Subject: The Update: November 28

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 Wednesday, November 28 2018 
Top 5 reasons to attend Color19!

#1 — 35 breakout sessions in 4 tracks covering Print Production/How-to; Brand & Design; Standards, Research & Emerging Technologies; and Wide-Format Inkjet.

#2 — 
A totally FREE Color Management Foundations pre-conference session with equipment demos of color management processes.

#3 — Fascinating big-name keynote and breakout session speakers. You’ll
walk away with a head full of knowledge and great new connections.

#4 — THE leading experts in color management are completely accessible
throughout the conference—in sessions, at lunch, and during networking events.

#5 — Leave the winter blues behind while you enjoy the sun and sand of the Hilton San Diego Resort and Spa.

The WOW Factor–Digital Embellishment Effects, Techniques, And Best Practices
Thursday, November 29, 2018 - 2:00pm to 3:00pm

Research has shown that that a consumer's experience is not just visual--it includes other senses, including our sense of touch. For the customer, it's all about getting attention and response. Digital embellishment can add WOW to print with the digital application of spot colors, spot varnish, dimensional varnish, foil, or other effects. Attend this webinar and learn how to create an undeniable connection that adds value to the printed piece!

What you will learn:
  • Digital embellishment effects and options
  • Why you should incorporate digital embellishment in your print projects
  • Best practices for use
  • How to create spot varnish and foil effects using layers, filters, and actions
  • How to create a PDF file that includes the digital embellishment effects needed for print production

Who should attend:
  • Designers
  • Prepress professionals
  • Salespeople
  • Anyone who wants to know how to add more WOW to print!

The 2019 President's Conference —
What happens when the leaders from print companies large and small meet to share and learn together for three days in a beautiful desert setting? The 2019 President’s Conference is a gathering of ideas with unlimited potential.

Ideas on how you can…
  • Expand your business
  • Improve company culture
  • Tap into the Millennial mind
  • Be a better leader
Pricing for Profit: Using Customer-Centric Pricing to Improve Probability—Q&A with Bob Lindgren

In this Management Alert, we drill down to explore the customer and discuss some tactics for implementing customer-centric pricing. Bob Lindgren, former management and business advisor for Printing Industries Association, Inc. of Southern California, helps explain and add insight into this topic of customer-centric pricing.
  • Focusing on customer relationships
  • Defining the "hit rate" and how to use it effectively
  • Implementing customer-centric pricing with your sales force
To view previous editions in the Management Alert series, please visit For more information about the Center for Print Economics and Management as well as its publications, please contact Dr. Ron Davis at

Printing Industries of America Announces 2019 Officers and Board of Directors
Printing Industries of America (PIA) proudly announces the election of its 2019 Officers and Board of Directors. The installation ceremony took place on November 11, 2018 at the PIA Fall Administrative meetings held in Grapevine, Texas. New board members inducted during the ceremony are: John Fulena, Ricoh; Joe Lyman, Great Lakes Graphics Association; Mike Magerl, Trabon; Cathy Skoglund, ASU Printing & Imaging Lab; and Kerry Summers, Vibrant Group.

Chairman of the Board — Bryan T. Hall
Graphic Visual Solutions, Inc., Greensboro, North Carolina

Bryan Hall served on PIA’s Board of Directors for a number of years ascending through the officer ranks. Before becoming Chairman of the Board, he served as the Chairman of the Education Committee, participated in the Executive Committee, and acted as a member of the PIA Finance Committee. Hall also served on the Board of Directors of his local affiliate, Printing Industry of the Carolinas, Inc., for more than ten years, including one stint as Chairman.

Hall founded Carolina Duplicating in 1985 with his father, Tom, and the organization quickly grew to become Graphic Printing Services by 1988. Hall now holds the positon of CEO at the organization, which is considered one of North Carolina’s top printers. In 1994, American Printer named the company the “fastest-growing printing company in America.” He also serves on the North Carolina A&T State University Print Advisory Board and Greensboro Sports Council. This will be Mr. Hall’s second term as Chairman.

First Vice Chairman — Paul Cousineau
Dow Jones & Company, Inc., Princeton, New Jersey

Paul Cousineau assumes the role of First Vice Chairman of PIA’s Board of Directors and currently acts as the Research Committee Chairman. He also participates in the PIA Executive and Finance Committees.

Cousineau’s experience spans 35 years in the printing industry, including 25 years with Dow Jones/News Corp. where he now acts as vice president of prepress and continuous improvement. He also serves on the Graphic Communications and Journalism Advisory Boards at California Polytechnic State University in San Luis Obispo and is a board member of the Technical Association of the Graphic Arts (TAGA).

Second Vice Chairman—Michael M. Marcian
Corporate Communications Group, Lanham, MD

Michael M. Marcian rises to the Second Vice Chairman position on the Board of Directors Executive Committee this year. He is also the current Chairman of the Education and Marketing Committee.

Marcian is the CEO of Corporate Communication Group, formerly Corporate Press of Lanham, Maryland, which serves the Greater DC Metro area. Michael is a graduate of the University of Maryland, Robert H. Smith Business School, and upon completion of his academic career, immediately began his business career with Corporate Press. He rose through the ranks and assumed complete command of the operation within the last five years through an orderly transition process. During that time, he worked closely with his father and former Chairman of the Board of PIA, Michael Marcian, Sr. and a staff and employee team of over 150 and achieved his ultimate goal of following in his father’s footsteps as leader of Corporate Communications Group.

Secretary to the Board—Roger Chamberlain
Cincinnati Insurance Companies, Fairfield, Ohio

Roger Chamberlain joins the Board of Directors executive committee as Secretary to the Board. He is a Past Chairman of Printing Industries of Ohio • N. Kentucky.
Chamberlain oversees the company’s inplant print operations, data processing, mail operations, record keeping, and supply/procurement. He has been with the organization for thirty-two years, having risen through the ranks from Corporate Print Center manager to director and now assistant vice president of Administrative Services. He is active in his local affiliate chapter Printing Industries of Ohio • N. Kentucky and Xplor.

Treasurer—John E. LeCloux
WS Packaging Group, Green Bay, Wisconsin

John LeCloux continues as a board officer in 2018 in the role of organization Treasurer. In the past, LeCloux also served on PIA’s Finance Committee and has been actively involved in his local affiliate, Great Lakes Graphics Association.

For over 20 years, LeCloux has acted as Vice President for WS Packaging Group headquartered in Green Bay, Wisconsin. Before his current position, LeCloux was the Owner/CEO of Dau LLC for four years and held many positions for RM LLC (formerly Republic Dau and Midwest Wallcovering) between 1982 and 1994, including Chairman/CEO, Controller, and Accountant.