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Insider's Newsletter
June 15,2026
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New!
RC10 Sprint Edition Kit
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June 11, 2026
The Icon, Re-Engineered.
The RC10 isn’t just a car; it’s the foundation of championship racing. Now, Team Associated takes that winning soul to the oval. The all-new RC10 Sprint Car combines classic pedigree with modern, heavy-duty precision, designed to slide sideways and stay pinned to the cushion.
Available: Pre-order
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Early Summer Sale
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Shop the Early Summer Sale by clicking the button below.
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AE Rewards
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We want to Reward your AE loyalty. Learn more about AE Rewards.
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AE Rewards - 480 Bonus Points
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For the first time, the 2026 FIFA World Cup has 48 teams. So, to celebrate, we’re offering an additional 480 Rewards Points when you spend $48+.
Simply purchase, and the extra points will show up in your account.
Offer is available for a limited time.
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2026 Team Associated 1/28 International
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When: September 4-6, 2026
Where: The Orleans Hotel and Casino, Las Vegas, Nevada
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AE Membership Club
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AE Club is a paid membership, where you get access to special pricing on AE products and some incredible perks. Click the “more” buttons for additional details.
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Element RC video playlist
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June 4, 2026
New! RC10T Factory Team Kit
May 28, 2026
New! Reedy Power Retro '80s 15-Turn Brushed Motor
May 26, 2026
New! RC8B4.2, RC8B4.2 Euro, and RC8B4.2e Team Kits
May 20, 2026
New! HD CVA Bones - 70mm, 72mm, 73mm
May 14, 2026
New! TC28 Team Kit
April 30, 2026
New! Reedy Power Premium Blend T-Shirts and Pullover Hoodies
April 27, 2026
RIVAL MT10 Factory Team and Classic Kits
April 16, 2026
New! RC10T84 Team Kit
April 12, 2026
Kaerup Sweeps Savox 1:8 Off-Road GP
April 10, 2026
NEW! Reedy Power Micro Charge Leads
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Associated Electrics, Inc.
21062 Bake Parkway
Lake Forest, CA 92630
(949) 544-7500
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