Subject: July 2019 Issue of Wisdom. Applied. Newsletter

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July 31, 2019
Two Heads Aren’t Better Than One When It Comes To Medical Group Leadership

Decisive leadership is what’s needed, so, of course, many healthcare entities seemingly go out of their way to self-sabotage their future.

Harken back to a childhood party: the three-legged race. Contestants are paired up, standing side by side, with the left leg of one runner tied to the right leg of his or her partner.

Ready! Set! Try to run! Fall.

The same sort of stupid, don’t want to hurt anyone’s feelings, two heads must be better than one sort of thinking hampers medical groups, hospital systems, and other healthcare businesses.

Take, for example, the recent story of the collapse of the co-CEO structure adopted by Advocate Aurora Health. Upon its creation by way of the merger of two Midwestern health systems, Aurora Health Care and Advocate Health Care, the CEOs of both constituent entities were appointed as co-CEOs of the combined healthcare system.

For 18 months, leadership flailed like two preteens in a three legged race.

“Let’s go right!” “Let’s go left!”

"Enough about 'going left,' we’re letting you go!"  That is, one of the co-CEOs has now, ahem, "left" to pursue other interests. (Like, perhaps, unemployment.)

Small medical groups often go for some of this silliness because the group’s so small, everyone “must” be involved. Must is, of course, just an opinion. The fact, however, is that if everyone’s a leader, no one’s a leader.

You magnify the inability to make decisive decisions for your medical group’s future when your (or your group’s leaders) legs are tied to someone else.

Not only is it impossible to make fast and decisive decisions, the co-CEO model comes preloaded with the excuse that the other guy made the stupid decision, or refused to sign on to any decision.

And, on top of that, it’s a set-up for a tragedy of the commons-like situation: Each “leader” thinks that he or she doesn’t have to act because the other will take care of it. Or not.

No matter what you call them, “co-CEOs,” “two-in-a-box,” “diptychs,” they are all three-legged race teams that tie your future up in knots.

Let’s do a governance audit.

Wisdom. Applied. 128 - Driverless Cars and the Death of Hospitals

I've yet to see a driverless car, but I bet that it's headed to the funeral of some hospital. 
All Things Personal
Standing ahead of me in line at the small town BBQ joint were a couple from even farther out of town than I was, maybe from Minnesota (don’t you know).

“How’s the barbecue chicken?” Ms. Midwesterner queried.

“The best in town!” exclaimed the woman behind the counter.

“How’s your coleslaw?”

Once again, the woman behind the counter exclaimed with even more gusto, “The best in town!”

Maybe they were, but there’s a much better question, “What else is in town?”

My guess is nothing, and certainly no place that sells either barbecue chicken or coleslaw.

Comparing ourselves to the local competition works only so long as there’s only local competition.

But when competition comes in from out of town, it’s likely that sooner or later there will be better coleslaw or, at least, an understanding of what better coleslaw is.

Of course, coleslaw outside of the actual BBQ joint is just a placeholder for what you do.

In today’s healthcare world, you can be certain that the competition will never simply be local. 

The "best in town" isn't saying much.
Podcast Compilation Greatest Hits - Strategy Edition 1.0

We've curated our most popular podcasts on strategy into our first compilation album.

Sit back, enjoy, and think about your future.

Listen here.

Recent Posts
Published Articles
Books and Publications
We all hear, and most of us say, that the pace of change in healthcare is quickening. That means that the pace of required decision-making is increasing, too. Unless, that is, you want to take the “default” route. That’s the one is which you let someone else make the decisions that impact you; you’re just along for the ride. Of course, playing a bit part in scripting your own future isn’t the smart route to stardom. But despite your own best intentions, perhaps it’s your medical group’s governance structure that’s holding you back. In fact, it’s very likely that the problem is systemic. The Medical Group Governance Matrix introduces a simple four-quadrant diagnostic tool to help you find out. It then shows you how to use that tool to build your better, more profitable future. Get your free copy here.
Whenever you're ready, here are 4 ways I can help you and your business:

1. Download a copy of The Success Prescription. My book, The Success Prescription provides you with a framework for thinking about your success. Download a copy of The Success Prescription here.

2. Be a guest on “Wisdom. Applied. Podcast.” Although most of my podcasts involve me addressing an important point for your success, I’m always looking for guests who’d like to be interviewed about their personal and professional achievements and the lessons learned. Email me if you’re interested in participating. 

3. Book me to speak to your group or organization. I’ve spoken at dozens of medical group, healthcare organization, university-sponsored, and private events on many topics such as The Impending Death of Hospitals, the strategic use of OIG Advisory Opinions, medical group governance, and succeeding at negotiations. For more information about a custom presentation for you, drop us a line

4. If You’re Not Yet a Client, Engage Me to Represent You. If you’re interested in increasing your profit and managing your risk of loss, email me to connect directly.

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