Understanding How Google Views Your Website - IM NewsWatch, March 18, 2020

March 18th, 2020 at 12:22 pm EDT


 

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Wednesday, March 18, 2020

Understanding How Google Views Your Website [Podcast]

By discovering new ways to rank your websites in Google search you can increase your site traffic and make more sales. You need to understand the search engine’s algorithm to get more traffic to your website. Search Engine Journal’s Brent Csutoras has published a new podcast episode ‘Understanding How Google Views Your Website’... [Read more]

WordPress 5.5 to Have Auto-Updates for Themes and Plugins [Report]

According to WordPress, 35% of total blogs are powered by its platform. With every new update WordPress tries to improve its user experience. Search Engine Journal’s Matt Southern has reported that WordPress will soon announce a new update that will have auto updates for themes and plugins. Southern says, “The upcoming WordPress... [Read more]

‘SEO After BERT: How to Win Big with FAQs, Schema, AMP & Voice Search’ Webinar April 8 [Webinar]

With changing search algorithms you need to update your SEO strategies. Google recently announced its new BERT update. According to Search Engine Journal, after Google’s BERT update, it is time for medium to large-scale enterprise sites to recalibrate their SEO strategies to ensure continued success. Search Engine Journal is hosting... [Read more]

Fade to Black: Creation Secrets for Remarkable Videos #ad

Joey Xoto, co-creator of Viddyoze, has released Fade to Black, pro-level training in how to make amazing videos that people can’t help but watch. Xoto’s success in the video arena has made him one of the most sought-after video creation gurus. Now, in Fade to Black, he is sharing his best-kept video creation secrets. These are the insider... [Read more]

‘How To Rank Sites & Grow Targeted Traffic In 2020’ Webinar March 18 [Webinar]

Getting more and more website traffic is very important for your business. And to increase traffic you need to create quality content and adopt right SEO strategies. The Hoth team is hosting a webinar ‘How To Rank Sites & Grow Targeted Traffic In 2020’ on Wednesday, March 18, 2020 at 2.00 pm EST. The Hoth says, “Experience... [Read more]

Are You Making These Google Display Network Mistakes?

Google Display Network (GDN) allows advertisers to buy ads from Google and extend their targeted reach to more Internet users. WordStream contributor Joe Martinez has shared a list of six Google Display Network mistakes that you need to avoid. Martinez says, “No matter what industry you are in, or how large of a budget you have, there... [Read more]

SEO Attribution and Reputation Management [Video]

According to Google, an attribution model is a set of rules a business follows for determining where to give credit for conversions and revenue. With an SEO attribution model businesses can focus on the most essential elements for achieving higher search engine ranking. Search Engine Land’s Barry Schwartz has published a new video ‘SEO... [Read more]

Why I Stopped Doing Link Building (And Should You Too?) [Video]

Neil Patel has published a new video titled ‘Why I Stopped Doing Link Building (And Should You Too?)’. Watch this video to learn whether you should continue your link building efforts for more traffic and improving your site’s credibility. Patel says, “I completely stopped doing link building and it’s been almost... [Read more]

‘How to Build a Rock Solid Agile Events Program’ Webinar March 19 [Webinar]

In today’s increasingly competitive environment marketers need a new way to think about event strategies. Event organization is one of the useful strategies to connect with more people and enhance your sales. MarketingProfs is hosting a webinar on ‘How to Build a Rock Solid Agile Events Program’ on Thursday, March 19, 2020 at 2.00... [Read more]

What to do When Apps Steal Local Site Traffic [Podcast]

Rank Ranger’s Mordy Obersten has published a new podcast episode ‘What to do When Apps Steal Local Site Traffic’ featuring Amy Toman. Obersten says, “Amy Toman is here to chat about apps stealing your local traffic away! What threat do on-demand apps pose to local search traffic?Which niches are most susceptible to losing... [Read more]

SEO and Content Curation

Winning the favor of search engines is always a good thing. When people search for content in your niche, being found high in the results is always a benefit for your site. As much as you like return traffic from people who already know and love your site, attracting new visitors is necessary to replace those who inevitably lose interest. The other... [Read more]

Instagram Strategy: Growing Your Followers and Business [Podcast]

A well-planned marketing strategy can help you to increase your online sales and make more profits. By securing more Instagram followers you can enhance your business’ reach and create a wider following. Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Instagram Strategy: Growing Your Followers and... [Read more]

How to Generate Leads When You Have Little to No Traffic [Video]

Continuous lead generation is important as it enables your business website to get more web traffic to create more sales and achieve higher conversion rates. Neil Patel has published a new video ‘How to Generate Leads When You Have Little to No Traffic’ to help you generate more leads. Patel says, “When you have a website... [Read more]

Strategies to Deal with Negative Customer Reviews

Your customer reviews can be used to persuade more people to make purchase and increase your sales. But many a times we receive negative reviews too. Search Engine Journal contributor Sam Hollingsworth has shared sixteen tips to help you hand negative customer reviews online. Hollingsworth says, “It’s hard to deal with an angry customer... [Read more]

Getting the Most From Customer Testimonials [Podcast]

Your customer’s testimonials can help you to persuade more website visitors and win more customers. You can get more testimonials by providing satisfactory customer service. Search Engine Journal contributor Brent Csutoras has published a new podcast episode ‘Getting the Most From Customer Testimonials’ featuring Davis Nguyen. Csutoras... [Read more]

‘How to Achieve Ultimate E-commerce Balance’ Webinar April 16 [Webinar]

With technological advancement and rising Internet users, today’s businesses have a great opportunity of making more profits from their e-commerce ventures. Social Media Today is hosting a webinar ‘How to Achieve Ultimate E-commerce Balance’ on Thursday, April 16, 2020 at 2.00 pm ET. SMT team says, “In this webinar, you’ll... [Read more]

How to Create a Strong TikTok Marketing Strategy

TikTok social media platform allows its users to create short video content and share it online. This app has gained wide popularity in a short period which has created a new marketing opportunity for businesses. Social Media Today’s Mark Walker-Ford has shared an infographic to help you create an effective marketing strategy. Ford... [Read more]

Step-by-Step Guide to Editing Instagram Photos

According to an eMarketer study, more than 75% of US marketers will use Instagram for marketing in 2020. With continuously rising user base, Instagram has become a popular marketing platform for the companies. You can promote your products on Instagram with well-crafted content. HubSpot contributor Sophia Bernazzani has shared a step-by-step guide... [Read more]

URL Structure: 13 Questions Answered

A secure and accessible website, page loading speed, website’s mobile friendliness, URL and optimized content are the elements that help you to form an effective SEO strategy. Your website address i.e. URL (Uniform Resource Locator) is the address of an online resource. With an SEO optimized URL structure you can improve your website traffic.... [Read more]

Here’s a List of 15 Essential SEO Terms

In-depth knowledge of the SEO process can help you to handle the task of managing your website’s search engine presence and rankings. Or at least you could know what your SEO agency is doing for you. Koozai contributor Kelly-Anne Crean has published a list of 16 essential SEO terms. Crean says, “Do you sometimes get confused... [Read more]

Using Responsive Display Ads for Remarketing

Remarketing or retargeting is the marketing concept in which you reconnect with users who have visited your website in the past. It is done with the help of display ads. Portent contributor Timothy Johnson has shared some useful tips on how to use responsive display ads for remarketing. Johnson says, “There are many different ways to... [Read more]

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