Top 5 Social Media Marketing Pitfalls - IM NewsWatch Newsletter, January 19, 2020

January 19th, 2021 at 6:29 am EDT


 

IM NewsWatch

Tuesday, January 19, 2020

DuckDuckGo Receives 100 Million Searches Per Day

Search Engine Journal contributor Matt Southern has reported that the search engine DuckDuckGo has set a new record by getting 100 million searches per day. He says, “DuckDuckGo celebrates a milestone as it reaches 100 million searches in a single day. DuckDuckGo’s public traffic data indicates the record was hit this past Monday, January 11. Including... [Read more]

The Global PPC Click Fraud Report 2020-21

Search Engine Journal has published a new report titled ‘The Global PPC Click Fraud Report 2020-21’ sponsored by PPC PROTECT. Here are key click fraud findings from the report: 11% of search ad clicks are fraudulent or invalid. 36% of display ad clicks are fraudulent or invalid. 17% of CTV impressions are fraudulent or invalid. Only 13%... [Read more]

How to Leverage Personal Videos to Build Relationships with Customers [Podcast]

Entrepreneur magazine contributor James McKinney has published a new podcast episode ‘How to Leverage Personal Videos to Build Relationships with Customers’ featuring Matt Barnett. He says, “Matt Barnett is the founder of Bonjoro, a tool for sending personal videos to customers. In this clip from an episode of “The Startup Story”... [Read more]

Click and Bank 2: Clickbank affiliate marketing at its best #ad

Clickbank is a very large platform for digital products in many niches, from gardening to health to online marketing to weight loss and lots of niches in between. In fact, Clickbank is said to be the largest affiliate platform in the world. Whatever niche you want to target, Clickbank likely has products you may sell as an affiliate, and when you create... [Read more]

How to Acquire Your First 100 Customers [Video]

Entrepreneur magazine has published a new video ‘How to Acquire Your First 100 Customers’ featuring David Roger to help marketers and businesses get more customers. James McKinney says, “David Roger is the co-founder and CEO of Felix Gray, which sells blue light-filtering glasses. In this clip from an episode of “The Startup Story”... [Read more]

Entrepreneur Mag Highlights Top 5 Social Media Marketing Pitfalls

Social media platforms have become an integral part of marketing and promotional initiatives. With proper social media marketing planning, you can take your business to new heights. Entrepreneur magazine contributor Karen Spaeder has shared top 5 social media marketing pitfalls. She says, “To make the most of the opportunities available to you... [Read more]

WordPress.com Offers Custom Website Development

WordPress.com has started offering website development. Currently, it offers website designing and development in the following areas: Online Stores Educational Websites Professional Services. It’s custom websites plan starts at $4,900. WordPress.com – Custom Website Development WordPress.com  [Read more]

Stock Media Blowout: Videos, Graphics, Audios, bargain price #ad

Super Good Products, led by Nelson Long, has just released Stock Media Blowout, a brand new huge collection of excellent stock media assets that will spruce up all of your marketing, now and in the years to come. With Stock Media Blowout you are getting more than 100,000 High Quality Stock Media, and there is only a small single fee required. In this... [Read more]

How to 10x Your Content Conversions With Digital Strategies That Work, January 20 [Webinar]

Content Marketing Institute is hosting a webinar ‘How to 10x Your Content Conversions With Digital Strategies That Work’ featuring Molly Clarke, Head of Digital Marketing at Drift, Caitlin Seele, Digital Marketing Manager at Drift, and Stephanie Stahl, General Manager at CMI on Wednesday, January 20, 2021, at 2.00 pm ET. The CMI team says,... [Read more]

Will Google Expand Web Stories?

In his interaction with Search Engine Journal, Google’s John Mueller has indicated the possibility of Google rolling out Web Stories more widely if site owners in other countries start using them. Matt Southern says, “Site owners can expedite the roll out of new search features to their country by utilizing before until they’re officially... [Read more]

16 Tools to Improve Your Video Marketing

Neal Schaffer has published an article highlighting 16 tools to improve your video marketing. He says, “As nearly everyone in our industry knows, video marketing is hot. Really hot. In fact, video marketing has been slowly taking over multiple social networks due to its overwhelming popularity. Although at one time it was expensive to produce,... [Read more]

Ziliate: Create Affiliate Sites In Any Niche #ad

Ziliate is a complete affiliate marketing solution, just released by Dr. Amit pareek, that includes a proven system, training and software to make sales while building your list. Here are some major features of Ziliate. Create Beautiful Affiliate Niche Sites, Review Pages, Lead Pages, and Thank You Pages For Any Audience; Simply Customize the Theme Designed Especially for Affiliate Marketing... [Read more]

What’s the Best Times to Post on Social Media?

Blog2Social has published an article highlighting the best times to post on social media platforms. It is based on the analysis of posts of 60,000 social media users from all over the world. The Blog2Social team says, “Social media are powerful communication channels for your content. In social media, you can reach new target groups, score likes... [Read more]

Improve Your Video Rankings with These YouTube SEO Tools

Content Marketing Institute’s Aleh Barysevich has published an article highlighting 21 YouTube SEO tools to boost your video rankings. He says, “When you think of search engines, it’s usually Google, Microsoft Bing, and Yahoo. And yet, as one of the largest search engines in the world, with more than 2 billion monthly active users, is... [Read more]

How to 10x Your Content Conversions With Digital Strategies That Work, January 19 [Webinar]

Content Marketing Institute is hosting a webinar ‘How to 10x Your Content Conversions With Digital Strategies That Work’ on Tuesday, January 19, 2021, at 2.00 pm ET. Attend this webinar to learn how you can improve your content marketing for better conversions. The CMI team says, “The digital trends born out of necessity in 2020 aren’t... [Read more]

Asigo: Sell eServices as a dropshipper #ad

Chris Munch and Jay Cruiz provide eServices to businesses around the world, assisting these businesses to promote their products and services through online advertising of many kinds. To help them keep their staff busy and to further scale their business, they developed Asigo, a system that you snd other marketers can use to promote their services as an affiliate... [Read more]

Intro to Affiliate Marketing, January 19 [Webinar]

SEMrush is hosting a webinar ‘Intro to Affiliate Marketing’ featuring Craig Campbell and Chris Palmer on Tuesday, January 19, 2021. The SMT team says, “Craig Campbell is back and will be doing an ongoing series on affiliate marketing. The first episode will feature Chris Palmer and we will be introducing affiliate marketing and... [Read more]

Create Strong Multimedia Content with These Trigger Words and Phrases

Whatever the content type you publish, you need to make it catchy and impactful. By instilling strong words and phrases, you can continue to get the most from your content publishing efforts. Brian Clark of Copyblogger has shared a list of 50 trigger words and phrases for powerful multimedia content. He says, “The value of your content and/or... [Read more]

Avoid These About Page Mistakes

Your website or blog’s About page is important as it helps your visitors to learn about you and your company. Copyblogger’s Sonia Simone has published an article highlighting seven common mistakes that people make with the About page. She says, “Your About Page is typically one of the most visited pages on your site. So let’s make... [Read more]

E-commerce growth offers chance for small businesses to prosper #ad

New software, called Empire, has just been released that makes building an online store easier than ever, a store that takes advantage of what is selling on major e-commerce platfors (Amazon and wBay, for example). You don't need to sbuy ans stock products yourself. You don't need to buy and stock products for your store. Your store lets people buy Amazon and eBay products that other people stock. You get a commission for referring buyers to them... [Read more]

Investigating Traffic Upticks [Video]

MOZ has published a new Whiteboard Friday video ‘Investigating Traffic Upticks’ featuring Jo Cameron. The MOZ team says, “In this week’s episode of Whiteboard Friday, Jo Cameron — Moz’s Learning Team Manager — dives into the process of addressing and capitalizing on traffic spikes, including how to determine where traffic... [Read more]

Rethinking Promotional Content Strategy in 2021, January 27 [Webinar]

Content Marketing Institute is hosting a webinar ‘Rethinking Promotional Content Strategy in 2021’ on Wednesday, January 27, 2021, at 2.00 pm ET. Attend this webinar to learn how you can improve your content marketing for better conversions. The CMI team says, “In a digital-first world, webinars have redefined how we engage with our... [Read more]

7 Tips to Set Up Your B2B Sales Team for Success, January 19 [Webinar]

MarketingProfs is hosting a webinar ‘7 Tips to Set Up Your B2B Sales Team for Success’ on Tuesday, January 19, 2021. Attend this webinar to learn how you can improve your online sales. The MarketingProfs team says, “Most marketers focus on building brand awareness, driving demand, and nurturing prospects to convert them to qualified... [Read more]

Pivots Your Marketing Team Should Make in 2021

            There’s no denying the fact that 2020 was extremely rough on many (if not most) businesses. For example, small business revenue is down since January. On top of this, Yelp data shows that 60% of business closures related to the pandemic are permanent. Probably, you were one of the business owners that spent... [Read more]

The Ultimate Guide to Google Ads [Guide]

IMPACT has published ‘The Ultimate Guide to Google Ads: How to Create Revenue-Generating Google Ads‘. It is authored by Dan Baum, Paid Media Specialist, IMPACT and Jason Linde, Paid Media Specialist, IMPACT. This guide answers the following questions: What the heck are Google Ads? Is that different from PPC? Are Google Ads right for my... [Read more]

7 Tips to Set Up Your B2B Sales Team for Success, January 19 [Webinar]

MarketingProfs is hosting a webinar ‘7 Tips to Set Up Your B2B Sales Team for Success’ on Tuesday, January 19, 2021. Attend this webinar to learn how you can improve your online sales. The MarketingProfs team says, “Most marketers focus on building brand awareness, driving demand, and nurturing prospects to convert them to qualified... [Read more]

Are You Using These Google Tools for Your Marketing?

Quick Sprout has shared a list of 15 free Google tools that can help you to enhance your marketing strategy. The Quick Sprout team says, “Google has tons of free tools available for people to take advantage of. As a business owner, you can use these resources to improve your marketing efforts. I’ve narrowed down the top 15 free Google tools... [Read more]

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