is $10 for students and returning veterans, $25 for individual members, $35 for non-members and included for Tech Council corporate members.

Winter/Spring 2020 Series Begins in February

Regardless of where your company is today, ExporTech™ takes you to the next strategic level. Build your own customized, strategic export expansion plan with data, best practices, and a repeatable, results-proven process focused on ROI, execution and minimal risk.

ExporTech™ Winter/Spring 2020 Series begins in February and will be held in Brookfield Click Here for More Information.

If you are interested in having an ExporTech™ Series in the New North Region, please click here to provide your contact info and expression of interest. Thank you!
The Wisconsin Economic Development Corporation is leading the following trade missions in 2020 listed below:
To learn more about WEDC Trade Ventures, click HERE.


The Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP) also hosts International Trade Missions throughout the year.   For a list of countries and dates, please click HERE! 

Each year, the Council of Great Lakes Governors leads multi-state trade missions to assist small to medium sized companies from the Great Lakes region to export their products and services.

To learn more about the Council of Great Lakes Governors, click HERE.
Whether you’re looking to make your first export sale or expand to additional international markets, the U.S. Commercial Service offers the trade counseling, market intelligence, business matchmaking, and commercial diplomacy you need to connect with lucrative business opportunities. In addition, we will help you to develop trade finance and insurance strategies that align with your particular business objectives and help you complete your export transaction.
To find out more about how the U.S. Commercial Service can help you acheive export success, visit

For Information on Foreign Direct Investment Services contact Select USA.
Get an export expert on your side today!

Contact the Global New North Trade Consultant, Shirley Malski to receive FREE export readiness assessments, export counseling, and a connection to the region's broader export resources.
Still not sure if exporting is for you?

Schedule a Complimentary Export Assessment with Shirley Malski - 
Shirley has 25 years industry experience including 15+ years with Chrysler Corporation, Oshkosh Corporation and Bemis Company. She has brought her experience to the New North region and works to support businesses as they enter or expand their export activity.
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