Hey It's Nathan,
You’ve probably heard of the good ol’ 80/20 rule sometime in your life.
Everything in the world is subject to the 80/20 Principle.
The 80/20 Principle is something I’m really passionate about and people seem to really love the idea.
It was discovered by Italian Economist Vilfredo Pareto in the early 1900s when he realized that 80% of the wealth in England was held by 20% of the population.
But it was recently made much more popular by author Richard Koch.
He realized that the 80/20 principle didn’t just apply to wealth.
It applied to everything.
20% of freeways get 80% of the traffic.
20% of customers make 80% of the purchases.
20% runners win 80% of the races.20% of the YouTubers make 80% of the money…(Actually, this is more 95/5 to be honest)
And as you probably know, 99% of the wealth in America is held by 1% of the population.
Richard’s approach is all about “less is more.”
I know that sounds extreme and maybe even hard to believe. But it’s true. And thankfully, we can learn from Koch and his 80/20 ways.
Now, Richard Koch did not make YouTube videos…
However, the principles of 80/20 certainly applies to YouTube success!
For example, there are dozens and dozens of things that people thing you need to do in order to be successful on YouTube.
You know:
● Come up with a video idea
● Write the video
● Film the video
● Edit the video
● Pull your hair out cause editing takes for-freaking-ever
● Design your thumbnail
● Post the video on social media
● Respond to comments
● Edit tags
● Edit description
● Edit title
● ….and there’s so much more
However, there are only a select few things that ACTUALLY MATTER that gets the views and subscribers…
The solution?
It’s all found in Video Breakthrough Academy. This is a course by my buddy Clark that teaches you the proven method to mastering YouTube.
Do yourself the favor of NOT running around in circles trying to identify the most important task, and learn what really counts in your success.
I went through the blood, sweat, and tears to identify the TOP 20 % of actions that you need to take in order to get 80% of the results…
All the best,
Nathan Lucas |
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